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8.8

SpotScore

Drip - Marketing Automation Software

Drip Reviews in September 2026: User Ratings, Pros & Cons

Transform your outreach with Drip's automation.

4.53

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Drip Reviews & Ratings

4.53

Excellent

Based on 269 ratings & 273 reviews

Are you using Drip?

Rating Distribution

Excellent

(195)

Very Good

(66)

Good

(5)

Poor

(4)

Terrible

(3)

Spotsaas Editor’s POV

Drip is built for e-commerce email marketing with automation workflows, segmentation, and native integrations to Shopify, WooCommerce, and Zapier. The drag-and-drop editor lets you build campaigns visually, and the platform tracks revenue impact directly from email sends. Automatic tagging, pre-built sequences, and e-commerce-specific tools reduce manual setup ...Read more

Drip pros and cons

  • User-friendly interface

  • Comprehensive automation features

  • Customizable outreach

  • Real-time analytics

  • Limited integrations

  • Higher pricing tiers

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Showing 51-60 out of 273

JR

Javier R

11/10/20

4.5 out of 5

Very Powerful and Clean Interface.

What do you like best? I like the clean UI and analytics. It's very refreshing to see simplicity on my dashboard. What do you dislike? I dislike that there is no drag & drop feature for the Workflows. Recommendations to others considering the product: Drip is a very powerful marketing and automation tool for nurturing, broadcasting and analyzing your conversions and conversations. What problems are you solving with the product? What benefits have you realized? ...

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NC

Nalin C

11/10/20

3.5 out of 5

Good features with somewhat frequent downtimes

What do you like best? Really solid features for broadcast emails, creating campaigns, building workflows, and integrations. What do you dislike? Downtime. As much as I hate to admit it, there are a lot of times when I log into Drip and I can't see any stats for my email marketing because the server is down. What problems are you solving with the product? What benefits have you realized? It seems to have a much better deliverability than Mailchimp once the domain is ...

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KT

Katherine T

11/10/20

3 out of 5

Slightly confusing, maybe better for product based businesses and ecommerce?

What do you like best? I like the tone of Drip, cheeky, contemporary and refreshing. The layout was also very easy to navigate, modern and fun. Overall, I like it in theory but struggled to apply its use best in practice. I love the suggested drip email sequences, wish there was more of these for different business purposes! I also liked the detailed analytics of each email. I also appreciate how you automatically updated the policy based on new laws which saved me from looking up what ...

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HS

Haydn S

11/10/20

5 out of 5

Worked with ~5 other marketing platforms and drip is my favorite.

What do you like best? The broadcasts, workflows, and rules all work really nicely together to give you automated marketing when you want it or a more bulk message when you need it. What do you dislike? Forms, lead collection, and landing pages. They all need work - the quality of their list building tools is so far not great but I know they are working on it. I also wish they would continue to expand some of their integrations. What problems are you solving with the ...

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SD

Susan D

11/10/20

5 out of 5

So easy to use!

What do you like best? I really appreciate having templates for emails and examples of how to do things - for someone who is a relative novice this is a game changer. I also appreciate their attention to revenue earned.... after all we're in business! What do you dislike? I don't know if it's me or it's Drip but sometimes tech overwhelms me. The good thing is that I can easily reach out and ask for support - their help desk is great. Recommendations to others considering the ...

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JH

Jeffrey H

11/10/20

5 out of 5

Quick, easy, and effective!

What do you like best? I love the ease with which I'm able to create a broadcast email and I don't have to reinvent the wheel each time - I can simply use a prior email as a template and update it. What do you dislike? I feel like I could definitely learn more to fully use the platform, I'd love some short training videos. What problems are you solving with the product? What benefits have you realized? Reaching customers directly and making announcements about changes to ...

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AS

Andrew S

11/10/20

5 out of 5

Drip has been super helpful automating our follow-ups

What do you like best? The workflows have been helpful for automating our follow-ups What do you dislike? There can sometimes be a delay when sending emails which is annoying when we're trying to send a fast customer response to an order What problems are you solving with the product? What benefits have you realized? We're using Drip to capture leads for software trials

KM

Kelley M

11/10/20

5 out of 5

Drip empowered to make 1.5M in 2020

What do you like best? Drip just works. Its so easy to get started. Drip out of the box does exactly what you'd hope out of a CRM. I sell an online course and I trigger messages based on where a user starts on my website. What do you dislike? I wish in workflows I could add specific dates for emails to get sent out instead of just delays. Like in some cases I add customers to a workflow for a live event but these customers buy it at different days so its tough to setup a delay ...

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AK

Amanda K

11/10/20

5 out of 5

They are the BEST

What do you like best? The program is easy to use, and helps boost sales more than we could have ever imagined. What do you dislike? I have no dislikes about this company - they are the best. Recommendations to others considering the product: TRY IT , on the lowest end we make 10K more then we pay for the service each month. What problems are you solving with the product? What benefits have you realized? Reengaging customers, and boosting sales.

BG

Brett G

11/10/20

5 out of 5

Everything I need, intuitively

What do you like best? The automations and e-commerce are all so smart and intuitive and right there without breaking the wallet, it also integrates with all of my apps and e-commerce platforms What do you dislike? It took me a bit to get used to the interface but it was worth it, now it's super simple Recommendations to others considering the product: If automations and e-commerce are important to you, as well as avoiding the promotions/spam folder, check drip out! ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].