AB Tasty Reviews in July 2026: User Ratings, Pros & Cons

An easy-to-use, performing and ever evolving solution

What do you like best? The UX which is really intuitive and powerful. The quality of the team and the reactivity of the support. The new functionnalities that are being deployed month after month. What do you dislike? You have to upgrade your package to get access to the most advanced functionnalities. Some more technical targeting may be a bit longer to put in place. What problems are you solving with the product? What benefits have you realized? We use ABTasty to optimize the ...

Very nice website UI testing tool

What do you like best? The two most powerful features are the ability for a non web developer to work on various UI tests, and secondly it's the test management functionality. What do you dislike? I don't really dislike anything, once you know what's involved with building a system like this, it's kind of all about various tradeoffs. The system performance is good. Recommendations to others considering the product: Understand your testing needs as best as possible. What problems are you ...

Very useful tool to better understand user experience by creating A/B Tests

What do you like best? AB Tasty is a user friendly interface very easy to handle. To better understand the user experience, there are many features that help you improve your website by testing various scenarios before implementing them for real. It is a really good way to make sure you are developing the right optimization that will better your website experience. It is also a great tool to quicky make a slight change on the design, wording or other feature on your website before that ...

AB Tasty is the future of CRO platforms.

What do you like best? Bringing on a new platform is always a scary endeavor. One of the most important things, in my opinion, is finding a company who can be in a partnership with. AB Tasty does one thing great and that's putting the customer first at the core of their operation. From customer support to product development, AB Tasty is setting a new standard for how organizations with cloud-based software applications. What do you dislike? AB Tasty is still working on a lot of aspects ...

Very useful tool to better understand user experience by creating A/B Tests

What do you like best? AB Tasty is a user friendly interface very easy to handle. To better understand the user experience, there are many features that help you improve your website by testing various scenarios before implementing them for real. It is a really good way to make sure you are developing the right optimization that will better your website experience. It is also a great tool to quicky make a slight change on the design, wording or other feature on your website before that ...

Robust and relatively easy platform to use

What do you like best? Best features of A/B Tasty: 1 The customer service is incredible and the support team is very knowledgeable in answering a variety of questions. They are very patient and willing to work with you to make sure you understand how to use features and widgets. 2 Ease for other teams to use such as product and marketing 3 Widgets are extremely useful and save a lot of time when running tests. What do you dislike? More documentation on what would need tech/dev ...

Great platform with powerful features

What do you like best? AB Tasty is a great platform with easy-to-use widgets for personnalisation and A/B testing. The platform is flexible and user friendly. There are many targeting options. The team is efficient, always available to help and give great insights to develop the roadmap. What do you dislike? If you want to create major A/B test , you'll need support from the team or someone in your team that has a technical profil. The report dashboard could be improved. What business ...

Great Tool for CROs

What do you like best? We found the widgets very interesting, you can solve something in just a few clicks, set the behaviour, UI of yur brand, CTA. We tryed most of them. Online editor es very friendly for marketers with no tech based knowledge. Costumer support is excellent. What do you dislike? Live preview of a test. We find that the best way to check a test is getting on production to the 100% of the target, and segment only to our iPs. You can get the "real picture" then What ...

Best partnership to drive CRO

What do you like best? Support team: I have been exploring several A/B testing platforms and AB Tasty Customer Success Manager has provided the best support among potential partners. Very supportive and insightful, super happy with the partnership decision. Platform: Very intuitive and easy to use with a few clicks to set up the test and to understand the results. Love the visual editor to make quick changes and push to the site without having to wait a lots of time. China: The only AB ...

User friendly & easy to use !

What do you like best? Really user friendly, easy to use & understand. What do you dislike? For now we don't have anything to dislike : What business problems are you solving with the product? What benefits have you realized? Changing whatever we want on the website. Doing AB Tests that helps us to change the things we need!