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9.8

Spot Score

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in June 2025: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.5

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Starts from $29/User/Month

ActiveCampaign Reviews & Ratings

4.5

Very Good

Based on 12031 ratings & 1887 reviews

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terible

(21)

Expert's Review

ActiveCampaign shines as one of the leading platforms for email marketing and marketing automation, offering an impressive balance of functionality, ease of use, and stellar customer support. Its comprehensive range of features, including robust automation capabilities, effective list segmentation tools, and seamless integrations with programs like Zapier and ...Read more

ActiveCampaign pros and cons

  • Exceptional customer support with responsive, knowledgeable, and patient assistance, often going above and beyond to resolve issues.

  • User-friendly platform with intuitive tools, making it accessible even for beginners or non-technical users.

  • Robust automation capabilities, including a visual builder to create workflows and personalized email sequences easily.

  • Reliable and stable performance with minimal or no downtime reported by long-term users.

  • The steep learning curve for new users, requiring time and effort to fully understand the platform’s features.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 241-250 out of 1887

MK

Matthias Knossalla

01/11/21

4 out of 5

Great tool

Great tool! Works perfectly! Sometimes it’s not easy to change your billing method. Otherwise I‘m very happy with AC!

LC

Laura Cross

01/11/21

4 out of 5

Pleased Customer

Does almost everything I need and easy to use. Customer support calls can be organised when you need them which helps.

T

Travis

01/11/21

4 out of 5

Great for making e-mail drip campaigns

Great for making e-mail drip campaigns, and easy to use. The dashboard is a little clunky and could have easier navigation. If you're doing any sort of Exit Intent strategy or pop-up ads on your site, Active Campaign is a great compliment to continue to nurture your leads.

T

Tim

01/11/21

4 out of 5

Innovative & Convenient

Innovative email platform with elaborate triggered email trees for automation. Live chat feature is convenient.

AM

Andy M.

01/11/21

4 out of 5

Its a great tool for any business

Its a great tool for any business, let you manage very easily your data base, the automations are great, there are only 2 thinks that for me need improvement, 1. The interface its very very slow and 2.- the customer support its also very slow

M

Mark

01/11/21

3 out of 5

Great training but not the easiet of programs

The training is first class but this is quite an involved program. The only thing to date that I do not like is the fact that I cannot attach a file to an email. I wanted to send out a report to users that signed up for a newsletter with the thank you note, but you can't. Have not really even started to use it to its potential yet and honestly not sure if I will as it does take a lot of time.

SG

Sheri Guyse

01/11/21

3 out of 5

The learning curve is steep, but I'm hopeful.

There are a LOT of moving parts to Active Campaign but I'm hopeful that means it will be a deeply helpful marketing tool in my business. I have seen some buggy moments in 'campaigns' and I'm genuinely surprised how sloggy it can be to navigate around inside the software. But I've already invested a lot of hours building automation and drafting campaigns, so I'm going to give it all more time. DEFINITELY glad for the 1/2price discount for the first 2 months to give me a little time to see if ...

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LI

Laura Ionita

01/05/21

2 out of 5

It was great in the beginning but email…

It was great in the beginning but email campaigns are a real pain to handle. We've been having issues for months with bugs in the email template. It starts with small things when you try to undo a written word and it takes you back to square one and you have to write everything back. Or, the high number of times when it freezes and I can't even select a paragraph and delete it because the system doesn't see it...and many more. They seem small but when you end up taking an hour for a simple ...

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TS

Terry Sharp

01/04/21

1 out of 5

SPAMMING MUST STOP

Since they recently stopped having any email communication possible, I am adding my email to them that keeps being rejected.-------------------------------------Dear Maggie,This user has begun to send us emails again despite my request for you to to delete all data held on us and for you to get your client to do this same. The issue I had with your client is that they were spamming us so frequently it had become a serious nuisance preventing proper use of our own inbox and it is impossible ...

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S

Simon

12/30/20

3 out of 5

I don't understand all the glowing reviews

I don't understand all the glowing reviews. I think ActiveCampaign is adequate at best. The interface is painstakingly slow - switching between pages takes seconds. The email/newsletter editor is clunky and frustratingly unpredictable - with images randomly disappearing and fonts re-sizing at will. Not impressed and will be moving to an alternative at the end of my annual subscription.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].