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9.5

Spot Score

AppsFlyer - Mobile Analytics Software

AppsFlyer Reviews in May 2025: User Ratings, Pros & Cons

Track, analyze, and engage with your app users effortlessly.

4.4

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AppsFlyer Reviews & Ratings

4.4

Very Good

Based on 354 ratings & 351 reviews

Rating Distribution

Excellent

(278)

Very Good

(69)

Good

(3)

Poor

(1)

Terible

(0)

Expert's Review

AppsFlyer stands out as an all-in-one marketing analytics and attribution platform, praised for its seamless integration with various platforms and user-friendly dashboards. With customizable features, it streamlines tracking multiple ad sources, empowering businesses to make informed decisions efficiently. The ability to integrate with services like SendGrid, ...Read more

AppsFlyer pros and cons

  • Efficient integration with various platforms, comfortable dashboards, customization, and time-saving custom dashboards for easy report generation.

  • Ability to track multiple ad sources, integrate with popular services like SendGrid, Mailchimp, and Salesforce, and use one-link configurations for tracking users in and outside the digital world.

  • Intuitive platform with a wide range of tools, pre-built dashboards, and insightful analytics on users, media, and installations.

  • Robust customer support and personalized assistance for account management, helpful in resolving queries quickly.

  • Some users find the platform's richness of features and customizations intimidating, especially for newcomers without proper guidance.

  • Limited options in the Marketplace for additional apps and connectors, restricting access to advanced functionalities.

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Showing 21-30 out of 351

AU

Anonymous User

08/06/23

5 out of 5

"10 on 10 Product"

What do you like best about AppsFlyer? Data accuracy is 100% Creating segments is super easy

DB

darshan b

08/04/23

5 out of 5

"Experience of Appsflyer"

What do you like best about AppsFlyer? Easy to use .We are using appsflyer as MMP for tracking solutions and I have experinced it gave us clear insights for how campaigns are running and attributions are tracked. Also they will follow fraud rules and algorhythm. User friednly. Great back up my support

VR

Vikrant R

08/04/23

5 out of 5

"Smart AppsFlyer Benifits"

What do you like best about AppsFlyer? The spend analytics part i can eaisly see all the important materics in one go, cost analysis, revenue spend, spend ingention and add revenue status also link feature is a great to use with other apps

VC

Vitor C

08/03/23

5 out of 5

"Ferramenta completa e sempre atualizada"

What do you like best about AppsFlyer? Facilidade em configurar os eventos de app com as plataformas de mídia paga. Sempre atualizada com as exigências das novas políticas de privacidade. Além de ter ótimos gerentes de conta que ajudam a gente sempre muito rápido.

PS

Priscila S

08/03/23

5 out of 5

"Sou gerente de martech na Bradesco e trabalho com AppsFlyer a 5 anos"

What do you like best about AppsFlyer? Eu gosto muito do atendimento que temos no Bradesco e como a empresa consegue nos conectar com o mercado. A funcionalidade de integrar todos e a melhor coisa

FH

Felipe H

08/03/23

5 out of 5

"Great tool for sustainable growth"

What do you like best about AppsFlyer? Simplicidade de uso e completude de ferramentas What do you dislike about AppsFlyer?

AS

Aline S

08/03/23

5 out of 5

"Avaliação da plataforma appsflyer"

What do you like best about AppsFlyer? A facilidade de gerar links de trackeamento e o fato da plataforma ser completamente intuitiva, qualquer pessoa consegue fazer uso dos beneficios da plataforma com muita facilidade.

AS

Alan S

08/03/23

5 out of 5

"simplesmente a melhor ferramenta do mercado"

What do you like best about AppsFlyer? Estou trabalhando com a parte técnica, ajudando meus clientes na implementação da sdk e eventos, de forma padronizada e autocontida. Espero tornar minha consultoria uma parceira oficial da appsflyer!

RO

Rodrigo O

08/03/23

5 out of 5

"Product Owner of Banco BV setting up AppsFlyer"

What do you like best about AppsFlyer? The facility of attribute events and the support we have from brazilian team. What do you dislike about AppsFlyer?

BN

Bruno N

08/03/23

5 out of 5

"Bruno Nascimento"

What do you like best about AppsFlyer? Análise de mensuração de resultados e atribuição de origens para campanhas pagas. Além de visão de plataformas como IOS e ANDROID.