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Supermetrics vs Searchmetrics Comparison

Last updated:

Supermetrics

4.1(221 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Searchmetrics

4.2(57 reviews)

Starting at Contact for pricing

  • Small Business

Searchmetrics is a powerful SEO software that allows you to monitor your website rankings, track keywords, look up your competitor's links, and monitor social media activity.   Searchmetrics will show you how a website l…

Searchmetrics leads on user satisfaction with a 4.2-star rating across 57 reviews.

Supermetrics vs Searchmetrics — at a glance

FeatureSupermetricsSearchmetrics
Rating4.1 / 54.2 / 5
Reviews22157
Starting price$69 /User/MonthContact for pricing
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessSmall Business
CategoryMarketing Analytics SoftwareSEO Software
PlatformsSaaS/Web/Cloud, Installed - Windows, Installed - MacSaaS/Web/Cloud
APIAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, Online
CertificationsSOC 2GDPR
Data residencyGlobalGlobal

Key differences between Supermetrics and Searchmetrics

  • Pricing: Supermetrics starts at $69 /User/Month. Searchmetrics pricing is not publicly listed.
  • Free trial: Supermetrics offers a free trial; Searchmetrics does not.
  • Target audience: Supermetrics is built for Large Enterprises and Medium Business, while Searchmetrics targets Small Business.
  • User satisfaction: Searchmetrics scores higher with a 4.2-star average.
  • Deployment: Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac; Searchmetrics supports SaaS/Web/Cloud.

Supermetrics vs Searchmetrics — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Supermetrics - New SaaS Software
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Searchmetrics

Comprehensive SEO platform ideal for tracking rankings and competitor insights.

Choose if
  • You need detailed competitor keyword and visibility trend analysis.
  • Your team includes SEO professionals and content writers collaborating on optimization.
  • You require integration of content optimization with SEO tracking workflows.
Consider alternatives if
  • You prefer a simple, highly intuitive SEO tool with minimal learning curve.
  • Your organization has a limited budget and cannot accommodate higher pricing.

Supermetrics typically suits Large Enterprises and Medium Business. Searchmetrics tends to fit Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Searchmetrics is a powerful SEO software that allows you to monitor your website rankings, track keywords, look up your competitor's links, and monitor social media activity.   ... Read More about Searchmetrics

Entry Level Pricing

  • Starts from $69 , Billed Yearly
  • Not Available

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

Not Available

9.1/10

User Ratings

Based on verified Spotsaas reviews

4.2

(57)

Best Company Size

1-50 employees51-500 employees
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Software Demo

Demo

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Step 1 of 4

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How do Supermetrics and Searchmetrics Compare on Features?

Total Features

4 Features

10 Features

Unique Features

No unique features

No unique features

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Compare Supermetrics and Searchmetrics on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $69 , Billed Yearly
      • Not Available

      Pricing Plans

      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans
      • Not Available

      Pricing Page

      Supermetrics pricing

      Pricing information not available

      Other Details

      Organization Types supported

      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals
      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      Data Residency

      🌐 Global
      🌐 Global

      Supermetrics User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      460

      211

      21

      6

      13

      18

      9

      2

      0

      1

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 711 reviews, with strong overall satisfaction.

      What buyers like

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.
      • A wide variety of connectors lets users combine many data sources in one place.
      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      Common complaints

      • Many reviewers find the pricing high, especially for sole traders or small users.
      • Some report occasional bugs, instability or needing to reconnect data sources.
      • A few note limits on the number of connections or datasources.

      Buyer sentiment

      Overall positive sentiment highlights powerful SEO capabilities and valuable competitor insights, tempered by concerns about complexity and pricing.

      What buyers like

      • Comprehensive SEO data
      • Competitor keyword insights
      • Content collaboration features

      Common complaints

      • Complex user interface
      • High pricing

      Pros and Cons

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      • Comprehensive SEO data and analysis including visibility and keyword optimization

      • Valuable competitor keyword and visibility trend insights

      • Content Experience feature that improves collaboration between SEO experts and content writers

      • User interface can be overwhelming and complex to navigate

      • Pricing perceived as costly, especially for extra queries or exports

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      Media and Screenshots

      Screenshots

      Supermetrics API screenshot

      8 Screenshots

      Domain Overview

      1 Screenshots

      Videos

      video-0

      5 Videos

      video-0

      1 Videos

      Top Alternatives to Supermetrics and Searchmetrics in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Supermetrics or Searchmetrics?
      Searchmetrics edges out the other on user ratings (4.2 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Supermetrics and Searchmetrics offer a free trial?
      Supermetrics offers a free trial. Searchmetrics does not.
      What is the starting price of Supermetrics vs Searchmetrics?
      Supermetrics starts at $69 /User/Month. Searchmetrics starts at Contact for pricing.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.
      What are the top alternatives to Searchmetrics?
      Top alternatives to Searchmetrics include LinkBox, LinkGraph, Serpstat, Moz Pro, Linkdex.

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