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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 421-430 out of 1887

JR

Jason Rutel

11/18/20

5 out of 5

I did countless hours of research…

I did countless hours of research trying to find the best email platform out there for the price. After searching and searching I finally found active campaign and made the switch from Mailchimp. Active campaign has a robust feature SAP and does an incredible job at what they offer. I have been impressed with what they have, however I have not really used everything. As a busy entrepreneur I definitely find myself thinking about all the automations I want to build, but I haven’t been doing ...

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M

Mia

11/18/20

5 out of 5

ActiveCampaign has helped me manage a…

ActiveCampaign has helped me manage a growing business and I don't know how I ever managed before! The platform is easy to use and the automation and sequences can be created easily in minutes. I feel like I am only just getting started and there is much more I can tap into that will help our customer journey and experience.

ID

Igor Draskovic

11/17/20

4 out of 5

Great marketing automation tool with…

Great marketing automation tool with many features. I like list functionality and how easy it is to create and deploy forms across the web.

AG

Andrew Goldner

11/16/20

5 out of 5

ActiveCampaign is easy to setup and it…

ActiveCampaign is easy to setup and it starts adding value on day one!

MI

Manos Ischakis

11/16/20

1 out of 5

Stay Away - Loses Tags

I bought this service a few years back. I was quite satisfied until some issues started to happen.1. It loses the tags2. Customer support doesn't exist and they don't replyI have experienced this problem for #3 months and no one communicates with me. They send me an email. They claim that they will escalate and nothing happens. Every month I lose money and Active Campaign doesn't care about that. I had suggested this platform to many people but now I highly recommend it. Stay Away. I am ...

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LK

Lisa Kyriacou faulks

11/16/20

4 out of 5

I love active campaign

I love active campaign. It's simple and intuitive and the customer support is also fab.

AW

Austin William Shrigley

11/16/20

4 out of 5

AC has all of the features I've needed…

AC has all of the features I've needed to get my online business up and started, and maintain a relationship with my leads and customers. The pricing is fair, but $49 per month for a second tier option seems to be a bit high when compared to other email providers.

A

Amy

11/16/20

4 out of 5

Awesome features, take the time to learn how to set it all up!

I have been using ActiveCampaign for few months and I've loved all the features and functionalities whether it's creating campaigns, your own templates, tracking user actions, and all the automations. With all the bells and whistles, it does take a while to get the hang of all the tools, nuances, rules, etc. I sent a few emails by accident because I set up an automation wrong. Great value for money.

LS

Lorraine Sanders

11/16/20

4 out of 5

I have used Active Campaign for years

I have used Active Campaign for years, and it has a lot of great features and tools. It's a really comprehensive email list tool that could be used to create complex sequences and automations. I found customer service to be accessible and responsive when I needed help. I found some of the contact management aspects of the platform to be a little more than what I need for a small business and sometimes not intuitive to use without further training and research into the support content, but ...

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RA

Rose Angove

11/16/20

5 out of 5

Robust yet user-friendly

I have tried different CRM and email marketing providers and Active Campaign is my favorite. Active Campaign is robust without being overwhelming. I just tried their new landing page feature and I love it, so convenient and user-friendly.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].