Best AB Testing Software For Free
Top picks for AB Testing Software available for Free
7.8
SpotScore
Optimize your campaigns with data-driven AB testing.
Free Trial available
Freemium not available
Starts from $99/Month
7.8
SpotScore
Maximize conversions with precise exit-intent AB testing.
Free Trial available
Freemium not available
Starts from $39/Month
7.8
SpotScore
Empower your conversions with Split Hero's cutting-edge AB testing.
Showing 21-29 out of 29

List of the Best AB Testing Software For Free as of August 2026
7.8
SpotScore

Atomatest
Optimize your campaigns with data-driven AB testing.
Best for: SMB teams · Mid-market · Enterprise
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What is Atomatest?
The Atomatest AB testing program makes it easy for to run tests on sites and websites, and helps to track their performance. The software displays the outcome of each test as a graph, which can use to make all sorts of decisions regarding marketing campaigns. Individuals can even export it to ...
Read more about AtomatestStarts from $99/Month
7.8
SpotScore

Exit Monitor
Maximize conversions with precise exit-intent AB testing.
Best for: SMB teams · Mid-market · Enterprise
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What is Exit Monitor?
Exit Monitor software is a AB Testing software designed specifically for website exit-intent. It is simple to use yet extremely powerful, making it easy to create an unlimited number of scenarios and test them on website. Its new ability to apply weights to visitors using cookies makes it ...
Read more about Exit MonitorStarts from $39/Month
7.8
SpotScore

Split Hero
Empower your conversions with Split Hero's cutting-edge AB testing.
Best for: SMB teams · Mid-market · Enterprise
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What is Split Hero?
Split Hero is a pioneering automated AB testing software for website and webapp. It has its own AB test platform, for developers and marketers to perform their AB tests on the cloud, right on the browser. SplitHero AB Test Platform provide a powerful yet simple AB testing framework that can be ...
Read more about Split Hero7.8
SpotScore

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What is SimpleSplit?
SimpleSplit is a statistical software that helps to easily and quickly perform split and multi-variation testing to increase conversion rate and website traffic. User can build and manage entire A/B and multivariate tests, analyze test results, and optimize website based on visitors' behavior. ...
Read more about SimpleSplitStarts from $19/Month, also offers free forever plan
7.6
SpotScore

AdOptics
Maximize ad performance with AdOptics' AB testing.
Best for: SMB teams · Mid-market · Enterprise
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What is AdOptics?
AdOptics is a fun and easy AB testing software for webmasters who want to test their advertising campaigns on a small scale. AdOptics makes it easy to test the adverts on site, and then see which advert converts best. No more need to worry about finding a correlation between conversion and ...
Read more about AdOptics7.4
SpotScore

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What is Addue?
Addue is a new AB Testing Software product that enables to perform A/B tests on website for rapid improvement of its conversion rate. It makes it possible to change up to 100 variables on the site, harvest leads, collect statistics and show real-time conversion rates. From uploading pages and ...
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What is CustomFit.ai?
CustomFit.ai is an ideal solution for marketers and sales professionals interested in creating customer-centric content. With its intuitive no-code web editor, you can update your website with ease - simply drag and drop new content! Furthermore, the platform's experience engine enables users ...
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Hypertune
Optimize, decouple, and customize your app with ease.
Best for: SMB teams · Mid-market · Enterprise
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What is Hypertune?
Hypertune is the most flexible platform for feature flags, A/B testing, analytics and app configuration. - Static typing and code generation gives you full end-to-end type-safety across all your feature flags and inputs. - Install 1 TypeScript SDK optimized for all JavaScript environments — ...
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What is Direktor?
Direktor is a game-changing software solution that leverages the power of modern Content Delivery Network (CDN) technology to split website traffic, providing visitors with a superior browsing experience. With Direktor, you can easily conduct split tests to improve various website metrics, ...
Read more about DirektorStarts from $1.50/split test, also offers free forever plan
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About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].






