Amplitude Analytics Reviews in October 2026: User Ratings, Pros & Cons

"Senior Growth Marketing Manager"

What do you like best about Amplitude Analytics? By far the easiest analytics tool I've ever used and I used quite a few over the years. Also, the ability to easily dig further into the data is remarkable given the amount of information they are processing in mere seconds. What do you dislike about Amplitude Analytics? They have a tool called pathfinder which allows you to easily see the paths take to get to a given destination but it doesn't include specific where attributes. I'm hopeful ...

"Analytics Architect"

What do you like best about Amplitude Analytics? Amplitude allows us to build a culture of data democracy without hiring a massive data staff or expecting all business employees to become data scientists. It has a stripped down and consistent interface which allow users to onboard and scale their skills very easily. Users can start slicing and dicing their data in an intuitive fashion. Walking the line between a full feature set and ease of use is incredibly difficult, but Amplitude makes ...

"Awesome Analytics "

What do you like best about Amplitude Analytics? I use Amplitude for my day to day product analytics requirements and am really amazed by the exhaustive set of tools for deep dive analysis. The cohorts, retention analysis features are very robust, which offer quick analysis for host of business problems. What do you dislike about Amplitude Analytics? Nothing much in particular.I am a fan of amplitude. What problems is Amplitude Analytics solving and how is that benefiting you? Tracking our ...

"An insightful system that helps organise and work on huge loads of data."

What do you like best about Amplitude Analytics? The UI - once you get used to it, it's really easy to navigate around, though beginnings are a little bit rough. When you know your data, possibilites unfold. What do you dislike about Amplitude Analytics? Sometimes you hit a border-case where you cannot group in specific usecase you are looking for - but the team grabs feedback and is really responsive, so I am hoping this will only get better :) Recommendations to others considering ...

"Quick and Easy"

What do you like best about Amplitude Analytics? Amplitude provides an easy to understand platform to analyze and track lots of data. The different types of charts and formulas that you can use provide a robust way to visualize data points to show performance. Users should be able to pick up the program without much prior knowledge of such platforms. What do you dislike about Amplitude Analytics? Basic queries can be easy, but more understanding of the tools may be needed to create specific ...

"Great tracking"

What do you like best? can track a lot of metrics and funnels - also like it shows by browser What do you dislike? UI is hard to use - hard to find one metric I'm trying to track, or track down an issue with a specific session What problems are you solving with the product? What benefits have you realized? tracking on new features, effectiveness, clickthrough rate

"Great tool that enables everyone to get involved with metrics."

What do you like best about Amplitude Analytics? 1) The tool is super user friendly enabling everyone in our company to get involved with metrics 2) It's fast, making this great to answer business questions in a couple of minutes 3) We get new features regularly. What do you dislike about Amplitude Analytics? Sometimes we need to do analysis with custom sql queries. - example: statistical analysis of certain event (std, min, max) - when want to use a different x-axis than time (example: ...

"Excellent Product to Understand the User Journey"

What do you like best about Amplitude Analytics? 2 things that differentiate Amplitude from many other products - Trends of the Funnels - that also split by Device, channel, Page type etc which shows where the trends are changing - Typical User journey of any given case to understand what users clicked What do you dislike about Amplitude Analytics? Timeline comparison isn't available on Amplitude to see the changes in trends over 2 or more time frames Recommendations to others considering ...

"Great tracking"

What do you like best about Amplitude Analytics? can track a lot of metrics and funnels - also like it shows by browser What do you dislike about Amplitude Analytics? UI is hard to use - hard to find one metric I'm trying to track, or track down an issue with a specific session What problems is Amplitude Analytics solving and how is that benefiting you? tracking on new features, effectiveness, clickthrough rate

"Great tool that enables everyone to get involved with metrics."

What do you like best about Amplitude Analytics? 1) The tool is super user friendly enabling everyone in our company to get involved with metrics 2) It's fast, making this great to answer business questions in a couple of minutes 3) We get new features regularly. What do you dislike about Amplitude Analytics? Sometimes we need to do analysis with custom sql queries. - example: statistical analysis of certain event (std, min, max) - when want to use a different x-axis than time (example: ...