Google Analytics Reviews in June 2026: User Ratings, Pros & Cons

"GA is great once you get the hang of it"

What do you like best about Google Analytics? I like the depth of data you can draw out What do you dislike about Google Analytics? it is not super intuitive and takes time to set up What problems is Google Analytics solving and how is that benefiting you? reviewing page results and UX

"Best tool for traffic analysis"

What do you like best about Google Analytics? I am using this free SEO tool for the past 4 years. It helps alot to know user behaviour and traffic insights on my website. I analysis users insights and their journey on the website to know where I am doing good and which areas require more focus. What do you dislike about Google Analytics? Nothing to dislike. This free tool offering so much data, for which other tools costs hundreads of dollars. What problems is Google Analytics solving and ...

"Google Analytics is the cheapest and best option to track website/app activities"

What do you like best about Google Analytics? Google Analytics is simple to setup and works well with other platforms like Google Tag Manager, Google Ads, Google Search Console etc. Reports generated from Google Analytics are actionable and informative What do you dislike about Google Analytics? Reports in GA4 are less useful than that of UA. Need option for pivot table to combine multiple fileter criteria. What problems is Google Analytics solving and how is that benefiting you? Tracking ...

"Best Free Analytics tool"

What do you like best about Google Analytics? The Best thing about google analytics is the ability to track all types of website and app related data and traffic. What do you dislike about Google Analytics? The only thing that is a disadvantage in Google Analytics is the limitation of Custom Collections and no. of users per account. What problems is Google Analytics solving and how is that benefiting you? It has helped me to monitor the traffic of the website of my client and compare the ...

"Standard for website analytics"

What do you like best about Google Analytics? The amount of insight provided into your web traffic. What do you dislike about Google Analytics? GA4 has been a hot mess, and doesn't appear to provide any clear advantages over Universal Analytics. What problems is Google Analytics solving and how is that benefiting you? Provides data for our customers on how their sites are being used and allows us to come up with marketing campaigns.

"Google is the biggest - it only make sense to use their tools"

What do you like best about Google Analytics? Good insight to my website activity. We can see the impact of compaign changes What do you dislike about Google Analytics? Seems overly complex. GA4 was not a pleasent transition. What problems is Google Analytics solving and how is that benefiting you? Where are my visits coming from and ties together all the other Google-related tools (Ads, Search Console, etc.)

"Google Analytics IS A MUST"

What do you like best about Google Analytics? the utility is amazing! manage all of your websites What do you dislike about Google Analytics? i don't dislike anything. its fantastic. would like a more expanded competitor analysis What problems is Google Analytics solving and how is that benefiting you? analyzing website performance

"Excellent"

What do you like best about Google Analytics? It's amazing and easy to use and work. I really like it. What do you dislike about Google Analytics? At the start ,I feel that it's too difficult to use but few days later, I found it good What problems is Google Analytics solving and how is that benefiting you? I felt there is no problem in Google analytics. Its useful for content purposes.

"Great analytics and integration tool for immaculate bits of knowledge and exact charts"

What do you like best about Google Analytics? Anybody who is genuine almost maximizing the potential of their site or online commerce ought to contribute in Google Analytics. My capacity to set objectives and screen changes empowers me to accurately evaluate the viability of my promoting activities. You'll screen both coordinate campaign-related activity and influencer-related activity from individuals who have seen or reacted to your publicizing. It too keeps track of analytics ...

"Use analytics for websites and Playstore apps"

What do you like best about Google Analytics? The analytics dashboard is incredible. It offers all the info you need What do you dislike about Google Analytics? Can't keep track of specific devices. I'd especially like to know which exact device uninstalled What problems is Google Analytics solving and how is that benefiting you? JUst helping me gain insights about how my marketing is working and daily user flow into my website and app