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9.5

Spot Score

AppsFlyer - Mobile Analytics Software

AppsFlyer Reviews in June 2026: User Ratings, Pros & Cons

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4.4

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AppsFlyer Reviews & Ratings

4.4

Very Good

Based on 354 ratings & 351 reviews

Rating Distribution

Excellent

(278)

Very Good

(69)

Good

(3)

Poor

(1)

Terible

(0)

Spotsaas Editor’s POV

AppsFlyer stands out as an all-in-one marketing analytics and attribution platform, praised for its seamless integration with various platforms and user-friendly dashboards. With customizable features, it streamlines tracking multiple ad sources, empowering businesses to make informed decisions efficiently. The ability to integrate with services like SendGrid, ...Read more

AppsFlyer pros and cons

  • Efficient integration with various platforms, comfortable dashboards, customization, and time-saving custom dashboards for easy report generation.

  • Ability to track multiple ad sources, integrate with popular services like SendGrid, Mailchimp, and Salesforce, and use one-link configurations for tracking users in and outside the digital world.

  • Intuitive platform with a wide range of tools, pre-built dashboards, and insightful analytics on users, media, and installations.

  • Robust customer support and personalized assistance for account management, helpful in resolving queries quickly.

  • Some users find the platform's richness of features and customizations intimidating, especially for newcomers without proper guidance.

  • Limited options in the Marketplace for additional apps and connectors, restricting access to advanced functionalities.

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Showing 271-280 out of 351

A

Anonymous

04/28/19

4 out of 5

Good UX and Analytical approach

What do you like best? It provides good dashboards with necessary insights, Will give different analytical approaches and viewpoints, You can navigate yourself easily among different dashboards to find what you need, And the feature of creating customized dashboards which is really helpful. What do you dislike? In the section which you can receive the raw data, it took too much time and can't set a periodic email to somebody else. Also, if we could give our partners' viewer access ...

Read more

BB

Benjamin B

04/26/19

4 out of 5

Straight-forward and Intuitive

What do you like best? Ease of navigation, and the dashboard. Great account service. What do you dislike? I'd like to be able to view both platforms together. Recommendations to others considering the product: Talk to customers that have switched from one service to AppsFlyer, and ask what they like better, and what they miss about the other service. What problems are you solving with the product? What benefits have you realized? Reducing the number of SDKs in our app. ...

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A

Anonymous

04/26/19

4 out of 5

Straight-forward and Intuitive

What do you like best? Ease of navigation, and the dashboard. Great account service. What do you dislike? I'd like to be able to view both platforms together. Recommendations to others considering the product: Talk to customers that have switched from one service to AppsFlyer, and ask what they like better, and what they miss about the other service. What problems are you solving with the product? What benefits have you realized? Reducing the number of SDKs in our app. Transparency with ...

Read more

OK

Omar K

04/25/19

4 out of 5

Good attribution platform

What do you like best? Appsflyer is part of my every day life in a growth role. I love how simple the dashboard is and everything is easy to use. Onelinks are actually pretty awesome too and powerful. We are running a full fledge affiliate program off of it. But above all, I love the people at Appsflyer. Our CSM J is a complete rockstar and very responsive and helpful. Thanks J! What do you dislike? Appsflyer doesn't have a program for start ups, so I find it costly. And I also ...

Read more

A

Anonymous

04/25/19

4 out of 5

Good attribution platform

What do you like best? Appsflyer is part of my every day life in a growth role. I love how simple the dashboard is and everything is easy to use. Onelinks are actually pretty awesome too and powerful. We are running a full fledge affiliate program off of it. But above all, I love the people at Appsflyer. Our CSM J is a complete rockstar and very responsive and helpful. Thanks J! What do you dislike? Appsflyer doesn't have a program for start ups, so I find it costly. And I also find it ...

Read more

A

Anonymous

04/25/19

4 out of 5

Generally covers all the attribution for all my user acquisition needs and displays the KPIs well

What do you like best? Easy to look at all install data in the overview dash, and also provides an activity dash for non-cohorted metrics/KPIS. What do you dislike? Tracking organic post-install attribution costs extra. The dashes are split into apps (by platform which makes it tedious to go back and forth between the same app on different platforms. Retargeting campaign costs are available on the Overview dash, while the revenues are logged under the re-targeting dash, so I need to ...

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AI

Administrator in Computer Games

04/25/19

4 out of 5

Generally covers all the attribution for all my user acquisition needs and displays the KPIs well

What do you like best? Easy to look at all install data in the overview dash, and also provides an activity dash for non-cohorted metrics/KPIS. What do you dislike? Tracking organic post-install attribution costs extra. The dashes are split into apps (by platform) which makes it tedious to go back and forth between the same app on different platforms. Retargeting campaign costs are available on the Overview dash, while the revenues are logged under the re-targeting dash, so I ...

Read more

A

Anonymous

04/24/19

5 out of 5

Sr. UA Manager

What do you like best? I love the dashboard and the navigation in it. I also love the fact that we see almost real time data Last thing is that we rarely need your support's help. Most of the time things work as they should What do you dislike? The reporting API, and the connection with Singular reporting often breaks and it is actually the main pain point of our activity. What problems are you solving with the product? What benefits have you realized? Real time data helps me make ...

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AI

Administrator in Transportation/Trucking/Railroad

04/24/19

2.5 out of 5

pro and cons of appsflyer

What do you like best? simple and clean UX design and data will be readable for normal people. What do you dislike? location detail is not avalable. for example city, region, sub urban. etc. in raw data is only sub urban based on post code. please improve this point.. Recommendations to others considering the product: improve feature like location What problems are you solving with the product? What benefits have you realized? we can track digital media spend until we get ROI ...

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A

Anonymous

04/24/19

2.5 out of 5

pro and cons of appsflyer

What do you like best? simple and clean UX design and data will be readable for normal people. What do you dislike? location detail is not avalable. for example city, region, sub urban. etc. in raw data is only sub urban based on post code. please improve this point.. Recommendations to others considering the product: improve feature like location What problems are you solving with the product? What benefits have you realized? we can track digital media spend until we get ROI & LTV

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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