Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

"Marketo - Connecting us to our customers"

What do you like best about Adobe Marketo Engage? Marketo is completely user friendly, easy to use, set up and manage. It allows us to create custom touch points throughout the customer journey. Whilst having the ability to reach out customers it also offers easy CRM data management and reporting. Helping marketing justify it's efforts + contribution to opportunities.

"Great Tool with Many Capabilites"

What do you like best about Adobe Marketo Engage? I love that you have the ability to create emails, forms and landing pages without having to know how to code, but you still have the ability to customize with custom code.

"Leading Marketing Automation Platform"

What do you like best about Adobe Marketo Engage? Having been using Marketo for a year, I find as my knowledge has grown as has my appreciation for Marketo's ability to deliver has also grown. Marketo's tools are much like building blocks which you can build out a marketing systems, from lead management to lead nurturing.

"RingLead Love Marketo"

What do you like best about Adobe Marketo Engage? Lead scoring - Our BDR team uses lead score and marketo insights to track the warmest leads for their follow up. They enjoy including links in their emails to see if and when the customer is clicking on the links.

"Marketo: Enterprise-class Marketing Automation for Experts"

What do you like best about Adobe Marketo Engage? What I like most about this product is the ability to do most anything my organization requires. Once you understand the full ins and outs of the system, you can build complex programs that will allow you to market webinars and event, maintain your database, build advanced nurture programs and more. About once a year I look at every other MAP out there and nothing else ends out being as adaptable as Marketo.

"Great Automation System for Marketers"

What do you like best about Adobe Marketo Engage? Marketo makes complex automation tasks simple with easy to design campaigns, email templates, and campaign templates. Basic automation tasks like email journeys, lead processing, and triggered campaigns are simple to setup. It can even handle lead segmentation, lists, and the new Email metrics module is great! Marketo is flexible in its capabilities, I recently discovered the very useful custom objects capabilities.

"Great integration with salesforce.com constantly updated and shaping"

What do you like best about Adobe Marketo Engage? Marketo is a platform for both small and big companies, it grows with you and allows you to start simpler then build more complex marketing flows and of course API integration.

"simple, easy to understand and awesome!"

What do you like best about Adobe Marketo Engage? I have been using Marketo since last 10 months and i am really happy with the tool. Although i didn't get any chance to work on other similar tools so i can't compare it with them but fills up my all(almost) requirements.

"Operationally and Organizationally Powerful"

What do you like best about Adobe Marketo Engage? I love that everything can be organized the way that works for our team. There are very few limits to the way we can set up programs and we are able to customize fields, analytics, etc to tell us whatever it is we need to know. We've used other systems (like HubSpot) and they are not nearly as flexible.

"Amazing full spectrum marketing automation tool"

What do you like best about Adobe Marketo Engage? I love the full spectrum of capabilities that Marketo has to offer. It does not matter what you want to do, it can be done with Marketo. Marketo allows for the most granular control over leads, contacts and marketing activities to ensure that all your marketing automation needs are met. It is a giant tool, and the possibilities are pretty much limitless.