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Supermetrics vs Xata Comparison

Last updated:

Supermetrics

4.1(221 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Xata

Starting at Contact for pricing

  • Large Enterprises
  • Small Business

Xata is a serverless database platform with a single API, type-safe client libraries, and built-in search and analytics. Its pricing decreases as usage scales, making it suited for developers building modern web applicat…

Supermetrics leads on user satisfaction with a 4.1-star rating across 221 reviews.

Supermetrics vs Xata — at a glance

FeatureSupermetricsXata
Rating4.1 / 5
Reviews221
Starting price$69 /User/MonthContact for pricing
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Small Business, Medium Business
CategoryMarketing Analytics SoftwareDatabase as a Service (DBaaS) Provider
PlatformsSaaS/Web/Cloud, Installed - Windows, Installed - MacBrowser Based (Cloud)
APIAvailable
Support modesBusiness Hours, OnlineOnline
CertificationsSOC 2SOC 2, GDPR
Data residencyGlobalGlobal

Key differences between Supermetrics and Xata

  • Pricing: Supermetrics starts at $69 /User/Month. Xata pricing is not publicly listed.
  • Free trial: Supermetrics offers a free trial; Xata does not.
  • Deployment: Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac; Xata supports Browser Based (Cloud).

Supermetrics vs Xata — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Supermetrics - New SaaS Software
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Xata
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Xata

Best for scalable, serverless databases with predictable, decreasing pricing.

Choose if
  • You need a serverless database that scales effortlessly with your app.
  • You want a pricing model that becomes more cost-effective as you grow.
  • Your development team prioritizes simplicity and developer efficiency.
Consider alternatives if
  • Your company requires on-premises or legacy database support.
  • You need transparent, detailed pricing and mature enterprise features.

Supermetrics typically suits Large Enterprises and Medium Business. Xata tends to fit Large Enterprises and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Xata is a serverless database platform with a single API, type-safe client libraries, and built-in search and analytics. Its pricing decreases as usage scales, making it suited for ... Read More about Xata

Entry Level Pricing

  • Starts from $69 , Billed Yearly
  • Not Available

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

Best Company Size

Small BusinessMedium Business
Get pricing help
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Software Demo

Demo

No software demo available

Xata has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Step 1 of 4

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How do Supermetrics and Xata Compare on Features?

Total Features

4 Features

6 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Supermetrics and Xata on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $69 , Billed Yearly
      • Not Available

      Pricing Plans

      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans
      • Not Available

      Pricing Page

      Supermetrics pricing
      Xata pricing

      Other Details

      Organization Types supported

      • Medium Business
      • Small Business
      • Large Enterprises
      • Freelancers
      • Medium Business
      • Small Business
      • Large Enterprises
      • Freelancers

      Platforms Supported

      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🌐 Global
      🌐 Global

      Supermetrics User Reviews & Rating Comparison

      User Ratings

      No reviews available for the product

      Rating Distribution

      460

      211

      21

      6

      13

      No reviews available for this product

      Pros and Cons

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      • Predictable and scalable pricing that decreases with growth

      • Serverless architecture enabling easy scalability

      • Designed specifically for developer efficiency

      • Limited public information on pricing details

      • Lack of extensive user reviews and ratings

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Supermetrics or Xata? Tell buyers what actually differs.

      Media and Screenshots

      Screenshots

      Supermetrics API screenshot

      8 Screenshots

      No screenshots available.

      Videos

      video-0

      5 Videos

      No videos available.

      Top Alternatives to Supermetrics and Xata in 2026

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      Search by product name to compare pricing, fit, and buyer feedback in one view.

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Supermetrics or Xata?
      Supermetrics edges out the other on user ratings (4.1 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Supermetrics and Xata offer a free trial?
      Supermetrics offers a free trial. Xata does not.
      What is the starting price of Supermetrics vs Xata?
      Supermetrics starts at $69 /User/Month. Xata starts at Contact for pricing.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.
      What are the top alternatives to Xata?
      Top alternatives to Xata include Macrometa, Crunchy Bridge, Amazon DocumentDB, Amazon Athena, Azure Cosmos DB.