Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"Very useful results"

What do you like best about Google Analytics? The homepage is easy to navigate and the results are easy to evaluate and tailor. The graphs are very clear and informative, and the range of information that you can access on the page is extensive. For us, the audience demographic section is particularly informative and really helps us to target our marketing. The section telling us when our users visit our page was really insightful and it was interesting to not which specific days that our ...

"Data collection made easy "

What do you like best about Google Analytics? The ease of which data can be collected and grouped together What do you dislike about Google Analytics? At times it can be a little counter intuitive, so may take longer to figure out how to get what you need. What problems is Google Analytics solving and how is that benefiting you? Able to track and monitor organic social sessions and growth

"A great way to view traffic to your website "

What do you like best about Google Analytics? I love how the tool tracks and reports website traffic in a clear and minimalist way What do you dislike about Google Analytics? There is nothing is dislike about this tool What problems is Google Analytics solving and how is that benefiting you? I save so much time with this tool. In just a few clicks I can see how my site is performing and specifically which pages

"Important insights for your business"

What do you like best about Google Analytics? Real time view of visitors and behaviour What do you dislike about Google Analytics? Can be hard to get going initially and could be more straightforward What problems is Google Analytics solving and how is that benefiting you? Abandoned check outs and improving content

"Simple, Powerful Tool"

What do you like best about Google Analytics? Comparing subscription attribution models What do you dislike about Google Analytics? I don't like the sampling as it can cause inaccuracies What problems is Google Analytics solving and how is that benefiting you? Content insights

"Very useful information to gauge product viability, trends, etc."

What do you like best about Google Analytics? You get a real gauge of consumer interest, and performance of campaigns What do you dislike about Google Analytics? I really wish you could get more detail on search volumes, and maybe through a paid service get AI-based recommendations that help you explore which trending topic or product you could tie into What problems is Google Analytics solving and how is that benefiting you? It's very useful in optimising our SEO and marketing activities

"Helpful"

What do you like best about Google Analytics? It's very helpful to analysis the market and we can go for it, it is helped to grow me better. What do you dislike about Google Analytics? I didn't find any dislike thing, I liked most of the features What problems is Google Analytics solving and how is that benefiting you? Got data to analysis the users and solved me what users needs.

"Very good for analysing website data"

What do you like best about Google Analytics? I like the fact that you can have your own goals and funnels setup with analytics. The process is so simple of implementing the token into your site. So easy What do you dislike about Google Analytics? There is not much to say about this. The product is amazing to use What problems is Google Analytics solving and how is that benefiting you? None

"It's just the best"

What do you like best about Google Analytics? Google Analytics is easy to use, contains so much useful data and allows you to filter and segment that data in any way you could imagine. It also integrates well with the rest of the Google product range making things super easy. What do you dislike about Google Analytics? The event tracking set up always seems more complicated than necessary and the support offered by Google for Analytics is very poor (understandable for a free product, but ...

"Very good for analysing website data"

What do you like best about Google Analytics? I like the fact that you can have your own goals and funnels setup with analytics. The process is so simple of implementing the token into your site. So easy What do you dislike about Google Analytics? There is not much to say about this. The product is amazing to use What problems is Google Analytics solving and how is that benefiting you? None