Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

"Recently moved from Eloqua to Marketo and all I can say is "Wow""

What do you like best about Adobe Marketo Engage? I find the interface easy to understand and logical to a marketer. Setting up campaigns and executing them is simple and reporting can easily be viewed within a campaign. It is very easy to test your emails and landing pages on mobile/desktop platforms.

"Marketo has turned our marketing team into a highly efficient & proactive data-driven organization."

What do you like best about Adobe Marketo Engage? Marketo's easy to use interface as well as all the best practices training, webinars, ebooks etc. that they offer. What do you dislike about Adobe Marketo Engage?

"Great product -- steady improvements"

What do you like best about Adobe Marketo Engage? Very flexible solution that works for many business needs. Great integration with various other marketing and sales platforms that seamlessly ports data from one platform to another. Marketo has a great breadth of user groups and a good community to fall back on to find innovative ways to solve your marketing problems.

"Marketo enables us to engage in complex, reactive, and personalized marketing campaigns."

What do you like best about Adobe Marketo Engage? I've found a great deal of success in targeting specific segments of our database to include/exclude in our marketing campaigns through customizable Smart List triggers and filters. Their ability to pull in activity, inactivity, Object relationships, and Lead History has allowed our business to engage in much more sophisticated campaigns.

"Marketo rocks! "

What do you like best about Adobe Marketo Engage? I love how robust the system is. You can get very complex all while keeping it simple. What do you dislike about Adobe Marketo Engage?

"Integration"

What do you like best about Adobe Marketo Engage? I like the comprehensive documentation explaining the APIs. Also, custom objects documentation is awesome. What do you dislike about Adobe Marketo Engage?

"Great tool for beginner or advances marketing automation"

What do you like best about Adobe Marketo Engage? Ease of use and ability to share projects with team members. The cloning feature makes replicating a successful campaign very easy and the tokens make it a 1 step process to create new emails, landing pages and nurture flows. I ran many events through WebEx and ON24 and used the syncs. Everything ran smoothly and we were able to track our event registrants, attendees and no shows all in Marketo and then send them triggered emails.

"Marketo and Salesforce"

What do you like best about Adobe Marketo Engage? Marketo can integrate very easily with most systems. The SFDC integration is great and we just added GoToWebinar and atEvent for lead tracking. I also like that Marketo's interface is easy to use - it takes a little while to come up to speed but when I compare it to other MAP's in the market the setup for programs is much easier to follow and track.

"Forms "

What do you like best about Adobe Marketo Engage? Easy navigation and ability to edit pages. What do you dislike about Adobe Marketo Engage?

"Great Product for SMB to Enterprise"

What do you like best about Adobe Marketo Engage? I have been using Marketo for a little over 5 years now. I am on the agency side so i get to see a lot of different implementations ranging from start ups to global enterprises. My favorite part of the software are the smart campaigns, they truly let you customize and run any type of program from data management to nurture. Above and beyond that the clone feature is amazing - definitely not something you can get from other platforms.