CleverTap Reviews in July 2026: User Ratings, Pros & Cons

Great combination of analytics and marketing

PROS & CONS What are the best aspects of this product? I like that it allows me to create live segments with huge traffic volumes. Also, its support team is always open to suggestions and feedback. I like the analytics and engagement in one single dashboard. What aspects are problematic or could work better? It needs more focus on app analytics than on the websites. What specific problems in your company were solved by this product? Since we implemented this software we have ...

Great tool for analytics and push campaigns

PROS & CONS What are the best aspects of this product? I like that it provides me with valuable data about users and there are lots of options to sort the user base and filtering actions. This is intuitive solution that provides combination of analytics features with robust automation tools that help us to better understand the customer actions and for creating campaigns. What aspects are problematic or could work better? It can be hard to understand what some numbers mean within the ...

This is great mobile marketing platform

PROS & CONS What are the best aspects of this product? I’m using this software for 3 years. We tried other providers so we can send push notifications through the app but the whole process overloaded the user-base during important releases. As soon as we starte dusing this solution we’re impressed of its powerful infrastucture and it helped us to handle our load and realtime notifications to all our users. We are using it to schedule and send huge campaigns in few moments. Its customer ...

Clevertap user

What do you like best? Good analytics. Can make decisio s quickly. What do you dislike? We still have to pull raw data into an excel and do some of our calculations. What business problems are you solving with the product? What benefits have you realized? Trying to understand user behaviour with our s/w

This is ideal solution for marketers

PROS & CONS What are the best aspects of this product? CleverTap offers great funnel analysis and retention cohorts. I like that it allows us to assess and gain detailed insight from the beginning to the end of customer journey. Also, profiles are automatically generated for every user by pulling out data directly from their app visits and actions. The other good thing is that marketing campaigns can be targeted based on the activity log of every user and user group. In addition, it ...

Great experience

What do you like best? I have recently started using CleverTap and have found the product to be extremely useful for startups. They have both engagement and analytics unified in one place and that saves a lot of time. The recent release of pivots and flows have given us so many actionable insights on our app uninstalls and user retention. Their support function also is swift. Kudos! What do you dislike? There is nothing as such I dislike about this What business problems are you ...

Best mix of analytics & marketing

What do you like best? - Ability to create live segments with large traffic volumes - Product/support team that takes feedback positively - Analytics and engagement in a single package is wonderful What do you dislike? More focus on app analytics than for websites. What business problems are you solving with the product? What benefits have you realized? We have been using CleverTap for over 4 years now for Pricebaba.com and now in our new product, SahiGST as well. The results have ...

Great analytic solution

PROS & CONS What are the best aspects of this product? This is one of the best mobile marketing platform that provides great analytics features. We can easily engage within the analysis and we are able to split users according to their activities. Also, we’re able to incorporate server. We highly recommend this solution to everyone. What aspects are problematic or could work better? The product works perfectly there’s nothing I can dislike about it. What specific problems in your ...

Overall good system for analytics and push notifications

What do you like best? I like the data clevertap gives me on the users and the ease of sorting the user base and filtering actions What do you dislike? I dislike how it is sometimes difficult to know what numbers mean in CleverTap and what is being measured. There should be more explanation. Recommendations to others considering the product make sure to be clear when setting up integration to know what you are measuring What business problems are you solving with the product? What ...

Complete and accessible tracking & analytics solution. Fantastic customer support.

What do you like best? Overall the product is well designed, easy to understand and works well. The technical documentation is thorough. The pricing is reasonable. The initial free package is generous and allows to do much before paying the first dime. Customer support is fantastic. I've been sending tons of questions to their technical expert, Sumitra, during our integration phase and she never failed to respond within a the hour (couple of hours max, or jump on a call to further ...