Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

"Achieve great things using fewer resources"

What do you like best about Adobe Marketo Engage? Marketo has a great mix of usability and functionality. If your goal is to see immediate productivity gains with limited resources, Marketo is a perfect fit. Anyone can build sophisticated workflows, data segments, and customized digital content without advanced developer skills. Integrating Marketo with Salesforce is as simple as the click of a button.

"Best Integrated Marketing Automation Tool on the Market"

What do you like best about Adobe Marketo Engage? Syncs with the CRM I use (Salesforce.com). Allows me to share reports with other execs.

"Fantastic marketing automation for B2B "

What do you like best about Adobe Marketo Engage? Marketo has transformed the way our business leverages our CRM system and entire sales process. Before on boarding Marketo, our sales team looked at our CRM system as a chore - rarely using it for the intended purpose. Now with Sales Insights, our sales team is actively engaged in the entire process - and absolutely loves tracking email sends and watching the flames and stars light up. Marketo has re-energized the relationship between sales ...

"I used Marketo at my last 3 companies"

What do you like best about Adobe Marketo Engage? I use Marketo as the central platform where I control all my marketing activities and lead flow. It takes some work to setup the platform at the beginning, but once you have arranged all the triggered campaigns and smart lists, it works in the background without additional efforts. I always work with Marketo integrated with Salesforce and I am able to analyze the performance from top of the funnel all the way to pipeline created and closed ...

"Marketo has been instrumental to tracking campaign ROI and program expansion"

What do you like best about Adobe Marketo Engage? I like the precise tracking of how a lead moves through the pipeline, from creation to purchase, enabling my team to asses campaign influence as well as buyer journey. Additionally, for campaign execution and increasing programs with a growing marketing org, Marketo allows us to maintain and expand campaigns across all marketing functions.

"Marketo with Salesforce"

What do you like best about Adobe Marketo Engage? Once set up it runs without too much intervention. Send out a lot of drip campaigns automatically and we know that all of our leads are getting follow up emails. Have been using now for quite a few years and compared to others out there as well - Marketo still meets all the criteria and gets the job done!

"Learning to love Marketo"

What do you like best about Adobe Marketo Engage? Robust tool that integrates nicely with other critical tools we use, drip campaigns very easy to execute ongoing after initial setup.

"Marketo "

What do you like best about Adobe Marketo Engage? Creating smartlists and campaigns have been really east to yse! What do you dislike about Adobe Marketo Engage?

"My Marketo Experience - Rusty Hall"

What do you like best about Adobe Marketo Engage? The flexibility, innovation, power and scaleability of Marketo make it a very powerful tool. There is a way to accomplish almost any task you can think of with the time and right expertise. Marketo gives you the ability to track, report and influence almost every marketing channel and scale your marketing initiatives easily. I have loved working in Marketo for the past 7 years.

"Ease of use"

What do you like best about Adobe Marketo Engage? I enjoy creating new campaigns and testing out different engagement programs. I also like problem solving which is a huge thing when testing. By using Marketo I have been able to expand my marketing knowledge and grow the company I work for revenue.