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Funnel - Marketing Analytics Software

Funnel Reviews in May 2025: User Ratings, Pros & Cons

Transform scattered marketing data into actionable insights.

4.3

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Starts from $1,999/Month

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Funnel Reviews & Ratings

4.3

Very Good

Based on 86 ratings & 100 reviews

Rating Distribution

Excellent

(69)

Very Good

(31)

Good

(0)

Poor

(0)

Terible

(0)

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Showing 51-60 out of 100

UI

User in Furniture

09/05/18

3.5 out of 5

"Easy set up, easy custom and time saving"

What do you like best? Funnel was easy to set up for cost import, report creation Lot of data available from different platform Custom dimension is very useful to create reports according to marketing objectivs Very time saving by centralization Support really reactive What do you dislike? Some Google Analytics limits on attribution Not all metrics are available What problems are you solving with the product? What benefits have you realized? We save a lot of time in reporting! We access and ...

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UI

User in Furniture

09/05/18

3.5 out of 5

"Easy set up, easy custom and time saving"

What do you like best? Funnel was easy to set up for cost import, report creation Lot of data available from different platform Custom dimension is very useful to create reports according to marketing objectivs Very time saving by centralization Support really reactive What do you dislike? Some Google Analytics limits on attribution Not all metrics are available What problems are you solving with the product? What benefits have you realized? We save a lot of time in reporting! We access and ...

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AI

Administrator in Marketing and Advertising

09/03/18

5 out of 5

"Easy to set up, saves a lot of time"

What do you like best? Easily integrates with most advertising platforms. Gather data, dimension mapping between different ad platforms. What do you dislike? It delivers what I expect. Nothing bad to say. What problems are you solving with the product? What benefits have you realized? Gathering cost data from different ad platforms instead of mining from different platforms via excel.

JR

Jesse R

07/31/18

4.5 out of 5

"Great software and simple"

What do you like best? Media sources work like a charm, and with customized measurements and metrics it's simple to imagine basically any unique KPI you may need. What do you dislike? Charts have some restrictions, however these problems can typically be bypassed by reconsidering and streamlining information discussion What problems are you solving with the product? What benefits have you realized? Great presentations and very good KPI

UI

User in Cosmetics

07/30/18

5 out of 5

"Great! "

What do you like best? Funnel.io has been super helpful pulling in our data from different platforms. What do you dislike? Our company wishes there was a way to see visuals accompany. What problems are you solving with the product? What benefits have you realized? It has allowed us to take analytics from different avenues and bring it into one concise areas.

UI

User in Information Technology and Services

07/30/18

5 out of 5

"Two thumbs up: Great price and great program"

What do you like best? I like the ability to establish our own custom metrics as well as find performance analysis in one central place. If you're a business who is running different campaigns across various channels, Funnel.io is a MUST for you. Not only does it have so many different features, it also is available for a very low price. What do you dislike? Although I am just trying this software out right now, I have no complaints so far. What problems are you solving with the product? ...

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UI

User in Computer Hardware

07/30/18

3.5 out of 5

"Great tool for reporting"

What do you like best? Easy to build dashboards that you can share easily with team members. Straight forward that allows you to connects to everything digital across SEM, Display, and Social What do you dislike? Funnel does lack a few features such as ad reporting, campaign level reporting and funnel reporting, all of which are necessary metrics for accurate analytics. Recommendations to others considering the product: If you're looking for a low cost tool, I would suggest trying ...

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UI

User in Computer Hardware

07/30/18

3.5 out of 5

"Great tool for reporting"

What do you like best? Easy to build dashboards that you can share easily with team members. Straight forward that allows you to connects to everything digital across SEM, Display, and Social What do you dislike? Funnel does lack a few features such as ad reporting, campaign level reporting and funnel reporting, all of which are necessary metrics for accurate analytics. Recommendations to others considering the product: If you're looking for a low cost tool, I would suggest trying ...

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UI

User in Internet

04/27/18

3.5 out of 5

"Great concept and application, albeit finnicky"

What do you like best? Easily see important channel metrics by campaign, easy to use interface, reliable customer support What do you dislike? Connections regularly fail for no reason, unable to see granular data Recommendations to others considering the product: If you run a large number of campaigns on multiple channels and need a way to easily see spend by campaign aggregated by channel, this is an easy choice. What problems are you solving with the product? What benefits have you ...

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UI

User in Internet

04/27/18

3.5 out of 5

"Great concept and application, albeit finnicky"

What do you like best? Easily see important channel metrics by campaign, easy to use interface, reliable customer support What do you dislike? Connections regularly fail for no reason, unable to see granular data Recommendations to others considering the product: If you run a large number of campaigns on multiple channels and need a way to easily see spend by campaign aggregated by channel, this is an easy choice. What problems are you solving with the product? What benefits have you ...

Read more