NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

ReferralCandy vs Swagbucks vs Friendbuy Comparison

Last updated:

ReferralCandy

4.1(58 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Small Business

ReferralCandy is a customer advocacy platform that provides personalized referral campaigns. It helps online businesses grow faster by increasing referrals and sales, while reducing cost to acquire customers. Supported b…

Swagbucks

4.1

Starting at Contact for pricing

  • Individuals
  • Medium Business

Proven Customer Advocacy Software Delivers: Improved customer satisfaction. Increased loyalty and retention. Early warning of potential risk and compliance problems. Deliverables: Tools to more effectively elicit, manage…

Friendbuy

4.0(3 reviews)

Starting at Contact for pricing

  • Free Trial
  • Individuals
  • Large Enterprises

Friendbuy is a software company that powers social commerce. It specialize in creating communities, building brands, and generating revenue from customer advocacy. Its intuitive and integrated system is designed to enabl…

ReferralCandy vs Swagbucks vs Friendbuy — at a glance

FeatureReferralCandySwagbucksFriendbuy
Rating4.1 / 54.1 / 54.0 / 5
Reviews583
Starting priceContact for pricingContact for pricingContact for pricing
Free trial Yes No Yes
Free version No No No
Best forLarge Enterprises, Small BusinessIndividuals, Medium Business, Small BusinessIndividuals, Large Enterprises, Medium Business
CategoryCustomer Advocacy SoftwareCustomer Advocacy SoftwareCustomer Advocacy Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud
APIAvailableAvailable
Support modesOnlineOnlineBusiness Hours, Online
CertificationsGDPRSOC 2, GDPR
Data residencyGlobalUSUS

Key differences between ReferralCandy and Swagbucks

  • Free trial: ReferralCandy offers a free trial; Swagbucks does not.
  • Target audience: ReferralCandy is built for Large Enterprises and Small Business, while Swagbucks targets Individuals and Medium Business.
  • Deployment: ReferralCandy supports SaaS/Web/Cloud; Swagbucks supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare ReferralCandy vs Swagbucks vs Friendbuy — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Customer Advocacy Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

ReferralCandy - Customer Advocacy Software
Talk to an expert
Talk to an expert
Swagbucks - Customer Advocacy Software
Talk to an expert
Talk to an expert
Friendbuy - Customer Advocacy Software
Talk to an expert
Talk to an expert

Free PDF comparison

Download this ReferralCandy vs Swagbucks vs Friendbuy comparison

Get the full side-by-side as a PDF — these picks plus the top Customer Advocacy Software tools, with verified ratings, pricing and features.

  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
  • Emailed to you — no on-screen download

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Biggest differences

Start here before you go deeper into features.

ReferralCandy

Best for e-commerce teams needing flexible, personalized referral campaigns.

Choose if
  • You run an online retail or e-commerce business seeking to boost referrals.
  • Your marketing or growth team requires enterprise-grade flexibility for contests and quizzes.
  • You want expert support from marketing professionals and software engineers.
Consider alternatives if
  • Your company lacks an online sales channel and referral campaigns are irrelevant.
  • You need a simple, one-off referral solution without ongoing campaign management.

Swagbucks

Best for small to mid-sized teams seeking reliable customer loyalty and feedback rewards.

Choose if
  • You need a simple, easy-to-use platform for customer loyalty programs and feedback collection.
  • Your team values a trustworthy, transparent reward system with diverse earning methods.
  • You want prompt gift card delivery and solid customer support for customer advocacy efforts.
Consider alternatives if
  • You are a large enterprise requiring extensive customization and flexible app integrations.
  • You need immediate reward delivery and highly responsive customer service.

Friendbuy

Best for e-commerce brands seeking customizable referral and advocacy programs.

Choose if
  • You need an intuitive platform with easy navigation and setup for referral marketing.
  • You want built-in A/B testing to optimize your customer advocacy initiatives.
  • You require robust reporting to track and measure referral program performance.
Consider alternatives if
  • Your company lacks dedicated marketing resources to manage a moderately complex platform.
  • You require extensive third-party app integrations beyond a limited marketplace.

ReferralCandy: Best for e-commerce teams needing flexible, personalized referral campaigns. Swagbucks: Best for small to mid-sized teams seeking reliable customer loyalty and feedback rewards.

