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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in May 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 1761-1770 out of 2421

DH

Dora H

09/30/16

3.5 out of 5

"Marketo through the eye of a digital and database marketing specialist"

What do you like best about Adobe Marketo Engage? I like the easiness of the platform, it is very intuitive. The reporting is really detailed, and finally I feel that I'm able to demonstrate what I do and how it contributes to the business.

AU

Anonymous User

09/29/16

5 out of 5

"Marketing Supervisor"

What do you like best about Adobe Marketo Engage? Marketo is simple to use and integrates with other platforms for nice dissection of data. What do you dislike about Adobe Marketo Engage?

TG

Tenia G

09/29/16

5 out of 5

"Marketo Review"

What do you like best about Adobe Marketo Engage? I've been working Marketo for years, they have been the most widely used by most of the companies I have worked with. Their marketing automation software helps marketers drastically improve marketing to connect with a target audience.

AU

Anonymous User

09/29/16

4 out of 5

"Great, robust marketing automation tool"

What do you like best about Adobe Marketo Engage? Marketo is very powerful and robust, you can pretty much do anything with the tool and it integrates with so many other services. Takes a bit of a learning curve but it's worth it to be able to build complex programs.

AU

Anonymous User

09/29/16

4 out of 5

"Must have tool for Analysis "

What do you like best about Adobe Marketo Engage? I like how easy it is to use Marketo and at same time you can do a lot once you know how to use it. Compare to SFDC Reporting, you can use more filters to segment out what you really looking for. Also I like how Marketo has community space where Marketo users can hep each others when someone needs help.

AU

Anonymous User

09/29/16

4 out of 5

"Has many invaluable capabilities, but its limitations infuriate me. "

What do you like best about Adobe Marketo Engage? The SFDC integration is probably the most valuable. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

09/29/16

5 out of 5

"Great Product!"

What do you like best about Adobe Marketo Engage? The Marketo platform is very intuitive, and makes marketing activities very easy to conduct. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

09/29/16

4 out of 5

"A good platform but not always intuitive"

What do you like best about Adobe Marketo Engage? Marketo is a solid platform for a full range of marketing automation and, most importantly, cross channel tracking and analysis.

HT

Hobie T

09/29/16

3.5 out of 5

"Smart structure, clear results"

What do you like best about Adobe Marketo Engage? Marekto's folder structure really helps you understand what campaigns contain what assets. And there's nearly no end to the custom fields you can add to Marketo.

DN

Dawn N

09/29/16

5 out of 5

"Robust, scalable automation platform"

What do you like best about Adobe Marketo Engage? I love that Marketo has never limited functionality to support a simple UI. What do you dislike about Adobe Marketo Engage?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].