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SpotScore

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage offers custom pricing plan

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Are you using Adobe Marketo Engage?

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terrible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 1731-1740 out of 2421

JH

Jamie H

10/03/16

4 out of 5

"Do you take things apart to see how they work? If yes, this is your software."

What do you like best about Adobe Marketo Engage? Marketo is the tool for marketers who need more than the out of the box functionality. It works well with whatever your current processes may be and is useful for full pipeline reporting.

SM

Scott M

10/03/16

4 out of 5

"Marketo Experience"

What do you like best about Adobe Marketo Engage? I have been using Marketo for 2+ years and generally I am very pleased with the software. The UI is intuitive and generallt easy to use. I can often have new users up and running and creating campaigns in a few weeks and while the learning curve is not as steep as some others it is still powerful enough to allow you to modify (ie hack) for sophisticated orhcestration of sales and marketing activities.

AU

Anonymous User

10/03/16

4 out of 5

"Marketo Helps us Manage Complexity of Marketing"

What do you like best about Adobe Marketo Engage? For administrators, I think that Marketo is the best interface for quickly creating programs and deploying them. Marketo has supported us as a mid-market company better than other solutions in the market. I'm able to quickly see the status of my database and spin up programs. We use Marketo to run automated and batch email programs, control our data, score leads and define how we look at marketable contacts. We run all of our data through ...

Read more

AU

Anonymous User

10/03/16

4 out of 5

"This product allows a streamlined marketing automation program! "

What do you like best about Adobe Marketo Engage? Ease of use, to put it simply! Allows us to easily manage all email leads. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

10/03/16

4 out of 5

"Detailed Marketing Automation product, some minor tweaks still needed "

What do you like best about Adobe Marketo Engage? Nurture Programs and Lead Scoring. By using the Nurture Programs combined with Lead Scoring we have been able to vastly improve our processes for qualifying leads.

AU

Anonymous User

10/03/16

4.5 out of 5

"Fantastic marketing automation for B2B "

What do you like best about Adobe Marketo Engage? Marketo has transformed the way our business leverages our CRM system and entire sales process. Before on boarding Marketo, our sales team looked at our CRM system as a chore - rarely using it for the intended purpose. Now with Sales Insights, our sales team is actively engaged in the entire process - and absolutely loves tracking email sends and watching the flames and stars light up. Marketo has re-energized the relationship between sales ...

Read more

EC

Erik C

10/03/16

4.5 out of 5

"Best Integrated Marketing Automation Tool on the Market"

What do you like best about Adobe Marketo Engage? Syncs with the CRM I use (Salesforce.com). Allows me to share reports with other execs.

SS

Sasha S

10/02/16

4.5 out of 5

"A Robust Marketing Automation Platform with Ever-Improving Technologies"

What do you like best about Adobe Marketo Engage? One of Marketo's best features is the user interface; the Marketo platform is intuitive and easy to navigate, even for users with little automation experience. Although the design is simplistic, the platform is powerful and can fulfill even the most challenging marketing /sales workflow process.

SS

Sasha S

10/02/16

4.5 out of 5

"A Robust Marketing Automation Platform with Ever-Improving Technologies"

What do you like best about Adobe Marketo Engage? One of Marketo's best features is the user interface; the Marketo platform is intuitive and easy to navigate, even for users with little automation experience. Although the design is simplistic, the platform is powerful and can fulfill even the most challenging marketing /sales workflow process.

AU

Anonymous User

09/30/16

4.5 out of 5

"Great experience, a few snags"

What do you like best about Adobe Marketo Engage? It's a great tool with plenty of features. It handles our workloads and offers a variety of add ons that we've taken advantage of

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].