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9.8

SpotScore

Bitly - URL Shorteners

Bitly Reviews in September 2026: User Ratings, Pros & Cons

Shorten, track, and share with ease.

4.31

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Starts from $21 / Month when Billed Yearly, also offers free forever plan

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Bitly Reviews & Ratings

4.31

Very Good

Based on 702 ratings & 857 reviews

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Rating Distribution

Excellent

(599)

Very Good

(170)

Good

(26)

Poor

(1)

Terrible

(61)

Spotsaas Editor’s POV

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

  • Easy to use for creating shortened links and organizing them efficiently.

  • Provides analytics that offer valuable insights on link performance.

  • Offers a generous monthly limit for creating personalized links, even in the free plan.

  • Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

  • Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.

  • Lack of customer support responsiveness, making issue resolution difficult.

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Showing 531-540 out of 857

AU

Anonymous User

05/21/20

5 out of 5

"Bitly is great service to create short, trackable urls."

What do you like best about Bitly? Seeing click-rates on links using a url that people are familiar with. What do you dislike about Bitly?

KJ

Kristin J

05/21/20

4.5 out of 5

"Bitly is SO Easy!"

What do you like best about Bitly? We love the ability to easily create short links for our advertising purposes. What do you dislike about Bitly?

JK

Juliano K

05/21/20

5 out of 5

"I work with Bitly Premium and a Custom Shortener. That´s simple and very professional. I love it"

What do you like best about Bitly? The custom URL and the anaytics are awesome What do you dislike about Bitly?

RP

Roman P

05/21/20

4 out of 5

"Short links for SMS campaigns"

What do you like best about Bitly? Short links tool Bitly allows to make shorten long links with proper UTM tags, that enable conversion rate for your SMS marketing campaigns. Custom domain option also available.

AU

Anonymous User

05/21/20

4 out of 5

"Bitly makes link shortening a breeze"

What do you like best about Bitly? The custom domain shortening features are extremely simple to use. What do you dislike about Bitly?

GR

Gustavo R

05/21/20

4.5 out of 5

"Its powerful, improve the performance of our marketing campaigns."

What do you like best about Bitly? Simplicity, platform user experience and reliable. The dashoboard is useful and campigns are easy to track with Bitly. Go live process is easy, without paper work o requirements and also the start of processes are not complex.

AU

Anonymous User

05/21/20

1.5 out of 5

"Basic use is fine and easy to use, but paid agreements lack flexibility"

What do you like best about Bitly? Easy to navigate and use. Data is easy to access. Customer service when setting up a paid account is also as expected. What do you dislike about Bitly?

MS

Milind Sunilbhai P

05/18/20

4.5 out of 5

"Amazing!"

What do you like best about Bitly? The best thing about it is the UI. It's so elegant and makes navigation so easy. I had no troubles understanding the platform whatsoever. One of the primary concerns about the platforms is that people have troubles understanding how to use them. In my case, I was guided by a lot of tutorials that were made available to the customers for their easement.

OA

Omar A

05/18/20

4 out of 5

"Bitly - world leader in URL shortening"

What do you like best about Bitly? It is super easy to shorten links using their UI and also offers insightful easy to comprehend analyitics of how well your links are doing in terms of engagement.

DS

David S

05/18/20

4 out of 5

"Bitly makes my links much user-friendly"

What do you like best about Bitly? It makes long and complicated links easier, shorter, and more user-friendly. What do you dislike about Bitly?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].