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9.6

Spot Score

AB Tasty - AB Testing Software

AB Tasty Reviews in July 2026: User Ratings, Pros & Cons

Optimize conversions with powerful A/B testing.

4.5

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AB Tasty offers custom pricing plan

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AB Tasty Reviews & Ratings

4.5

Very Good

Based on 156 ratings & 111 reviews

Rating Distribution

Excellent

(88)

Very Good

(23)

Good

(0)

Poor

(0)

Terible

(0)

Spotsaas Editor’s POV

AB Tasty stands out as a top-notch conversion optimization tool, consistently praised for its user-friendly interface and efficient test creation capabilities. Users appreciate its intuitive design, making it accessible to both technical and non-technical users. The tool's robust features allow for a wide range of experimentations, from A/B tests to ...Read more

AB Tasty pros and cons

  • Easy to use, with a user-friendly interface suitable for users with varying technical backgrounds.

  • Excellent and prompt customer support, providing quick resolutions and assistance.

  • Helpful in improving conversion rates through A/B testing and personalization.

  • Offers a variety of tests and easy experimentation for UX improvements.

  • Can be challenging to execute custom JavaScript, especially on certain websites, resulting in complexities.

  • Organizing campaigns and personalizations lacks refinement, leading to potential clutter and navigation issues within the tool.

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Showing 41-50 out of 111

VL

vanessa l

02/28/20

4.5 out of 5

Bring CRO culture into your business

What do you like best? I have been using AB Tasty for a year and a half and I am very satisfied with its use. It is a simple tool to apprehend even for beginners who offers many features and widgets. I use it regularly for A/A, A/B tests and customizations. The implementation of the tests is simple and fast. And the new interface is more ergonomic and the new report is more readable and understandable. AB Tasty’s consultants and support teams are very responsive and pedagogical. ...

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CJ

Célia J

02/26/20

4.5 out of 5

Intuitive, quick and efficient, AB Tasty helps us to learn and optimize our website.

What do you like best? The tool's speed and easiness is a big pluswhen it comes to build campaigns or launch quick tests and personalizations. What do you dislike? We do a lot of personalizations on the AB Tasty plateform and don't always have the time to implement them on our website which can cause slowdowns. What problems are you solving with the product? What benefits have you realized? We work with AB Tasty in order to solve conversion's related pain points and to improve ...

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MV

Mickael V

02/20/20

5 out of 5

Amazing tool, helps me to increase my conversion a LOT.

What do you like best? It's easy to use, understandable and works well. Furthermore, the customer success managers answer really quick, they help you when you need some support. What do you dislike? Nothing to dislinke, AB tasty helps me to optimize my conversion. What problems are you solving with the product? What benefits have you realized? - Time-saving for optimization (don't have to change directly the front) - Test many versions and keep the one that maximize the ...

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AI

Administrator in Cosmetics

02/19/20

5 out of 5

Great Experience again, with another company

What do you like best? - Website personnalisation - Counting / tracking the visitors to know them more What do you dislike? Sometimes reactivity with the cache. The fact that you think your code is wrong, but in fact yes (when you create another test to startover) What problems are you solving with the product? What benefits have you realized? - increase the number of visitors - improve the sales thanks to personnalisation during offers we make

EJ

Elodie J

02/17/20

4.5 out of 5

A powerful tool to drive more conversions and helping teams optimize user experiences.

What do you like best? -easy to use without being an expert in html code -a large library of engagement widgets to personnalise and improve easily the user experience -very competent partners who listen to their customers are fairly well organized -an always improved and enriched tool -a really clear and understandable campaign report What do you dislike? -data can be slow to being update -not really easy to acceed to reports from the Homepage (not very user friendly) ...

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LD

Ludovic D

02/13/20

4.5 out of 5

Review - FitnessBoutique Net4

What do you like best? The way our customer sucess manager is available, and always willing to come up with new tips and strategies. What do you dislike? Nothing, we are delighted. However what could be improved is the session recording feature, which currently does not work. What problems are you solving with the product? What benefits have you realized? We have realized that AB Tasty help us a lot when it comes to optimize our website, and its conversion rate.

SA

sabine a

02/13/20

4.5 out of 5

Very efficient tool to quickly set up features, test them, regardless of IT

What do you like best? - the autonomy to be able to set up simple tests and the efficiency of the AB Tasty team to set up complex tests - the high quality service What do you dislike? Concerning personalization, the tool has some weaknesses, in particular on the prioritization of personalizations What problems are you solving with the product? What benefits have you realized? - Quick implementation of new features, which can be differentiating in terms of monetization, without ...

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AI

Administrator in Retail

02/13/20

5 out of 5

Great tool for testing

What do you like best? I really appreciate how easy to use the interface is, even for someone with very few knowledge in CSS. Also, advice and exchanges with our account manager are always helpful and constructive. What do you dislike? Sometime the editor is a little long to charge and can slow down work. What problems are you solving with the product? What benefits have you realized? As our dev team have a very busy schedule, AB Tasty allow us to easily get data to help ...

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KC

Kauri C

02/06/20

5 out of 5

Highly recommend AB Tasty !

What do you like best? * Can put ideas into live features very quickly * The Editor function on the AB Tasty Platform allows us to see instantly how an update looks like on the site * The AB Tasty Support Team is very helpful * Nudges are available when you are running out of new ideas * Results are easy to understand What do you dislike? There is nothing in particular that I dislike with the service and the platform. Recommendations to others considering the product: I ...

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AI

Administrator in Retail

01/23/20

5 out of 5

Powerful CRO Platform

What do you like best? - Easy implementation with 1 snippet of code - Responsive and engaging account team, ongoing support has been exceptional - Simple and logical test design, QA, and launch (easily launch tests within 10-15 minutes) - Variation editor allows for plenty of flexibility - Multi-page testing capabilities What do you dislike? - Reporting and analytics feel thin and would like to have more ways to slice data by segments within the platform - Foldering/archiving ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].