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9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign Reviews in August 2026: User Ratings, Pros & Cons

Streamline your marketing efforts and see results.

4.66

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Starts from $15 / Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

ActiveCampaign Reviews & Ratings

4.66

Excellent

Based on 1826 ratings & 1887 reviews

Are you using ActiveCampaign?

Rating Distribution

Excellent

(1535)

Very Good

(287)

Good

(32)

Poor

(12)

Terrible

(21)

Spotsaas Editor’s POV

ActiveCampaign is a solid choice for email marketing and marketing automation, with strong automation capabilities, list segmentation, and integrations with Zapier and Calendly. The automation builder lets you create personalized workflows without coding. Support is responsive—the team offers screen-sharing sessions and video guides when you get stuck. Before ...Read more

ActiveCampaign pros and cons

  • Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

  • Clean platform accessible even for non-technical users.

  • Automation includes a visual builder for creating workflows and personalized email sequences.

  • Reliable performance with minimal downtime reported by long-term users.

  • New users face a learning curve that requires time to understand the platform's full feature set.

  • Automation and campaign workflows can feel overwhelming without prior training or support.

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Showing 1591-1600 out of 1887

A

Anonymous

05/16/19

5 out of 5

Extremely powerful and nuanced tool.

What do you like best? Active Campaign is an incredible flexible CRM, which has allowed me to automate impactful client interactions and to organize my lead and pipeline management effectively so as to not allow business to slip through the cracks. I really appreciate its many tools such as forms for my website which are easy to implement. What do you dislike? At this time, there is really nothing that I truly dislike about Active Campaign. If I had to highlight one frustration, it ...

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A

Anonymous

05/16/19

5 out of 5

The New King Of Autoresponder Automation

What do you like best? I'm a very logical person in terms of my thought processes. Active Campaign's intuitive interface allows for easy implementation, no matter how complex, within a matter of minutes. What do you dislike? Nothing springs to mind at present, I have had nothing but a positive experience with the platform so far. Recommendations to others considering the product: Don't hesitate. Once you're past the relatively short learning curve you will not look back and find ...

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A

Anonymous

05/16/19

3.5 out of 5

Good program, reasonably priced.

What do you like best? Fairly logical to use. Chat available and phone support. What do you dislike? Sometimes there are long waits on chat. It's also need to make some basic features easier, like resend options. Recommendations to others considering the product: Do the free trial to see if you like it. This is the best way to know if ActiveCampaign is right for you! What problems are you solving with the product? What benefits have you realized? I've been able to stay in touch ...

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A

Anonymous

05/16/19

4 out of 5

It took my business to another level

What do you like best? The ability to segment my contacts from the very first interaction and create highly customized journeys for each subscriber, lead and client. What do you dislike? There's nothing I dislike. However, ActiveCampaign would be even better with a more intuitive automation builder. Recommendations to others considering the product: I would recommend to buy some trainings you find on Udemy before switching. What problems are you solving with the product? What ...

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A

Anonymous

05/15/19

5 out of 5

Solid Solution

What do you like best? The team at Active Campaign is extremely welcoming, making getting started a breeze. While there is a bit of a learning curve, it is a fantastic product for building relationships with both our current clients and our future clients. The pricing makes it easy to jump in, and the plans provide way more bang for your buck than we got from our previous providers and are much more reasonable than the likes of Infusionsoft. What do you dislike? The email builder could ...

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A

Anonymous

05/15/19

5 out of 5

Excellent for those new to email marketing!

What do you like best? The automation platform is very intuitive and easy to understand. I only occasionally had to refer to the support page to figure something out. What do you dislike? It does seem slightly higher priced compared to other platforms, especially the higher membership tiers. Though I firmly believe you get what you pay for with these kinds of products. Recommendations to others considering the product: Super easy to integrate to your Wordpress site. I have no coding ...

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A

Anonymous

05/15/19

5 out of 5

Best Email Marketing Provider of All Time

What do you like best? Love the automation features & integrations. What do you dislike? Some of the reporting/analytics isn't as robust as I'd like. I know they are working on it though. Recommendations to others considering the product: If you plan on doing more than just sending newsletters. AC is for you. What problems are you solving with the product? What benefits have you realized? Wow, too many to list. ActiveCampaign is integrated into every part of our business. We can ...

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A

Anonymous

05/15/19

5 out of 5

Active campaign should be in a category of its own because it is that good

What do you like best? Active campaign is the brain never business because of the CRM, email delivery, customer intelligence, lead scoring, the API integrates with virtually everything we could imagine. It truly offers and all-in-one solution that integrates together into one simple platform. What do you dislike? What active campaign has a tremendous amount of pre-designed automations that we can import I would love to see more. I know that’s somewhat petty but that’s really about all ...

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A

Anonymous

05/15/19

5 out of 5

Powerful and easy to use for small business

What do you like best? Powerful features for beginners to advanced users. Automation, crm and sales pipelines with no restrictions, powerful abilities and ease of use. What do you dislike? For the price point, no much. The new chat feature for websites was a little heavy and slowed our site down a tad. The automations can also get a little messy the more complicated you go, infusionsoft’s sequence feature works a little better for multi layered automation sequences. Recommendations ...

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A

Anonymous

05/15/19

5 out of 5

Huge Marketing Automation for a tiny price

What do you like best? The ease of use and the automation possibilities are outstanding. There are hardly any scenarios where I can't put up a specific automation to solve them. What do you dislike? It is hard to dislike anything about ActiveCampaign. Coming from Infusionsoft this is really a step up for a smaller price. I honestly can't think of anything I don't like about it. CX Automation could be available on smaller plans. But it's understandable that it is only available on ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].