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9.8

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ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 1881-1887 out of 1887

A

Anonymous

02/13/17

5 out of 5

A Breath of Fresh Air

What do you like best? It is that amazing combination of power and simplicity. Other systems had made it seem like it was impossible for a simple system to create powerful automations so that anyone could use it. I started using this about 3 years ago and cancelled the email marketing system I'd been with for over 10 years. What do you dislike? i sincerely can't think of anything negative to write. The CRM could be more robust but I heard they're upgrading the CRM soon. Great ...

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A

Anonymous

02/01/17

5 out of 5

Great Service!!

What do you like best? is simple effective and quick. You can do a lot of things, without having experience in HTML coding or php coding. You don't need to be an expert programmer to launch your campaign and write your own email, 100% customizable What do you dislike? Nothing! I really appreciate it. At the moment I use active campaign with a lot of satisfaction Recommendations to others considering the product I think it's the best marketing online service at the moment. You cn ...

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A

Anonymous

01/31/17

5 out of 5

Best-value email marketing software

What do you like best? I've used MailChimp, Lyris, Listrack, Emma, Hubspot, and Infusionsoft. None of them compare to ActiveCampaign on value. You get the broadest features for the widest amount of subscribers for a better price than anyone else is offering. I also love the way AC handles segmentation—you have unlimited tagging options and can slice and dice your list in unlimited ways. A few highlights: * One of my favorite little features of AC is the in-window option to ...

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A

Anonymous

01/25/17

5 out of 5

I really like what this has done for our company - cheaper than Constant Contact AND more powerful!

What do you like best? After having been a customer of Constant Contact for five years, I'm saving $30 a month and getting more for my money! Plus it will grow with us and when we need a CRM, it has that too! What do you dislike? The interface for creating emails is just a touch clunky, mostly when adding pictures. I still don't quite understand it. Also, when you're looking at your reports and you have bounces, you can't take action on a single email. Rather you have to go back into ...

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A

Anonymous

01/23/17

0.5 out of 5

False Advertising

What do you like best? Ease of use Complete all in one tool, no need for multiple tools What do you dislike? I signed up for ActiveCampaign after comparing multiple vendors to find the best software for our small photography business. Their website stated they would provide a free migration of all our contacts, automations, campaigns, emails and tasks. It was basically the last deciding factor for us, as we are really short on time and staff. Immediately after signing up and paying, ...

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K

Katie

01/01/70

5 out of 5

Really love active campaign

Really love active campaign, as a new business owner it has been a pleasure to follow. its easy to use and convenient keeping leads in a loop, scheduling campaigns and just saves loads of time

ZM

Zoe Mcberry

01/01/70

4 out of 5

thank you for well UX

I have worked with mautic before, but after change my platform to active campaign, I could optimize my campaigns better.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].