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SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 671-680 out of 1887

UI

User in Alternative Medicine

09/13/20

4 out of 5

Intuitive system, great for beginners!

What do you like best? It's easy to get started managing your email list and automated emails. Straightforward formatting of emails is possible. What do you dislike? It has in the past been hard to speak to a real person with queries, although there are lots of tutorials available and since I have been a member, customer services have improved. Recommendations to others considering the product: For an easy way to manage your automated email campaigns. What problems are ...

Read more

RM

Raphael M

09/13/20

4 out of 5

Great tool to manage and send and big amount of automatic emails!

What do you like best? I like how the software is segregated and how we can manage to configuring our automations and set up our own pack of emails even synchronizing with other social media apps. What do you dislike? There are some tools that could have a more reliable and customizable features for example the emails template charts. I think it should be even easier if we could manage to drag and drop things images or videos into the email creator. What problems are you ...

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EZ

Elliot Z

09/13/20

5 out of 5

Great CRM is automation is part of your business process

What do you like best? Easy to set up automation workflows and see deals/tasks overdue What do you dislike? Would be great to have a customised homepage / dashboard What problems are you solving with the product? What benefits have you realized? Having an easy to use CRM that can also push people through a sales funnel, automatically with emails

DB

Dr Brian H

09/12/20

4 out of 5

Great for a beginner

What do you like best? Entry level pricing and instruction videos What do you dislike? Lacks a few features like landing pages. What problems are you solving with the product? What benefits have you realized? I can reach the people I need to.

MJ

Martin J

09/12/20

4 out of 5

Activecampaign the best of the market

What do you like best? An essential tool for any company or marketing professional. Ideal for making email marketing campaigns and include it within the sales funnel system. Activecampaign is the best email marketing tool I have tried. What I like very much is the way in which I visualize the automations and the integrations with other applications. Very complete and intuitive. I am currently testing the new functionality of the landing pages and it looks very good What do you ...

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CD

Chella D

09/12/20

5 out of 5

Amazing product for small business owners

What do you like best? I like that it has so many option. I like the email camgaign it is easy to use and I like how I can create different types of list. It helps me keep track of how the subscriber found me. What do you dislike? I have not experience any dislikes at this time. I am taking my time getting to know the system. Recommendations to others considering the product: This is a great tool for small business owners, it offers so many options to help you grow your ...

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AA

Andréa A. Michel

09/12/20

5 out of 5

ActiveCampaign is Amazing and Made Better with Sites

I've been using ActiveCampaign as an email service provider since 2018! The number 1 reason I love them so much is their customer service. I've never had an issue that wasn't resolved. I was using another ESP before them and I always had issues but not with AC. Another reason I gave them a 5 star review was the addition of Sites (landing pages). I cancelled my subscription to LeadPages because of this. AC may have a customer for life! Thank you so much!

LE

Liz E

09/12/20

4.5 out of 5

Great functionality and pricing for those just getting started with Auto-responders and Funnels

What do you like best? I like that it integrates well with GMail and that they have an email template style that is simple, left-aligned text (instead of centered, which 'looks' like email marketing instead of just an email). This is a very small detail, but is actually hard to find in email marketing products. For auto-responders that are a drip campaign, it's much better for the email to look like a regular email from a person instead of a fancy 'marketing' email. What do you ...

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JP

Jacqualine P

09/12/20

4.5 out of 5

ActiveCampaign Best Email Platform

What do you like best? I really like the functionality of the whole program, truly. I've tried few more other email systems, but Active campaign in the top of the business.Support staff are fast and professional and simple to handle with What do you dislike? The templates may be simpler to make and Edit, as well as need some more font types to work with Recommendations to others considering the product: If you choose something which is easy to use, and then you can ...

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UI

User in Health, Wellness and Fitness

09/12/20

5 out of 5

Great tools, great team

What do you like best? Great documentation and the support team are on hand for in depth help. What do you dislike? ActiveCampaign has no integration with Versoly yet. What problems are you solving with the product? What benefits have you realized? I appreciate being able to track subscriber engagement. We can experiment with blog content and see what resonates with our readers, which means we're always improving.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].