Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"Best there is."

What do you like best about Google Analytics? I think compared to others, Google Analytics is the most complete and extensive tool there is. What do you dislike about Google Analytics? Not much to dislike to be very honest. The downside is if you use the paid version it is too much for a small business. What problems is Google Analytics solving and how is that benefiting you? What pages do users enter in from, what pages they exit, their average time on a page and the website, total visitors.

"Straightforward Entry-Level Attribution"

What do you like best about Google Analytics? Google Analytics delivers cross-channel insights and reporting for your site, helping shed light on the impact of ad spends, influencer partnerships, landing page efficiency and site users. What do you dislike about Google Analytics? GA isn't the most sophisticated attribution system, nor is it the easiest interface to use. Definitely a learning curve. What problems is Google Analytics solving and how is that benefiting you? Through UTM tagging, ...

"A one-stop-shop for all our website data needs."

What do you like best about Google Analytics? Google Analytics is a vital tool in our digital toolbelt. It helps inform which areas we work on for Design and SEO and is a primary KPI measuring tool. What do you dislike about Google Analytics? The learning curve to understand how to use some of the deeper functionality is pretty steep. Often requiring things like custom filters and regex snippets to set up and monitor effectively. What problems is Google Analytics solving and how is that ...

"Best there is."

What do you like best about Google Analytics? I think compared to others, Google Analytics is the most complete and extensive tool there is. What do you dislike about Google Analytics? Not much to dislike to be very honest. The downside is if you use the paid version it is too much for a small business. What problems is Google Analytics solving and how is that benefiting you? What pages do users enter in from, what pages they exit, their average time on a page and the website, total visitors.

"The best way to know what’s happening on your site"

What do you like best about Google Analytics? It has really helpful visualisations and pre- made reports and all of the Data is exportable to do your own drill downs. IT’S ALSO FREE AND REALLY EASY TO IMPLEMENT! No down sides! What do you dislike about Google Analytics? I’d like better individual user journey tracking What problems is Google Analytics solving and how is that benefiting you? Google Analytics is hugely beneficial in assessing our marketing spend and understanding which ...

"Monitor stats on a website"

What do you like best about Google Analytics? The most helpful thing is the data around every visitor What do you dislike about Google Analytics? The limitations, like for example the possibility to make forecasts with data What problems is Google Analytics solving and how is that benefiting you? A/b testin

"Google Analytics for your website."

What do you like best about Google Analytics? Its does everything and provides it right to your fingertips. it displays all your users, where they are from, how long they are on your site all the pages they visit and how long they stay on each page. What do you dislike about Google Analytics? There are no dislikes thus far. Its is the best analytic software you can have. Recommendations to others considering Google Analytics: If you need to review every aspect of your visitors, GA is the ...

"Google Analytics"

What do you like best about Google Analytics? >Analyzing my user sessions like duration/bounce rate/visited pages links?source many more >Great Dashboard to get quick links to analyse website performance What do you dislike about Google Analytics? >I am not sure about the accuracy of this site >Many junk options for the user it will very difficult to understand Recommendations to others considering Google Analytics: It's a nice initiative from Google who is offering great website to analyse ...

"Google analytics helped us secure funding!!"

What do you like best about Google Analytics? We can literally track everything that happens on our website, from where the visitor originated from, the product they viewed the product they purchased, everything!! What do you dislike about Google Analytics? New features are being rolled out almost daily and it is very hard to catch up but other than that, the core functions still allow you to utilize most of the data. Recommendations to others considering Google Analytics: If you need to ...

"Powerful & free, but with some limitations"

What do you like best about Google Analytics? The free version is a powerful tool for small, medium, and even large businesses. Ability to pull almost any data & integrate with most tools. What do you dislike about Google Analytics? Only 20 goals, custom dimensions, 5 calculated metrics etc. Visualisation of data is also very limited. Also there are some issues that make it irritating to use. Creating segments and other segments are forgotten, custom reports sometimes omit dimensions like ...