ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

User-friendly- Goodbye, Hubspot!

What do you like best? It's user-friendly (anyone with beginner's knowledge of inbound marketing can use this Take advantage of their migration service if you are moving data from another automation service (like HubSpot This will ensure clean imports! Our CSV imports were a little messy due to changes with our site and HubSpot data, but ActiveCampaign's migration team cleaned them up nicely and very quickly! The campaign design templates are beautiful and are easily customizable. ...

Ease of use and simplicity in implimentation

What do you like best? I love how I can create a list, automation, and forms and easily integrate with my sales funnels. What do you dislike? Really don't have any dislikes at this time Recommendations to others considering the product The learning curve is very quick to grasp. The dashboard is easy to understand. The help section contains just about everything you need to learn how to use the software on your own. For the more complicated things you may need, customer support is ...

I recommend ActiveCampaign to my clients - it's easy for newbies and nimble enough for experienced

What do you like best? List segmentation - or tagging - system. It is the best way to send targeted messaging and really optimize list engagement. What do you dislike? Nothing so far - I've used it for myself and 7 clients so far and it's been terrific. Recommendations to others considering the product Look at what you want to accomplish. Are you blogging and sending out a newsletter periodically? Then maybe MailChimp or Convertkit are more suitable. But if you are an online ...

Fast, Easy and Intuitive

What do you like best? Their Automation option is really simple to use, there's so many customisation options overall and their dashboard is a really good way to keep up to date with your following. I also love the integration options. What do you dislike? I dislike the gallery/photo options and the fact there isn't a grid to use for it. Recommendations to others considering the product I would definitely recommend using the automation feature, making email templates for specific ...

Great Product, Great Service, Great Price

What do you like best? The software is incredibly robust. You can do basic email marketing campaigns, like everyone else out there - but there is so much more "under the hood" of ActiveCampaign, with the indepth functionality of automations, the CRM tools, and integration/tracking on your website. And I recently needed to contact customer support and received incredible service. I'm thrilled. What do you dislike? There are a series of training videos that walk through key ...

Far better than InfusionSoft

What do you like best? I moved to Active Campaign after having a terrible time with InfusionSoft. I have found the interface much easier, the deliverability to be far better, and the customer service to be top-notch with Active Campaign. What do you dislike? There is one aspect of Active Campaign that requires improvement: their Chrome extension isn't great. You can't automatically track emails without adding the contact to the database, and you don't get notifications when the email ...

Best Email Marketing Tool!

What do you like best? I've used them all and now prefer Active Campaign over all other products. Starting out as a virtual assistant, I had the opportunity to see what the right tools do for a business. This is the best tool for email marketing. I love how it integrates with Wordpress so easily as well as Thrive Cart. Being able to manage additional users on my platform has been great since I'm using a team to manage my business now. Keep up the good work! What do you dislike? Would ...

Best Service I've Tried

What do you like best? I love the fact that I can create multiple forms per list, which helps me see exactly where my subscribers are coming from, what they like, and how I can better engage with them in the future based on their interests. Segmenting lists based on automatic tagging helps me so much with automations and email marketing, and I haven't been able to find a service like this that has all these things for such a reasonable price - especially for someone just starting out with ...

When you find Mailchimp can't help you! ActiveCampaign is the best

What do you like best? Even if I have no problem in english, the fact that it's available in french is far more better than other tools. Automations and blast campaing are really easy to setup. There are a lot of automation templates available but I've made my own very easily. Using Zapier, Gmail and ActiveCampaign, I've been able to send a series of email to our new clients even if our website ordering system didn't made it easy to do so. Using Zapier, ActiveCampaign and Googleforms, ...

Best email automation

What do you like best? I really like how you can build automations and create tags for each person. It really helps to create sales and upgrade funnels. Also the lead score lets you create special offers for the people whoe really cares about your product/service. A/B testing is great and it saves you a lot of time, and helps you understand better your audience. What do you dislike? They have few design options for optin forms, popups, etc, It would be great if they had more ...