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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

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Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 2121-2130 out of 2517

JP

Juan Pablo G

08/28/19

5 out of 5

"excellent for taking business decision"

What do you like best about Google Analytics? Google Analytics really helps when you need accurate information for decision making. It also allows you to see your business market and data in real-time. What do you dislike about Google Analytics? I think what I like least is how the console for data consultation is organized What problems is Google Analytics solving and how is that benefiting you? helps us to make more accurate decisions

JP

Juan Pablo G

08/28/19

5 out of 5

"excellent for taking business decision"

What do you like best about Google Analytics? Google Analytics really helps when you need accurate information for decision making. It also allows you to see your business market and data in real-time. What do you dislike about Google Analytics? I think what I like least is how the console for data consultation is organized What problems is Google Analytics solving and how is that benefiting you? helps us to make more accurate decisions

AU

Anonymous User

08/27/19

3.5 out of 5

"Complete analytics of your website with a lot of features, though tough to find them"

What do you like best about Google Analytics? When using Google Analytics on your website you can really find every detail of your visiters. Realtime display is a nice feature. What do you dislike about Google Analytics? When using multiple websites, google analytics becomes quiet chaotic. There are tons of features, but they are hard to find. When changing between websites, it takes a lot of unnecesary clicks Recommendations to others considering Google Analytics: It's a must have for your ...

Read more

AU

Anonymous User

08/27/19

3.5 out of 5

"Complete analytics of your website with a lot of features, though tough to find them"

What do you like best about Google Analytics? When using Google Analytics on your website you can really find every detail of your visiters. Realtime display is a nice feature. What do you dislike about Google Analytics? When using multiple websites, google analytics becomes quiet chaotic. There are tons of features, but they are hard to find. When changing between websites, it takes a lot of unnecesary clicks Recommendations to others considering Google Analytics: It's a must have for your ...

Read more

AU

Anonymous User

08/26/19

4 out of 5

"Measurable data for your company"

What do you like best about Google Analytics? Google Analytics has made it possible to see actionable data on our company. It has become crucial for us to see the data behind where our customers reside, where they're coming from, and where on our site they're going. What do you dislike about Google Analytics? The least helpful aspect is the layout. Sometimes I find myself getting lost on what page I should be going to and from. What problems is Google Analytics solving and how is that ...

Read more

AJ

Amanda J

08/25/19

4 out of 5

"Google Analytics is a web investigation administration that tracks and reports site traffic."

What do you like best about Google Analytics? Google Analytics is gratis so everybody can utilize it. For new clients, Google Analytics has its own one of a kind Analytics Academy which fills in as a center of data on the most proficient method to utilize the tool. With Google Analytics being an all-inclusive instrument, implies anybody, anyplace, can bounce into your Google Analytics account and see how your site is Performing. This is especially alluring for entrepreneurs working with ...

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TW

Thomas W

08/22/19

5 out of 5

"BI and Data Analyst"

What do you like best about Google Analytics? This tool is excellent to use as it gives you quick insights to the performance, and amount of visits on your websites. What do you dislike about Google Analytics? It can sometimes be difficult to get certain metrics correct on the views such as contribution amounts. Recommendations to others considering Google Analytics: If you need solid affordable website analytics then Google Analytics is the by far the best product on the market. What ...

Read more

AB

Anita B

08/22/19

5 out of 5

"Track Your Website Visitors"

What do you like best about Google Analytics? We used Google Analytics to track our visitor engagement. The most important data feature we always keep an eye are the bounce rates. If it is too high, we are losing visitors especially if those are first time visitors. We then look up the Location of visitors who have high bounce rates then check on that location if our website is loading fast or slow. We also then check those visitors with high bounce rates if what device are they using, so ...

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TW

Thomas W

08/22/19

5 out of 5

"BI and Data Analyst"

What do you like best about Google Analytics? This tool is excellent to use as it gives you quick insights to the performance, and amount of visits on your websites. What do you dislike about Google Analytics? It can sometimes be difficult to get certain metrics correct on the views such as contribution amounts. Recommendations to others considering Google Analytics: If you need solid affordable website analytics then Google Analytics is the by far the best product on the market. What ...

Read more

JM

Jessica M

08/22/19

4 out of 5

"Very detailed, but high learning curve"

What do you like best about Google Analytics? I love that I can find almost any data I can imagine! And appreciate the accuracy and consistency. What do you dislike about Google Analytics? There are so many options, it can be overwhelming. And the UX changes a bit...but it is always for the better, just takes some time to learn. What problems is Google Analytics solving and how is that benefiting you? Not only can you you find all the data you need, but you can also set up reports, ...

Read more

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].