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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage offers custom pricing plan

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 831-840 out of 2421

AU

Anonymous User

08/23/18

4.5 out of 5

"The most powerful marketing automation solution in its class"

What do you like best about Adobe Marketo Engage? Fully-customizable reporting, and seamless integration with Salesforce. Everything was linkedin within a minute. What do you dislike about Adobe Marketo Engage?

JL

Jon-Sun L

08/23/18

4.5 out of 5

"One of the most powerful marketing automation platforms with some stability issues they need to fix"

What do you like best about Adobe Marketo Engage? At it's best, Marketo is a powerhouse in terms of tracking visitors, executing drip/nurture campaigns, and integrating 3rd party systems via it's API and webhooks. I use Marketo in a daily capacity to achieve nearly all of my marketing tasks and it's features tower over its competition. It's Munchkin script that cookies visitors is critical in helping me target/market to the appropriate audiences.

AU

Anonymous User

08/23/18

2.5 out of 5

"So far so good"

What do you like best about Adobe Marketo Engage? Setting up programs with the help of Marketo's professional services has been easier than expected. Some of the structural things felt most complicated but with the help of our professional services person, we feel more at ease getting our first programs set up.

AU

Anonymous User

08/23/18

4 out of 5

"Great Marketing Automation software"

What do you like best about Adobe Marketo Engage? The overall lead management and automation of processes in a wide area of business needs (Account Management, Sales, and obviously Marketing).

AS

Andrew S. C

08/23/18

2.5 out of 5

"Too powerful for novice companies"

What do you like best about Adobe Marketo Engage? Easier list creation than salesforce itself. Allows for some powerful functionality. This is a tool that I've used at larger companies with experienced teams and it is absolutely the best overall in terms of functionality. The sync with Salesforce is very smooth.

AU

Anonymous User

08/23/18

4 out of 5

"Robust Marketing Automation Options"

What do you like best about Adobe Marketo Engage? I like that if you have some type of marketing automation idea, you can find a way to implement that in Marketo, it just might be a bit complex. The number of possible integrations compared to other platforms is a huge plus.

AU

Anonymous User

08/23/18

4.5 out of 5

"The most powerful marketing automation solution in its class"

What do you like best about Adobe Marketo Engage? Fully-customizable reporting, and seamless integration with Salesforce. Everything was linkedin within a minute. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

08/23/18

4.5 out of 5

"Powerful Marketing automation Tool "

What do you like best about Adobe Marketo Engage? Core functionality is best in class. It also has advanced functionality to take you to the next level. What do you dislike about Adobe Marketo Engage?

MB

Michelle B

08/23/18

4 out of 5

"Powerful Marketing Automation"

What do you like best about Adobe Marketo Engage? The ability to segment programs based on smart lists and campaigns so users at any stage in our funnel - with any outcome - receive the right message at the right time.

AU

Anonymous User

08/23/18

3.5 out of 5

"Great product, bad customer experience"

What do you like best about Adobe Marketo Engage? Product is great, you can pretty much do anything a Marketer would need to do. What do you dislike about Adobe Marketo Engage?

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].