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Traackr vs Collabstr vs Upfluence Comparison

Last updated:

Traackr

4.2(178 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Traackr empowers marketers to effectively reach, engage with, and measure the success of brand advocates, aka influencers. It does this by contextualizing the content that influencers create so user can target paid, owne…

Collabstr

4.5(65 reviews)

Starting at $149 /month

  • Free Trial
  • Individuals
  • Medium Business

Collabstr is a software product for marketing professionals, agencies and brands that seamlessly connects to live social media feeds to help identify, engage and connect with the right influencer partners through a singl…

Upfluence

4.2(211 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Upfluence is web-based software that makes it easier than ever to do influencer marketing. Find the right influencers, schedule campaigns and track ROI using scalable SaaS platform. It manages campaigns more effectively…

Collabstr leads on user satisfaction with a 4.5-star rating across 65 reviews.

Traackr vs Collabstr vs Upfluence — at a glance

FeatureTraackrCollabstrUpfluence
Rating4.2 / 54.5 / 54.2 / 5
Reviews17865211
Starting priceContact for pricing$149 /monthContact for pricing
Free trial No Yes No
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessIndividuals, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryInfluencer Marketing SoftwareInfluencer Marketing SoftwareInfluencer Marketing Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modesBusiness Hours, OnlineOnlineBusiness Hours, Online
CertificationsGDPRGDPRGDPR
Data residencyGlobalGlobalUS

Key differences between Traackr and Collabstr

  • Pricing: Collabstr starts at $149 /month. Traackr pricing is not publicly listed.
  • Free trial: Collabstr offers a free trial; Traackr does not.
  • Target audience: Traackr is built for Large Enterprises and Medium Business, while Collabstr targets Individuals and Medium Business.
  • User satisfaction: Collabstr scores higher with a 4.5-star average.
  • Deployment: Traackr supports SaaS/Web/Cloud; Collabstr supports SaaS/Web/Cloud.

Compare Traackr vs Collabstr vs Upfluence — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Influencer Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Traackr - Influencer Marketing Software
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Collabstr - Influencer Marketing Software
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Upfluence - Influencer Marketing Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Traackr

Best for targeted influencer marketing with deep content contextualization.

Choose if
  • You need to segment influencers across paid, owned, earned, and shared media.
  • Your team requires uncovering influencer passions for precise campaign targeting.
  • You are a medium or large business with marketing managers or brand strategists.
Consider alternatives if
  • You are a small business with limited marketing budget.
  • You want quick, out-of-the-box influencer lists without customization.

Collabstr

Best for small to mid-sized teams managing independent influencer campaigns.

Choose if
  • You need real-time integration with live social media feeds for influencer discovery.
  • Your focus is on engaging independent influencers through a streamlined, easy-to-use dashboard.
  • You are a marketing agency or brand with a small to medium-sized team managing influencer campaigns.
Consider alternatives if
  • You represent a large enterprise requiring extensive customization and advanced integrations.
  • Your company does not actively run influencer marketing strategies or campaigns.

Upfluence

Best for scalable, all-in-one influencer marketing campaign management.

Choose if
  • You need a unified platform for influencer discovery, scheduling, and ROI tracking.
  • Your marketing team manages multiple or growing influencer campaigns requiring scalability.
  • You are a medium to large business focused on social media and brand awareness.
Consider alternatives if
  • You have a very limited marketing budget and need transparent pricing upfront.
  • You are a very small team without dedicated marketing resources seeking simplicity.

Traackr: Best for targeted influencer marketing with deep content contextualization. Collabstr: Best for small to mid-sized teams managing independent influencer campaigns.

Description

Traackr empowers marketers to effectively reach, engage with, and measure the success of brand advocates, aka influencers. It does this by contextualizing the content that influencers ... Read More about Traackr

Collabstr is a software product for marketing professionals, agencies and brands that seamlessly connects to live social media feeds to help identify, engage and connect with the right ... Read More about Collabstr

Upfluence is web-based software that makes it easier than ever to do influencer marketing. Find the right influencers, schedule campaigns and track ROI using scalable SaaS platform. It ... Read More about Upfluence

Entry Level Pricing

  • Not Available
  • Starts from $149 , yearly
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.5

(65)

Best Company Size

Medium BusinessLarge Enterprises
1-50 employees51-500 employees
Medium BusinessLarge Enterprises
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Get pricing help
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Software Demo

Demo

No software demo available

Traackr has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

No software demo available

Collabstr has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Step 1 of 4

How big is your team?

