AB Tasty Reviews in July 2026: User Ratings, Pros & Cons

ABTasty Review

What do you like best? I like how easily all my data is shown in one place to accurately by able to determine a test winner. It allows for reliable and accurate data to be able to relay to clients to allow to grow their conversion rate. What do you dislike? The update removed the graphs, I liked being able to see the data visually Recommendations to others considering the product: ABTasty is a great platform for a great price that lets you accomplish reliable A/B split tests ...

An A/B testing platform that doesn't require a Master's degree to use it.

What do you like best? After dabbling with a few different testing platforms, my organization (a mid-size regional non-profit) chose AB Tasty as our tool of choice for testing out variations on our website. What makes AB Tasty a good choice is that after you launch the dashboard it goes right into starting a new test or reviewing a running one. No pop ups with new features, no extra stuff to distract you, it's right to the point. The platform takes you through a setup wizard where you ...

Very Useful and easy to use

What do you like best? First simple tests easy to set, new reporting well done, easy to set new objectives What do you dislike? Interface quite slow, requires help from ABT team for advanced test What problems are you solving with the product? What benefits have you realized? Get insights, improve user experience, improve conversion rate It can even help for temporary fixes, until next deployment

Improving convertion rate

What do you like best? Personalization opportunity for e commerce improve the sales convertion rate significantly What do you dislike? Only see benefits of leveraging the solution. What problems are you solving with the product? What benefits have you realized? ROI is obvious, customer experience is significantly improved too!

Very good support from AB Tasty Team

What do you like best? It's really easy to work with AB Tasty Team. Their employees are always answering very quickly and the quality of their work is very appreciated. The functionalities of the tool are modern and are constantly being improved. What do you dislike? We can not use AB Tasty fully (an issue from our company) and see the impact on the turnover. What problems are you solving with the product? What benefits have you realized? We would like to decrease the bounce rate. ...

Easy to setup and use - a complete CRO tool !

What do you like best? - Easy to setup : Simple one-tag implementation - Easy to use : Code editor, in HTML/CSS/JS for quick test and widgets fully customizable for - Great support : Costumer service are always helpful and proactive - Mobile app to manage tests and personalization everywhere What do you dislike? - UX tools, like Session recording and heatmaps are not as good as other market tools (Hotjar, Crazyegg) - Page flow on reporting still does not work ...

We Started with AB Tasty 6 years ago and we are still working together

What do you like best? Very user friendly. the tool guides you step by step to start a test Widgets ready to use and very helpful to launch impactful campaigns What do you dislike? We cannot go deeper on the targeting of a personnalisation -- use our own CRM datas for instance What problems are you solving with the product? What benefits have you realized? on E-merchandising works ; the personnalsation is very important and very impacting on our actions. according to ...

Flexible AB testing tool

What do you like best? AB Tasty makes it easy to run and track the performance of A/B and multivariate tests with no or little code. It's very helpful for allowing Product, Design, and Marketing stakeholders to run experiments without utilizing engineering resources. What do you dislike? Setting up goal tracking in more complex multi-page flows can initially be confusing. What problems are you solving with the product? What benefits have you realized? It can be time-consuming/ ...

Flexible AB testing tool

What do you like best? AB Tasty makes it easy to run and track the performance of A/B and multivariate tests with no or little code. It's very helpful for allowing Product, Design, and Marketing stakeholders to run experiments without utilizing engineering resources. What do you dislike? Setting up goal tracking in more complex multi-page flows can initially be confusing. What problems are you solving with the product? What benefits have you realized? It can be time-consuming/ ...

Top in Class AB Testing Service

What do you like best? AB Tasty is one of best in class AB Testing tool that enables businesses to explore new solution of UX/UI. With user-friendly interface, our staff can easily set up the test in a finger tip. Plus, the client service team is very active and always provide new solution which improve our website conversion rate. What do you dislike? Better to have more head quarters across South East Asia especially in Thailand. As a result, The team and business can be flexible work ...