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9.6

SpotScore

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Are you using Adobe Marketo Engage?

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terrible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 2061-2070 out of 2421

VB

Vanessa B

11/08/15

5 out of 5

"Great tool based on the experience of former Eloqua user"

What do you like best about Adobe Marketo Engage? Great tool! As a former Eloqua user I can agree that Marketo is easier to use. Though Marketo is not "easy" - it does have a learning curve even after familiarity with general industry concepts. So far I have not ran into a situation when something I used to do in Eloqua could not be done in Marketo. I am sure there are differences, but for the general day-to-day operations, everything is there - and a bit easier to use.

AE

ari e

11/04/15

4.5 out of 5

"Solid marketing automation platform with good Salesforce integration and great support"

What do you like best about Adobe Marketo Engage? Marketo gives you everything you need for marketing automation (nurturing, scoring, reporting, deep Salesforce integration). You can really mold it to fit your business process. Their support team is fantastic. They work with you to understand what you are trying to accomplish, and help you get there.

KM

Kara M

10/30/15

3.5 out of 5

"Marketing automation at it's best"

What do you like best about Adobe Marketo Engage? The extensive capabilities in marketing automation What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

10/28/15

3.5 out of 5

"Marketo Review"

What do you like best about Adobe Marketo Engage? What I like best is the ease of the platform. It's truly marketer friendly. What do you dislike about Adobe Marketo Engage?

TS

Tara S

10/28/15

5 out of 5

"Simply the most effective Marketing Automation tool for proving ROI"

What do you like best about Adobe Marketo Engage? The complexity of reports you're able to pull in RCE is amazing. It does take a skilled analytics expert to get you the right reports, but it's certainly worth the investment. Also, the ability to integrate with hundreds of other solutions from webinars and live events to data enrichment and CRM systems, all the best solutions integrate with Marketo.

AU

Anonymous User

10/27/15

4.5 out of 5

"Marketo is a must in 2015!"

What do you like best about Adobe Marketo Engage? A centralized data warehouse to bring together a sales and marketing tool that streamlines the typically silo-ed teams. What do you dislike about Adobe Marketo Engage?

CA

Crystal A

10/27/15

4.5 out of 5

"Powerful, Easy-to-use Platform"

What do you like best about Adobe Marketo Engage? Marketo is such a powerful platform, enabling you to build out customized templates that internal teams can self-serve, create globalized views, strong integrations and APIs, just a examples. There's so much more, but the platform definitely makes businesses more successful & proves ROI. I've used Marketo for internal communications, external prospecting and even trained international teams on best practices customized for their regions. ...

Read more

JP

Jimmy P

10/20/15

4.5 out of 5

"A great ESP for B2C"

What do you like best about Adobe Marketo Engage? Smart lists are the way of the future. I cannot express how much more efficient, accurate, and clean smart lists are compared to normal list pulls I have used with previous ESPs. Smart lists easily let you define your audience parameters and suddenly you have an audience ready to go.

RM

Randall M

10/17/15

5 out of 5

"A complete Marketing Engine at your fingertips"

What do you like best about Adobe Marketo Engage? There are many great features that I love about Marketo but one of my favorites which probably doesn't get a lot of attention in reviews in Revenue Explorer and Revenue Cycle Modeler. There are lots of marketing automation and email marketing tools out there but Marketo has fully integrated a very powerful analytics engine with their solution. The Revenue Explorer is a robust, enterprise-strength, feature rich BI tool to analyze, monitor ...

Read more

EJ

Emilia J

10/16/15

4.5 out of 5

"Marketo - knocking out birds with a stone"

What do you like best about Adobe Marketo Engage? As a current user of the product, I like how easy it is to navigate around the platform. It is a much needed tool in the marketing department.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].