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9.8

Spot Score

Bitly - URL Shorteners

Bitly Reviews in June 2026: User Ratings, Pros & Cons

Shorten, track, and share with ease.

4.2

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Starts from $21 / Month when Billed Yearly, also offers free forever plan

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Bitly Reviews & Ratings

4.2

Very Good

Based on 1853 ratings & 852 reviews

Rating Distribution

Excellent

(594)

Very Good

(170)

Good

(26)

Poor

(1)

Terible

(61)

Spotsaas Editor’s POV

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

  • Easy to use for creating shortened links and organizing them efficiently.

  • Provides analytics that offer valuable insights on link performance.

  • Offers a generous monthly limit for creating personalized links, even in the free plan.

  • Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

  • Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.

  • Lack of customer support responsiveness, making issue resolution difficult.

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Showing 531-540 out of 852

DG

Dinnae G

05/21/20

5 out of 5

"The only URL shortener to use"

What do you like best about Bitly? The Bitly brand is well known and trusted, so when using the free service with the bit.ly links, I could trust that my links would still be clicked on. I’ve never had any issues with bitly links triggering any security issues. Using the premium service with a branded URL, and premium features such as redirect and in-depth analytics, has allowed me to keep on top of which content is performing best, and make changes when needed.

AU

Anonymous User

05/21/20

5 out of 5

"Extremely useful tool that should be part of every marketing team"

What do you like best about Bitly? Easy to create links, tracking is very insightful. What do you dislike about Bitly?

AU

Anonymous User

05/18/20

5 out of 5

"Easy to use and customize links"

What do you like best about Bitly? Easy to use, pop-ups tell you if you've used the URL before. What do you dislike about Bitly?

OA

Omar A

05/18/20

4 out of 5

"Bitly - world leader in URL shortening"

What do you like best about Bitly? It is super easy to shorten links using their UI and also offers insightful easy to comprehend analyitics of how well your links are doing in terms of engagement.

AU

Anonymous User

05/18/20

4 out of 5

"A solid service for handling redirects and basic tracking"

What do you like best about Bitly? - Handles redirects in a performant manner - Good stats for tracking inbound clicks

DS

David S

05/18/20

4 out of 5

"Bitly makes my links much user-friendly"

What do you like best about Bitly? It makes long and complicated links easier, shorter, and more user-friendly. What do you dislike about Bitly?

MS

Milind Sunilbhai P

05/18/20

4.5 out of 5

"Amazing!"

What do you like best about Bitly? The best thing about it is the UI. It's so elegant and makes navigation so easy. I had no troubles understanding the platform whatsoever. One of the primary concerns about the platforms is that people have troubles understanding how to use them. In my case, I was guided by a lot of tutorials that were made available to the customers for their easement.

TG

Timothy G

05/18/20

5 out of 5

"Great tool for tracking and changing content as needed."

What do you like best about Bitly? The ability to quickly track and change links. What do you dislike about Bitly?

AA

Amanda A

05/18/20

5 out of 5

"Link-shorteners, an often forgotten tool in a Social Media manager's arsenal!"

What do you like best about Bitly? I appreciate how userfriendly the interface is. From creating links to viewing up to date analytics, I never have questions about the value of the service I am being provided. Additionally, we had a great experience working within their platform to create a branded URL. The instructions were clear and the branded URL has allowed followers to feel confident in the link they are clicking on.

AU

Anonymous User

04/19/20

3.5 out of 5

"Good Service. High price tag"

What do you like best about Bitly? Works great and easy to use. Very little learning curve. What do you dislike about Bitly?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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