Amplitude Analytics Reviews in October 2026: User Ratings, Pros & Cons

"Nice but expensive"

What do you like best? Ability to build a lot of breakdowns, download user id's What do you dislike? Price - it's very expensive; can't see all charts in one place What problems are you solving with the product? What benefits have you realized? Analytics for mobile apps; best analytical tool so far

"Perfect non-anonymous analytics for small businesses"

What do you like best about Amplitude Analytics? Very generous free tier. Nice chart design. A lot of ways and tools to analyze the data I get. Ability to track individual users separately and see their paths. What do you dislike about Amplitude Analytics? Complicated to setup (have to have some programming skills even to track even page views correctly. A bit unintuitive interface Recommendations to others considering Amplitude Analytics: If you have a developer in your team and some time ...

"Great tool. But hard to keep engagement"

What do you like best? I like how it is able to give high level metrics. It provides details on number of users using the software, how often they have clicked etc. And that helps me provide stats to my stakeholders on the product usage. Qualtrics surveys needed to understand what features were driving usage and therefore retention and what they could do to improve it. An in-house built solution could not deliver on providing these insights. Amplitude was very helpful to get these insights ...

"Great tool. But hard to keep engagement"

What do you like best about Amplitude Analytics? I like how it is able to give high level metrics. It provides details on number of users using the software, how often they have clicked etc. And that helps me provide stats to my stakeholders on the product usage. Qualtrics surveys needed to understand what features were driving usage and therefore retention and what they could do to improve it. An in-house built solution could not deliver on providing these insights. Amplitude was very ...

"Amplitude makes data analytics simple to pull for non-technical people"

What do you like best about Amplitude Analytics? I love that the software feels approachable for people who don't have previous experience doing data analytics. As a product manager, using data to make decisions is increasingly important and often times, learning this new skill can be intimidating. I appreciate that Amplitude feels like a tool that non-analysts can understand. What do you dislike about Amplitude Analytics? While the pre-built reports are super useful in helping teams ...

"One of the Best Solutions for E-Comm - Best in class Product Analytics"

What do you like best about Amplitude Analytics? ROI accomplishments would not have been achieved as quickly (or at all) without this product. It allows me to drill down to a product ROI and ad cost for programs across more granularly-focussed marketing channels across web and mobile! So instead of looking at ROI for search, I can more easily drill down to ad cost for target markets and optimize product offerings, marketing, messaging, etc. to continue to make significant efficiency ...

"Beautiful UI and easy to use "

What do you like best? Beautiful visualization of user flows, segmentation, and funnel analysis. What do you dislike? The only shortcoming is that it’s not part of Google What problems are you solving with the product? What benefits have you realized? User funnel analysis

"Beautiful UI and easy to use "

What do you like best about Amplitude Analytics? Beautiful visualization of user flows, segmentation, and funnel analysis. What do you dislike about Amplitude Analytics? The only shortcoming is that it’s not part of Google What problems is Amplitude Analytics solving and how is that benefiting you? User funnel analysis

"Amplitude is a good tracking tool"

What do you like best about Amplitude Analytics? I like that you can see the trend on the chart between your selected dates, and its great that you can follow the path of a user experience What do you dislike about Amplitude Analytics? I dislike that sometimes I am unsure if amplitude is measuring both desktop and mobile impressions What problems is Amplitude Analytics solving and how is that benefiting you? I use it to measure the success of my marketing and advertising campaigns on our ...

"AA Review "

What do you like best? There were plenty of walk through videos on their website explaining how to use their software. They were simple and easy to follow. What do you dislike? Upon installing the software, it was not compatible with Windows 7 and I had to call someone for help. Took some time to fix the issue. What problems are you solving with the product? What benefits have you realized? Our operations department was looking at run time issues with their equipment, and the data was ...