Falcon.io Reviews in June 2026: User Ratings, Pros & Cons

MIGRATED TO Brandwatch

"Great tool for Community Management"

What do you like best? Falcon ist our Community Management Powerhouse – It collects all the stuff from all our platforms and channels and helps us to identify relevant users. Even the updated Paid-Media is very helpful for us. What do you dislike? The Publishing Process itself works perfect for us but our internal process doesn't fit the falcon process called "Content Pool". After some month this was a little bit disappointing for us but it was a good trigger for us to work on our internal ...

"A Playful Social Media Tool Which Doesn't Make Things Boring"

What do you like best? Although it keeps having some technical problems different sorts, Falcon has a very user friendly and playful interface which makes social media posting and monitoring entertaining. Also post boosting process is pretty straightforward. What do you dislike? Reporting section is a bit confusing and not super easy to navigate. What problems are you solving with the product? What benefits have you realized? We are using Falcon mostly to schedule posts and to create ...

"Falcon.io"

What do you like best? the flexible rights-management possiblities that allow us to work together as a multinational team. What do you dislike? the content pool is not connected to the rest of the system, the auto-save feature which leads to problems in combination with instabilities of the platform Recommendations to others considering the product: Falcon kind of aims for the sweet spot between "really big tools" like Sprinklr and smaller ones who focus on social media management only. And ...

"Falcon makes social listening a breeze"

What do you like best? The topic word cloud and sentiment analysis. What do you dislike? Sentiment analysis can be thrown off by "negative" words and tone, such as sarcasm. But it's easy to amend. What problems are you solving with the product? What benefits have you realized? We can instantly report negative mentions to clients for them to resolve.

"Falcon Review"

What do you like best? The ability to create campaigns and send content out to multiple teams with ease. What do you dislike? We sometimes run into issues with content pulling in from an external content management system. What problems are you solving with the product? What benefits have you realized? We don't have to use lots of spreadsheets to log insights/do them manually. We're able to do this through Falcon now.

"A terrific platform with unique features you can't find anywhere else."

What do you like best? Ads scheduling through the platform. The Listen app features. What do you dislike? Customer service turnaround time is usually pretty lengthy. Often there is a lack of follow up on cases. When there is not a ready answer it gets pushed to the dev team and sits in a cue until it grows moss. What problems are you solving with the product? What benefits have you realized? Organization of all social media management in a holistic fashion.

"Best SoMe-CMS ever seen"

What do you like best? The great useability and flexibelity that bring the content mix all-over our SoMe Channels What do you dislike? Pushing out IG-Stories is quite complex, nevertheless its quite simple. What problems are you solving with the product? What benefits have you realized? Managing multiple plattforms with one CMS

"Powerful suite "

What do you like best? It has a good combination of features that include engaging with users, listening, advertising and reporting. What do you dislike? The audience section is quite limited in terms of integrations. What problems are you solving with the product? What benefits have you realized? We mainly use engage to respond to our clientes 24/7, listening to monitor the conversation in our industry, and reporting to keep track of our team's performance.

"Good, but can glitch at times "

What do you like best? Love the scheduling tools - really reliable and so useful for Instagram etc. The copy feature is great too. What do you dislike? The measuring and reporting tools seem to fail and glitch quite often. Recommendations to others considering the product: It's best if you use it when planning cross-channel campaigns. What problems are you solving with the product? What benefits have you realized? It's fantastic for having everything in the same place - I find it really ...

"Great Tool for Large Agencies!"

What do you like best? What I love about Falcon is how easy it is to cross-post content to different social media channels in a pinch, especially using the "Copy" feature. It is also easy to separate content using the label feature and to see what has been posted during a specified timeframe with the customizable calendar and day views. What do you dislike? What I dislike about Falcon is that I am unable to post to multiple Twitter or Instagram accounts at once, as this sometimes hampers ...