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Adobe Analytics Reviews in September 2026: User Ratings, Pros & Cons

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4.13

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Adobe Analytics Reviews & Ratings

4.13

Very Good

Based on 873 ratings & 977 reviews

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Rating Distribution

Excellent

(464)

Very Good

(405)

Good

(83)

Poor

(19)

Terrible

(6)

Spotsaas Editor’s POV

Adobe Analytics is a powerful tool that provides deep insights into customer engagement through its advanced analytics capabilities. Its AI-driven features allow businesses to make informed decisions based on real-time data.Read more

Adobe Analytics pros and cons

  • Comprehensive customer insights

  • AI-powered analytics

  • 360-degree customer view

  • Real-time data integration

  • High cost

  • Complex interface

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Showing 211-220 out of 977

AU

Anonymous User

01/18/22

5 out of 5

"Seamless design"

What do you like best about Adobe Analytics? How easy it is to use. I am already an adobe user so it just makes sense! What do you dislike about Adobe Analytics? The price is a little more than I would like it to be. What problems is Adobe Analytics solving and how is that benefiting you? Who is our demographic. Why they're visiting us. Predictions are legit.

PP

PRAMOD P

01/15/22

4.5 out of 5

"High standard analytics solution."

What do you like best about Adobe Analytics? This analytics tool pulls data from a variety of sources, such as email traffic, campaigns, and the web. The data can then be linked, compared, and analyzed with customer journey at any time. What do you dislike about Adobe Analytics? User training is not there. delay in scheduled report, What problems is Adobe Analytics solving and how is that benefiting you? I use it for product management, digital analytics.

AG

Ashwin G

01/15/22

5 out of 5

"Best licensed analytics tool"

What do you like best about Adobe Analytics? Ease of integration into website. Development and maintenance of data layer. Esae of publishing changes to environments What do you dislike about Adobe Analytics? Maintainance of report suite is bit complex. Availability of training material. Recommendations to others considering Adobe Analytics: If you want to use licensed analytics tool or if you have existing adobe suite tools then Adobe analytics is ideal choice to go with. What problems is ...

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AF

Ayşe F

01/13/22

5 out of 5

"Adobe Analytics Review"

What do you like best about Adobe Analytics? The best Analytics tool ever. What I like the most is Adobe Analytics has an easy-to-use and flexible UI and dashboards. While Google has just launched Analytics 4 with event scoped tracking, Adobe has already done this. What do you dislike about Adobe Analytics? Adobe Analytics has many better features than other Analytical tools, however, it is too expensive. Especially for small and middle-size companies, it is impossible to afford it. What ...

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JT

Jacki T

01/06/22

4 out of 5

"Easy to Use but Comprehensive Data Analytics"

What do you like best about Adobe Analytics? I like that there is real-time access to analytics and custom report building. What do you dislike about Adobe Analytics? I've had issues with customer service. I feel like they could be more responsive. What problems is Adobe Analytics solving and how is that benefiting you? Our company is using Adobe Analytics for data management, easy reporting, and dashboard building.

AM

Alexander M H

01/05/22

4 out of 5

"Adobe Analytics gives you the data you need"

What do you like best about Adobe Analytics? This product is very well suited for a professional company where you can easily perform data analysis, mixing and matching from anywhere in the customer journey with you. This platform also provides reporting with versatility features and most of them are above its predictive intelligence and the other professional features that come with the program are incredible. What do you dislike about Adobe Analytics? UI is clunky and not as streamlined ...

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HA

Harry A

01/04/22

4.5 out of 5

"Adobe is providing Insights from a recognized source with stellar reputation."

What do you like best about Adobe Analytics? Adobe provides a simple and powerful tool for collecting and sharing information. The tool can help analyze data effectively. It provides valuable insight into the area being parsed. Also in that same sphere the tool provides you the ability to quickly and efficiently parse through data from multiple sources. the only catch is that you need to understand how to cleanly and effectively gather data from multiple sources which is a more difficult ...

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MF

Melanie F

01/04/22

4 out of 5

"Solid Analytics Tool for Large Businesses"

What do you like best about Adobe Analytics? Housing multiple properties in Adobe Analytics is nice for easy access to all of your analytics. The dashboard customization is great to measure KPIs in a more granular manner, as well! What do you dislike about Adobe Analytics? Honestly, the pricing is what you'd expect from Adobe. If you're already partnering with Adobe from a corporate level, it might be worth it, but that was the biggest detractor when comparing to a solution like Google ...

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AU

Anonymous User

01/04/22

4.5 out of 5

"Best tool to know the customers interests through actions and clicks on shopping web sites"

What do you like best about Adobe Analytics? It helps me in Identifying the customer's interests by theirs clicks and actions traced over the online websites of e-commerce business. by the help this tool you can dig best insites and demographics which helps the business leaders to sharpen their strategies. What do you dislike about Adobe Analytics? Nothing as of now, This tool is best in all the aspects... Recommendations to others considering Adobe Analytics: Learn the tool thorougly as ...

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VV

Viorel V

12/31/21

5 out of 5

"Review for Adobe"

What do you like best about Adobe Analytics? Imropve my product. Better experience with clients. What do you dislike about Adobe Analytics? Very good so far. I just like it. Maybe other analytics had other good points but I like Adobe. What problems is Adobe Analytics solving and how is that benefiting you? You can forecast what's users need, in this way I improve my own product.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].