Description

ReferralCandy is a customer advocacy platform that provides personalized referral campaigns. It helps online businesses grow faster by increasing referrals and sales, while reducing cost to ... Read More about ReferralCandy

Proven Customer Advocacy Software Delivers: Improved customer satisfaction. Increased loyalty and retention. Early warning of potential risk and compliance problems. Deliverables: Tools to ... Read More about Swagbucks

Friendbuy is a software company that powers social commerce. It specialize in creating communities, building brands, and generating revenue from customer advocacy. Its intuitive and ... Read More about Friendbuy

Free Trial Availability

  • Free Trial available
  • No free trial
  • Free Trial available

User Ratings

Based on verified Spotsaas reviews

4.1

(58)

4.1

Best Company Size

Small BusinessLarge Enterprises
1-50 employees51-500 employees
Small BusinessMedium Business
Get pricing help
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Friendbuy has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

SpotSaaS advisor
Get shortlist help from a software advisor
  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

Compare ReferralCandy, Swagbucks and Friendbuy on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Pricing Page

        ReferralCandy pricing

        Pricing information not available

        Friendbuy pricing

        Other Details

        Organization Types supported

        • Small Business
        • Large Enterprises
        • Medium Business
        • Freelancers
        • Individuals
        • Small Business
        • Large Enterprises
        • Medium Business
        • Freelancers
        • Individuals
        • Small Business
        • Large Enterprises
        • Medium Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Data Residency

        🌐 Global
        🇺🇸 US
        🇺🇸 US

        ReferralCandy vs Swagbucks User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        57

        5

        1

        0

        2

        1747

        337

        158

        70

        202

        30

        12

        0

        0

        0

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Users generally appreciate ReferralCandy's flexibility and professional support, though some express concerns about pricing transparency and complexity.

        What buyers like

        • Campaign customization
        • Customer support
        • Feature flexibility

        Common complaints

        • Pricing clarity
        • Ease of setup

        Buyer sentiment

        Users generally appreciate Swagbucks for its reliability, ease of use, and trustworthy rewards, though some express concerns about customer service speed and reward delivery timing.

        What buyers like

        • Ease of use
        • Trustworthiness
        • Variety of rewards

        Common complaints

        • Slow customer service
        • Delayed gift card delivery

        Buyer sentiment

        Overall positive sentiment highlights ease of use, customization, and strong reporting, tempered by concerns over complexity and limited integrations.

        What buyers like

        • Ease of use
        • Customization options
        • Reporting capabilities

        Common complaints

        • Platform complexity
        • Limited marketplace integrations

        Pros and Cons

        • Ability to create personalized referral campaigns

        • Support from marketing professionals and software engineers

        • Enterprise-grade flexibility for running contests, quizzes, and loyalty programs

        • Lack of publicly available pricing information

        • Potential complexity for very small businesses or those new to referral marketing

        • Easy to use interface with diverse reward offers

        • Trustworthy platform with transparent reward system

        • Prompt gift card delivery and excellent customer support

        • Customer service can be slow to respond

        • Gift cards are not always sent or received immediately

        • Intuitive and well-designed interface enabling easy navigation and setup

        • A/B testing capabilities for optimizing referral initiatives

        • Robust reporting for tracking program performance

        • Complexity and customization options can be intimidating for new users

        • Limited marketplace selection restricting advanced functionalities

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        No Customers information available.

        No Customers information available.

        GrubHub

        GrubHub

        Dollar Shave Club

        Dollar Shave Club

        NatureBox

        NatureBox

        Media and Screenshots

        Screenshots

        Adding a coupon

        3 Screenshots

        Watch Home

        1 Screenshots

        Over View

        4 Screenshots

        Videos

        video-0

        2 Videos

        video-0

        2 Videos

        No videos available.

        Expand your shortlist

        Add another option to compare side by side

        Search by product name to compare pricing, fit, and buyer feedback in one view.

        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, ReferralCandy or Swagbucks?
        ReferralCandy and Swagbucks are closely matched with equal user ratings of 4.1. The right choice depends on your team size, budget, and specific Customer Advocacy Software needs.
        Do ReferralCandy and Swagbucks offer a free trial?
        ReferralCandy offers a free trial. Swagbucks does not.
        What is the starting price of ReferralCandy vs Swagbucks?
        ReferralCandy starts at Contact for pricing. Swagbucks starts at Contact for pricing.
        What are the top alternatives to ReferralCandy?
        Top alternatives to ReferralCandy include Affiliatise, Promocate, Affiliatics, advos, ReferralMagic.
        What are the top alternatives to Swagbucks?
        Top alternatives to Swagbucks include SurveyGold, RepeatRewards, Eazipoints, WaveToGet, CandyBar.

        Grow your pipeline with buyers who are already looking for you

        254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.