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SalonTarget vs Boulevard Comparison

Last updated:

SalonTarget

4.7(14 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

SalonTarget is a salon management software that allows you to design your own database. The software has you choose what programs to install, giving you the ability to make the program as complex or simple as you like. A…

Boulevard

Starting at $158 /mo per location

  • Large Enterprises
  • Medium Business

Boulevard is a client experience platform designed specifically for appointment-based self-care businesses, helping salons, spas, medspas, barbers, and wellness centers streamline operations and improve client retention.…

SalonTarget leads on user satisfaction with a 4.7-star rating across 14 reviews.

SalonTarget vs Boulevard — at a glance

FeatureSalonTargetBoulevard
Rating4.7 / 5
Reviews14
Starting priceContact for pricing$158 /mo per location
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategorySpa and Salon Management SoftwareSpa and Salon Management Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - iOS
APIAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
Certifications
Data residencyUSUS

Key differences between SalonTarget and Boulevard

  • Pricing: Boulevard starts at $158 /mo per location. SalonTarget pricing is not publicly listed.
  • Free trial: SalonTarget offers a free trial; Boulevard does not.
  • Deployment: SalonTarget supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; Boulevard supports SaaS/Web/Cloud, Mobile - iOS.

SalonTarget vs Boulevard — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Spa and Salon Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

SalonTarget
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Boulevard - Spa and Salon Management Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

SalonTarget

Best for

Large Enterprises, Medium Business, Small Business

Boulevard

Best for

Large Enterprises, Medium Business, Small Business

SalonTarget typically suits Large Enterprises and Medium Business. Boulevard tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

SalonTarget is a salon management software that allows you to design your own database. The software has you choose what programs to install, giving you the ability to make the program as ... Read More about SalonTarget

Boulevard is a client experience platform designed specifically for appointment-based self-care businesses, helping salons, spas, medspas, barbers, and wellness centers streamline ... Read More about Boulevard

Entry Level Pricing

  • Not Available
  • Starts from $158 , yearly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

8.6/10

8.0/10

User Ratings

Based on verified Spotsaas reviews

4.7

(14)

Best Company Size

5–200 Employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Boulevard

  • Effortless Appointment Scheduling: With Precision Scheduling™, Boulevard ensures clients enjoy a simple self-booking process while businesses reduce no-shows and maximize staff efficiency.
  • All-in-One Business Management: From POS and payments to client profiles and loyalty programs, Boulevard consolidates essential tools into one easy-to-manage platform.
  • Growth-Oriented Features: Support for multi-locations, memberships, and built-in marketing makes Boulevard ideal for both single-site practices and growing franchises.
Best fit

Best fit

Boulevard

  • 5–200 Employees
  • Salons, Medspas, Spas, Barbershops, Massage Therapy, Nail Salons
  • Salon Owners, Spa Managers, Medspa Directors, Client Experience Managers, Marketing Coordinators, Front Desk Managers
Watchouts

Reasons buyers look elsewhere

Boulevard

  • Some businesses seek more advanced reporting analytics than what Boulevard currently provides.
  • Competitors may offer broader third-party marketing and advertising integrations.
  • Certain users prefer platforms with stronger offline functionality for areas with limited internet access.

Software Demo

Demo

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Step 1 of 4

How big is your team?

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How do SalonTarget and Boulevard Compare on Features?

Total Features

10 Features

12 Features

Unique Features

No unique features

No unique features

Get Quote
Get Quote

Compare SalonTarget and Boulevard on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • Not Available
      • $158 , yearly

      Pricing Plans

      • Not Available
      • Essentials

        $176

        /mo per location

        • What's included:

        • Up to 5 professionals

        • 100 free texts

        Show more +

      • Premier

        $293

        /mo per location

        • Essentials plus:

        • Unlimited professionals

        • 250 free texts

        Show more +

      • Prestige

        $410

        /mo per location

        • Premier plus:

        • Forms add-on

        • 2500 free texts

        Show more +

      Pricing Page

      SalonTarget pricing
      Boulevard pricing

      Other Details

      Organization Types supported

      • Individuals
      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals
      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      HIPAA

      ✗ No
      ✗ No

      Data Residency

      🇺🇸 US
      🇺🇸 US

      SalonTarget User Reviews & Rating Comparison

      User Ratings

      No reviews available for the product

      Rating Distribution

      1

      1

      0

      0

      0

      32

      18

      1

      3

      2

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is very strong across 2 reviews, with consistently positive feedback.

      What buyers like

      • Customizable database design
      • Centralized customer information
      • Easy appointment scheduling

      Common complaints

      • Complex setup for beginners
      • Limited integrations
      • Requires training for full use

      What buyers like

      • Boulevard is tailored for appointment-based self-care businesses, ensuring features like Precision Scheduling™ and client profiles are optimized for salons, spas, medspas, and barbers rather than generic industries.
      • The platform’s self-booking system simplifies scheduling for clients while maximizing calendar efficiency, reducing no-shows and ensuring better time management for staff.
      • With its all-in-one POS system, Boulevard supports smooth checkouts, payment processing, and inventory tracking, designed specifically for beauty and wellness environments.

      Common complaints

      • Some users may find the initial setup and navigation challenging due to the platform’s wide range of features and customization options.
      • Because it is cloud-based, businesses with inconsistent internet connectivity may struggle to use the platform efficiently during downtime.
      • While Boulevard offers strong in-house marketing features, some users prefer deeper integrations with external platforms like TikTok Ads or advanced CRM tools.

      Pros and Cons

      • Highly customizable to fit unique business needs.

      • Centralizes all customer data for easy access.

      • Simplifies appointment management with user-friendly tools.

      • Initial setup can be complex for new users.

      • Limited third-party integrations may restrict functionality.

      • Boulevard is tailored for appointment-based self-care businesses, ensuring features like Precision Scheduling™ and client profiles are optimized for salons, spas, medspas, and barbers rather than generic industries.

      • The platform’s self-booking system simplifies scheduling for clients while maximizing calendar efficiency, reducing no-shows and ensuring better time management for staff.

      • With its all-in-one POS system, Boulevard supports smooth checkouts, payment processing, and inventory tracking, designed specifically for beauty and wellness environments.

      • Some users may find the initial setup and navigation challenging due to the platform’s wide range of features and customization options.

      • Because it is cloud-based, businesses with inconsistent internet connectivity may struggle to use the platform efficiently during downtime.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      No Customers information available.

      PEACHY

      PEACHY

      Plump

      Plump

      SPOKE & WEAL

      SPOKE & WEAL

      Media and Screenshots

      Screenshots

      No screenshots available.

      Overview

      6 Screenshots

      Videos

      video-0

      3 Videos

      video-0

      3 Videos

      Top Alternatives to SalonTarget and Boulevard in 2026

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      Related Blogs and Articles for Spa And Salon Management Software

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, SalonTarget or Boulevard?
      SalonTarget edges out the other on user ratings (4.7 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do SalonTarget and Boulevard offer a free trial?
      SalonTarget offers a free trial. Boulevard does not.
      What is the starting price of SalonTarget vs Boulevard?
      SalonTarget starts at Contact for pricing. Boulevard starts at $158 /mo per location.
      What are the top alternatives to SalonTarget?
      Top alternatives to SalonTarget include Orchid Spa Software, SalonTouch Studio, STX Cloud, SalonBiz, Book4Time.
      What are the top alternatives to Boulevard?
      Top alternatives to Boulevard include MioSalon, Salonist, Insight Salon Software, SalonTouch Studio, SalonTarget.

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