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9.8

Spot Score

Bitly - URL Shorteners

Bitly Reviews in July 2025: User Ratings, Pros & Cons

Shorten, track, and share with ease.

4.2

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Starts from $21/Month when Billed Yearly, also offers free forever plan

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Bitly Reviews & Ratings

4.2

Very Good

Based on 1853 ratings & 852 reviews

Rating Distribution

Excellent

(594)

Very Good

(170)

Good

(26)

Poor

(1)

Terible

(61)

Expert's Review

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

  • Easy to use for creating shortened links and organizing them efficiently.

  • Provides analytics that offer valuable insights on link performance.

  • Offers a generous monthly limit for creating personalized links, even in the free plan.

  • Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

  • Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.

  • Lack of customer support responsiveness, making issue resolution difficult.

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Showing 361-370 out of 852

AU

Anonymous User

11/16/21

4 out of 5

"Very helpful for event links"

What do you like best about Bitly? We run a lot of events and campaigns each year and are posting and linking them often. Bitly is a great way to manage this for web/social media/ etc.

MG

Mahendra G

11/15/21

4 out of 5

"Best option for generating short links"

What do you like best about Bitly? Bitly is a well-known tool to convert lengthy URLs into short links. We can even customize the short link according to our choice with Bitly. With paid plans, Bitly allows using our domain instead of the bit.ly domain. Generating short links with Bitly is an easy task; create an account, and you are good to go. Tracking the clicks over past links can be seen directly from the dashboard. We can also add UTM parameters with the generated links for better ...

Read more

MC

Marco C

11/12/21

5 out of 5

"A must have for your marketing campaigns"

What do you like best about Bitly? Bit.ly is fast and very intuitive. Eveything you need is on hand and links tag are amazing. What do you dislike about Bitly?

MS

Matt S

11/12/21

4 out of 5

"Bitly is useful product"

What do you like best about Bitly? Analytics feature associated to generated links What do you dislike about Bitly?

SK

Shivam K

11/12/21

4 out of 5

"Best easy-to-use tool for link shortening"

What do you like best about Bitly? Bitly is the best available option for any link shortening. We have to create an account with Bitly, and we are ready to go. We can change the shortened link according to our choice and easily append the UTM parameters if required. It also allows even custom domain and other premium services with paid plans. The best thing about Bitly shortened link is that the end-user doesn't have to see any ads.

AU

Anonymous User

11/11/21

5 out of 5

"Easy tool for creating branded shortlinks"

What do you like best about Bitly? Branded shortlinks that you can edit and redirect are great for marketing teams. What do you dislike about Bitly?

AU

Anonymous User

11/10/21

4 out of 5

"Works well but it’s a shame that we can’t get historical data"

What do you like best about Bitly? The concept is great - we use bit.ly for most social media platforms What do you dislike about Bitly?

AU

Anonymous User

11/10/21

0.5 out of 5

"Customer Supportless."

What do you like best about Bitly? The concept is a good one. We enjoy being able to make abbreviated links for vanity purposes and track number of clicks.

MY

Mike Y

11/09/21

5 out of 5

"Easy link shortener, trackable"

What do you like best about Bitly? Quick link shortener, and ability to track clicks to destination. Easy to use data for A/B test on which links get more clicks and are relevant for more ad spend.

DS

Dawn S

11/09/21

5 out of 5

"Love using Bitly for ourselves and our clients."

What do you like best about Bitly? Being able to provide our clients proof of website traffic is so valuable. It also assists us in A/B testing for Facebook, Google and LinkedIn ads.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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