Traackr vs Influenster vs Upfluence Comparison
Traackr
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Traackr empowers marketers to effectively reach, engage with, and measure the success of brand advocates, aka influencers. It does this by contextualizing the content that influencers create so user can target paid, owne…
Influenster
Starting at Contact for pricing
- Medium Business
- Small Business
Influenster is a new way to market. It’s an app that connects people who love products with those who make them. It uses reviews as the foundation of the community and it also reaches influencers through the database to…
Upfluence
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Upfluence is web-based software that makes it easier than ever to do influencer marketing. Find the right influencers, schedule campaigns and track ROI using scalable SaaS platform. It manages campaigns more effectively…
Influenster leads on user satisfaction with a 4.4-star rating across 379 reviews.
Traackr vs Influenster vs Upfluence — at a glance
| Feature | Traackr | Influenster | Upfluence |
|---|---|---|---|
| Rating | 4.2 / 5 | 4.4 / 5 | 4.2 / 5 |
| Reviews | 178 | 379 | 211 |
| Starting price | Contact for pricing | Contact for pricing | Contact for pricing |
| Free trial | No | No | No |
| Free version | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Influencer Marketing Software | Influencer Marketing Software | Influencer Marketing Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud |
| API | — | — | Available |
| Support modes | Business Hours, Online | Online | Business Hours, Online |
| Certifications | GDPR | — | GDPR |
| Data residency | Global | Global | US |
Key differences between Traackr and Influenster
- Target audience: Traackr is built for Large Enterprises and Medium Business, while Influenster targets Medium Business and Small Business.
- User satisfaction: Influenster scores higher with a 4.4-star average.
- Deployment: Traackr supports SaaS/Web/Cloud; Influenster supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Traackr vs Influenster vs Upfluence — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Influencer Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Best for targeted influencer marketing with deep content contextualization.
- You need to segment influencers across paid, owned, earned, and shared media.
- Your team requires uncovering influencer passions for precise campaign targeting.
- You are a medium or large business with marketing managers or brand strategists.
- You are a small business with limited marketing budget.
- You want quick, out-of-the-box influencer lists without customization.
Best for consumer brands leveraging influencer reviews to boost awareness.
- You need access to a large influencer database for targeted outreach.
- Your marketing strategy relies on authentic, community-driven product reviews.
- You are a small to mid-sized company focused on influencer and brand awareness campaigns.
- You represent a large enterprise requiring extensive customization and integrations.
- Your company does not prioritize influencer marketing or product review-driven campaigns.
Best for scalable, all-in-one influencer marketing campaign management.
- You need a unified platform for influencer discovery, scheduling, and ROI tracking.
- Your marketing team manages multiple or growing influencer campaigns requiring scalability.
- You are a medium to large business focused on social media and brand awareness.
- You have a very limited marketing budget and need transparent pricing upfront.
- You are a very small team without dedicated marketing resources seeking simplicity.
Traackr: Best for targeted influencer marketing with deep content contextualization. Influenster: Best for consumer brands leveraging influencer reviews to boost awareness.
Description | Traackr empowers marketers to effectively reach, engage with, and measure the success of brand advocates, aka influencers. It does this by contextualizing the content that influencers ... Read More about Traackr | Influenster is a new way to market. It’s an app that connects people who love products with those who make them. It uses reviews as the foundation of the community and it also reaches ... Read More about Influenster | Upfluence is web-based software that makes it easier than ever to do influencer marketing. Find the right influencers, schedule campaigns and track ROI using scalable SaaS platform. It ... Read More about Upfluence |
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Free Trial Availability |
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User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | Medium BusinessLarge Enterprises | 11-50 employees51-200 employees | Medium BusinessLarge Enterprises |
Get pricing help | Get pricing help | Get pricing help |
Software Demo
Demo | Traackr has not given any software demo yet If you're the owner of this profile, add your demo.Contact us |
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Compare Traackr, Influenster and Upfluence on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
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Get help choosing | Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
HIPAA | ✗ No | ✗ No | ✗ No |
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GDPR | ✓ Yes | — | ✓ Yes |
Data Encryption | — | — | ✓ Yes |
Data Residency | 🌐 Global | 🌐 Global | 🇺🇸 US |
Traackr vs Influenster User Reviews & Rating Comparison
User Ratings | |||
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Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment with users appreciating the platform's targeting capabilities, though pricing and setup complexity are noted concerns. What buyers like
Common complaints
| Buyer sentiment Buyers generally appreciate Influenster's influencer database and community-driven reviews but note concerns about pricing transparency and limited feature details. What buyers like
Common complaints
| Buyer sentiment Overall positive sentiment with users appreciating the platform's comprehensive influencer marketing capabilities and scalability. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers | ![]() Coty ![]() Coach Cartier | No Customers information available. | ![]() Verizon ![]() Amazon ![]() Kayak |
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Media and Screenshots
Screenshots | No screenshots available. | No screenshots available. | ![]() 2 Screenshots |
|---|---|---|---|
Videos | No videos available. | ![]() 1 Videos | ![]() 1 Videos |
Alternatives
Alternatives |
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Related Blogs and Articles for Influencer Marketing Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Traackr or Influenster?
- Influenster edges out the other on user ratings (4.4 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Traackr and Influenster offer a free trial?
- Neither Traackr nor Influenster currently lists a free trial.
- What is the starting price of Traackr vs Influenster?
- Traackr starts at Contact for pricing. Influenster starts at Contact for pricing.
- What are the top alternatives to Traackr?
- Top alternatives to Traackr include Affiliatics, AspireIQ, Influencity, Upfluence, HYPR.
- What are the top alternatives to Influenster?
- Top alternatives to Influenster include AspireIQ, Upfluence, buzzbomb.com, Bizooy, BuzzGuru.


















