Amplitude Analytics Reviews in July 2026: User Ratings, Pros & Cons

"Very user friendly tool which makes reporting and dashboards fun"

What do you like best about Amplitude Analytics? The ease of building dashboards through events autocomplete and easy where/group clauses. easy learning curve for anyone at a company. What do you dislike about Amplitude Analytics? 365 days limit on previous data is annoying some times. What problems is Amplitude Analytics solving and how is that benefiting you? building segmentation/funnel analytics for both client and server events. Benefits are easy ingestion from mParticle and through ...

"Great tool, with so many possibilities.. but some training/upskilling required 👀"

What do you like best about Amplitude Analytics? I like the fact that we are able to effectively track user journeys and paths across the site What do you dislike about Amplitude Analytics? I dislike the fact that the onboarding process wasn't that seamless and that some of our marketing team (including myself) don't feel skilled-up enough to make some more informed decisions Recommendations to others considering Amplitude Analytics: If it integrates well with you your current MarTech ...

"Amplitude is a new and innovative take on product analytics"

What do you like best about Amplitude Analytics? I like amplitudes ability get get deep into the data, explorer customer behaviours at the microscopic level What do you dislike about Amplitude Analytics? The unclear limitations of the cross-project function such as the lack of drop filters What problems is Amplitude Analytics solving and how is that benefiting you? The funnel tool is great for exploring areas of improvement across a users journey through a conversion flow

"Limited functionality"

What do you like best about Amplitude Analytics? Interface is easy to understand and use. Chart presentation is user-friendly for non data professionals or someone who is not familiar with the software. What do you dislike about Amplitude Analytics? 1. SQL editor is not comfortable to use: the code window is too small, there are no IDE-like code suggestions, and if the error occurs, you are on your own - the error message is not helpful at all. 2. The chart size (y-axis) can not be set up ...

"A very powerful tool to analyse precisely your audience, the user journey"

What do you like best about Amplitude Analytics? Amplitude is very well precise to analyse the user journey and to have insights about behavior. What do you dislike about Amplitude Analytics? Mobile version is not easy to use. A more fluid app would be better. What problems is Amplitude Analytics solving and how is that benefiting you? We are understanding user needs, user consumption of our platforms with precise feedback. These inputs are key to know if we are developing in the right way ...

"Great analytics tool to understand users and product better!"

What do you like best about Amplitude Analytics? It's safe time (compared to manual SQL scripts), propose great templates (retention graph, stickness, segmentation, etc) and it's easy to investigate different cohorts with user paths & funnels. What do you dislike about Amplitude Analytics? Probably some restrictions :) event limits, no alerts in the subscription, limitations in dashboards personalization, etc :) What problems is Amplitude Analytics solving and how is that benefiting you? To ...

"Good for funnel. However need improvement on more insights in funnel"

What do you like best about Amplitude Analytics? Funnel view across all screen and tracking events What do you dislike about Amplitude Analytics? Not having a trend for funnel drop-offs for day wise. Have limited more insight visibility for funnel. What problems is Amplitude Analytics solving and how is that benefiting you? To gauge activation, retention and engagement. Have been able to see potential improvement required basis user journey and where there is break

"Product with interesting features but low customisation"

What do you like best about Amplitude Analytics? Near real-time analysis of our products events. Especially interesting to see the user flows in an easy and fast way. What do you dislike about Amplitude Analytics? Can't customise charts and difficult to check interactions between different users. What problems is Amplitude Analytics solving and how is that benefiting you? Understanding the most used features on our products through events. The greatest benefit is the realization that some ...

"Great tool with powerful metrics, just has some improvements on user-friendliness"

What do you like best about Amplitude Analytics? The pseudocode style of building charts is very easy to understand. What do you dislike about Amplitude Analytics? Permissioning options need to be expanded. It is difficult to make dashboard-level changes to all charts once initial setup is complete. Recommendations to others considering Amplitude Analytics: For my company, the insights we can gain make it worth overcoming the issues with user-friendliness. The amplitude team has been ...

"Good for directional reporting"

What do you like best about Amplitude Analytics? Ease of use, non-technical stakeholders can do things What do you dislike about Amplitude Analytics? unable to align with internal reporting tools What problems is Amplitude Analytics solving and how is that benefiting you? experiment and product reporting, easy to stand up for temporary measurement needs