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9.8

SpotScore

Bitly - URL Shorteners

Bitly Reviews in September 2026: User Ratings, Pros & Cons

Shorten, track, and share with ease.

4.31

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Starts from $21 / Month when Billed Yearly, also offers free forever plan

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Bitly Reviews & Ratings

4.31

Very Good

Based on 702 ratings & 857 reviews

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Rating Distribution

Excellent

(599)

Very Good

(170)

Good

(26)

Poor

(1)

Terrible

(61)

Spotsaas Editor’s POV

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

  • Easy to use for creating shortened links and organizing them efficiently.

  • Provides analytics that offer valuable insights on link performance.

  • Offers a generous monthly limit for creating personalized links, even in the free plan.

  • Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

  • Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.

  • Lack of customer support responsiveness, making issue resolution difficult.

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Showing 461-470 out of 857

JS

Joseph S. K

08/31/21

5 out of 5

"The best url shortener and link tracker for your online business efforts!"

What do you like best about Bitly? I like that it has a chrome extension that I can easily share, shrink and track the pages I want to share. What do you dislike about Bitly?

AU

Anonymous User

08/29/21

5 out of 5

"Easy and super helpful analytics."

What do you like best about Bitly? It's very easy to use. The analytics are basic but exactly what is helpful, for example, click amount. And they do a good job with shortening your links including being able to customize after the forward slash mark.

AC

Andrea C

08/26/21

5 out of 5

"The best platform to shorten URL's"

What do you like best about Bitly? I love that you don't have to own an account or pay for the platform itself. The free version works exceptionally well for what I need Bitly to do for me, and it's incredibly user-friendly and manageable from a team aspect. I realize that Bitly has a content analytics aspect that I haven't checked out as thoroughly, but I am looking forward to continuing my experience with Bitly.

GH

Gary H

08/26/21

5 out of 5

"Great URL shortener with custom names"

What do you like best about Bitly? Bitly is easy to use, and most of the features are free. I only have a free account, and I love it. When you have long URLs (web links), you can create a bit.ly/xxxxxx short link to make it more user-friendly. To make sharing even easier, you can customize the link after bit.ly, i.e., bit.ly/coderedalexander (link to sign up for county alerts). If you prefer a www link, you can make it www.bitly.com/coderedalexander. Plus, you can see how many times people ...

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SK

Sneha K

08/25/21

5 out of 5

"Very handy and easy to use"

What do you like best about Bitly? I love how simple it is to use this tool. What do you dislike about Bitly?

E

Elsa

08/20/21

4 out of 5

A trusted name in link shortening

PROS: Bitly makes it incredibly easy to turn those long, ugly URLs into simple, shareable links that we use for social content. One of the better features is its ability to look historically at what links performed best, since you can view your Bitly history anytime, and re-use them, which makes building an ongoing social content calendar much easier. Though I'm not a fan of them myself, you can also create QR codes with your Bitly links, and clicks are aggregated with your URL data. You ...

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AU

Anonymous User

08/10/21

5 out of 5

"My Most Used Link Tracker"

What do you like best about Bitly? I like that Bitly is very intuitive when it comes to creating and sharing links. What do you dislike about Bitly?

AU

Anonymous User

07/21/21

5 out of 5

"Bitly - shortening things has never felt so good"

What do you like best about Bitly? The introduction of "suffix-editing" or customizing the end part of the link has been extremely helpful in driving trust. What do you dislike about Bitly?

AU

Anonymous User

07/14/21

4.5 out of 5

"Basic analytics and easy to use!"

What do you like best about Bitly? For my small team, we used Bitly for reach and impression tracking. The customization is perfect for branded campaigns, it adds a personal touch that I think users appreciate. Functionality is easy to use and really the basic package is all you need for a small operation. Quick and no fuss which is perfect for startups.

AS

Alicia S

07/12/21

5 out of 5

"Bitly helps me keep my post looking more professional and helps me keep track of my views!"

What do you like best about Bitly? I like that it tracks how many clicks I am getting What do you dislike about Bitly?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].