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9.5

Spot Score

AppsFlyer - Mobile Analytics Software

AppsFlyer Reviews in June 2026: User Ratings, Pros & Cons

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4.4

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AppsFlyer Reviews & Ratings

4.4

Very Good

Based on 354 ratings & 351 reviews

Rating Distribution

Excellent

(278)

Very Good

(69)

Good

(3)

Poor

(1)

Terible

(0)

Spotsaas Editor’s POV

AppsFlyer stands out as an all-in-one marketing analytics and attribution platform, praised for its seamless integration with various platforms and user-friendly dashboards. With customizable features, it streamlines tracking multiple ad sources, empowering businesses to make informed decisions efficiently. The ability to integrate with services like SendGrid, ...Read more

AppsFlyer pros and cons

  • Efficient integration with various platforms, comfortable dashboards, customization, and time-saving custom dashboards for easy report generation.

  • Ability to track multiple ad sources, integrate with popular services like SendGrid, Mailchimp, and Salesforce, and use one-link configurations for tracking users in and outside the digital world.

  • Intuitive platform with a wide range of tools, pre-built dashboards, and insightful analytics on users, media, and installations.

  • Robust customer support and personalized assistance for account management, helpful in resolving queries quickly.

  • Some users find the platform's richness of features and customizations intimidating, especially for newcomers without proper guidance.

  • Limited options in the Marketplace for additional apps and connectors, restricting access to advanced functionalities.

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Showing 111-120 out of 351

MT

Monali T

03/29/22

5 out of 5

"Reliable third party app analytics tool"

What do you like best about AppsFlyer? The best part is the level of analysis that Appsflyer provides to the very granular level. The dashboard is easy to use and navigation between features is smooth and beginner-friendly. Creating custom dashboards is easy and these dashboards come in handy we can focus on the goal by monitoring numbers from these dashboards. This reduces heavy dependencies on analysts.

SP

Sai P

03/28/22

5 out of 5

"Totally satisfied with its analytics and attribution"

What do you like best about AppsFlyer? The best part is the easy-to-use functionalities and 24x7 prompt support, along with a dedicated account manager that Appsflyer offers. We are a content-based company and usually run a lot of campaigns with different affiliate partners and ad platforms. Appsflyer gives us the ability to track and monitor the effectiveness of all these platforms and helps us spend money more wisely.

AU

Anonymous User

03/03/22

5 out of 5

"Great App Marketing and Analytics tool"

What do you like best about AppsFlyer? The best part is easy to use, and intuitive dashboard, which smoothens the analysis of campaigns dug till the ad part. Smooth slicing and dicing of data in custom dashboards and integration with ad platforms ease the export of events on which in-app events-based campaigns are run.

SV

Satya V

02/10/22

5 out of 5

"Great experience so far"

What do you like best about AppsFlyer? We use Appsflyer for cross-platform attribution and analytics, and it also provides excellent integration with Ad Platforms/ affiliates and agencies. The new dashboard 2.0 is even more intuitive than the previous one. We can make Custom Dashboards for any live experiments on ad platforms and gauge their metrics. I am totally satisfied with Appsflyer.

AU

Anonymous User

01/30/22

5 out of 5

"Excellent App analytics and attribution platform"

What do you like best about AppsFlyer? Appsflyer helps us to identify and leverage right channels to run our digital marketing campaigns.It also helps us analyze performance of various campaigns to the level of creatives. The best part is the ease of using the platform and leveraging all the intelligent metrics to improve the business. Managing influencers and power creators by analyzing the traffic coming through their unique links has become easy with AF.

SS

Saurav S

01/24/22

5 out of 5

"Best Facebook App Campaign Tracking Tool"

What do you like best about AppsFlyer? I have been using AppsFlyer for tracking all the crucial metrics while running the paid app campaigns on Facebook. This platform has helped me to track all the critical events, which in turn has helped me in optimizing my Facebook campaigns.

E

Elakiyan

01/05/22

5 out of 5

"Best tool for Campaign"

What do you like best about AppsFlyer? Easy to learn getting attribution link and easy to understand the platform . What do you dislike about AppsFlyer?

E

Elakiyan

01/05/22

5 out of 5

"Best tool for Campaign"

What do you like best about AppsFlyer? Easy to learn getting attribution link and easy to understand the platform . What do you dislike about AppsFlyer?

AU

Anonymous User

12/20/21

5 out of 5

"AppsFlyer Review"

What do you like best about AppsFlyer? The new overview 2.0 dashboard. Love that it includes SKAN attribution alongside AppsFlyer attribution. What do you dislike about AppsFlyer?

AU

Anonymous User

12/16/21

5 out of 5

"User experience review"

What do you like best about AppsFlyer? Perfect app analytics app. I really like how we can even see adset or ad group level data here and the dashboard is really insightful.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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