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Compare Traackr, Collabstr and Upfluence on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $149 , yearly
        • Not Available

        Pricing Plans

        • Not Available
        • Basic

          Free

          • Search Influencers on the marketplace

          • 10% marketplace fee

        • Pro

          $299

          /month

          • Everything in Basic

          • Post 1 campaign per month

          • Track live analytics for 5 posts at a time

          Show more +

        • Premium

          $399

          /month

          • Everything in Pro

          • Post unlimited campaigns per month

          • Track live analytics for 15 posts at a time

          Show more +

        • Browse all pricing plans
        • Not Available

        Pricing Page

        Pricing information not available

        Collabstr pricing

        Pricing information not available

        Other Details

        Organization Types supported

        • Medium Business
        • Small Business
        • Large Enterprises
        • Individuals
        • Freelancers
        • Medium Business
        • Small Business
        • Large Enterprises
        • Individuals
        • Freelancers
        • Medium Business
        • Small Business
        • Large Enterprises
        • Individuals
        • Freelancers

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Not Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        HIPAA

        ✗ No
        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Data Residency

        🌐 Global
        🌐 Global
        🇺🇸 US

        Traackr vs Collabstr User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        101

        11

        3

        1

        1

        139

        0

        0

        0

        3

        30

        0

        0

        2

        8

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall positive sentiment with users appreciating the platform's targeting capabilities, though pricing and setup complexity are noted concerns.

        What buyers like

        • Targeted influencer engagement
        • Content contextualization
        • Media strategy integration

        Common complaints

        • Pricing transparency
        • Setup complexity

        Buyer sentiment

        Overall positive sentiment with users appreciating ease of influencer discovery and dashboard usability.

        What buyers like

        • Ease of influencer identification
        • User-friendly dashboard
        • Effective social media integration

        Common complaints

        • Lack of pricing clarity
        • Limited advanced features

        Buyer sentiment

        Overall positive sentiment with users appreciating the platform's comprehensive influencer marketing capabilities and scalability.

        What buyers like

        • Comprehensive campaign management
        • Scalability
        • ROI tracking

        Common complaints

        • Pricing transparency
        • Complexity for small teams

        Pros and Cons

        • Ability to contextualize influencer content for targeted media strategies

        • Supports paid, owned, earned, and shared media segmentation

        • Helps uncover influencer passions and interests for precise targeting

        • Pricing is quotation based and not publicly available

        • May require significant setup and customization to fully leverage

        • Seamless connection to live social media feeds

        • Comprehensive dashboard for influencer identification and engagement

        • Built specifically for the independent influencer market

        • Limited information on pricing transparency

        • May lack advanced features needed by larger enterprises

        • Comprehensive influencer discovery and campaign management in one platform

        • Scalable SaaS solution suitable for growing marketing needs

        • Effective ROI tracking for influencer campaigns

        • Pricing is quotation-based and not publicly disclosed

        • May be complex for very small businesses or teams without dedicated marketing resources

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        Coty

        Coty

        Coach

        Coach

        Cartier

        Cartier

        No Customers information available.

        Verizon

        Verizon

        Amazon

        Amazon

        Kayak

        Kayak

        Media and Screenshots

        Screenshots

        No screenshots available.

        collabstr

        3 Screenshots

        Upfluence screenshot

        2 Screenshots

        Videos

        No videos available.

        No videos available.

        video-0

        1 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Traackr or Collabstr?
        Collabstr edges out the other on user ratings (4.5 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Traackr and Collabstr offer a free trial?
        Collabstr offers a free trial. Traackr does not.
        What is the starting price of Traackr vs Collabstr?
        Traackr starts at Contact for pricing. Collabstr starts at $149 /month.
        What are the top alternatives to Traackr?
        Top alternatives to Traackr include Affiliatics, AspireIQ, Influencity, Upfluence, HYPR.
        What are the top alternatives to Collabstr?
        Top alternatives to Collabstr include Reachr, Post For Rent, TapInfluence, Upfluence, HYPR.

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