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ReferralCandy vs Omnistar Affiliate Software vs Friendbuy Comparison

Last updated:

ReferralCandy

4.1(58 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Small Business

ReferralCandy is a customer advocacy platform that provides personalized referral campaigns. It helps online businesses grow faster by increasing referrals and sales, while reducing cost to acquire customers. Supported b…

Omnistar Affiliate Software

Starting at $47 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Omnistar Affiliate is a customer advocacy software that tracks publish, website, affiliate and on-line campaigns. It automatically analyzes customer service requests and requests for information by contact and gives user…

Friendbuy

4.0(3 reviews)

Starting at Contact for pricing

  • Free Trial
  • Individuals
  • Large Enterprises

Friendbuy is a software company that powers social commerce. It specialize in creating communities, building brands, and generating revenue from customer advocacy. Its intuitive and integrated system is designed to enabl…

ReferralCandy leads on user satisfaction with a 4.1-star rating across 58 reviews.

ReferralCandy vs Omnistar Affiliate Software vs Friendbuy — at a glance

FeatureReferralCandyOmnistar Affiliate SoftwareFriendbuy
Rating4.1 / 54.0 / 5
Reviews583
Starting priceContact for pricing$47 /MonthContact for pricing
Free trial Yes Yes Yes
Free version No No No
Best forLarge Enterprises, Small BusinessLarge Enterprises, Medium Business, Small BusinessIndividuals, Large Enterprises, Medium Business
CategoryCustomer Advocacy SoftwareCustomer Advocacy SoftwareCustomer Advocacy Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailable
Support modesOnline24/7 (Live rep), Business Hours, OnlineBusiness Hours, Online
CertificationsGDPRSOC 2, GDPR
Data residencyGlobalGlobalUS

Key differences between ReferralCandy and Omnistar Affiliate Software

  • Pricing: Omnistar Affiliate Software starts at $47 /Month. ReferralCandy pricing is not publicly listed.
  • Deployment: ReferralCandy supports SaaS/Web/Cloud; Omnistar Affiliate Software supports SaaS/Web/Cloud.

Compare ReferralCandy vs Omnistar Affiliate Software vs Friendbuy — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Customer Advocacy Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

ReferralCandy - Customer Advocacy Software
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Friendbuy - Customer Advocacy Software
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Biggest differences

Start here before you go deeper into features.

ReferralCandy

Best for e-commerce teams needing flexible, personalized referral campaigns.

Choose if
  • You run an online retail or e-commerce business seeking to boost referrals.
  • Your marketing or growth team requires enterprise-grade flexibility for contests and quizzes.
  • You want expert support from marketing professionals and software engineers.
Consider alternatives if
  • Your company lacks an online sales channel and referral campaigns are irrelevant.
  • You need a simple, one-off referral solution without ongoing campaign management.

Omnistar Affiliate Software

Best for

Large Enterprises, Medium Business, Small Business

Friendbuy

Best for e-commerce brands seeking customizable referral and advocacy programs.

Choose if
  • You need an intuitive platform with easy navigation and setup for referral marketing.
  • You want built-in A/B testing to optimize your customer advocacy initiatives.
  • You require robust reporting to track and measure referral program performance.
Consider alternatives if
  • Your company lacks dedicated marketing resources to manage a moderately complex platform.
  • You require extensive third-party app integrations beyond a limited marketplace.

ReferralCandy typically suits Large Enterprises and Small Business. Omnistar Affiliate Software tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

ReferralCandy is a customer advocacy platform that provides personalized referral campaigns. It helps online businesses grow faster by increasing referrals and sales, while reducing cost to ... Read More about ReferralCandy

Omnistar Affiliate is a customer advocacy software that tracks publish, website, affiliate and on-line campaigns. It automatically analyzes customer service requests and requests for ... Read More about Omnistar Affiliate Software

Friendbuy is a software company that powers social commerce. It specialize in creating communities, building brands, and generating revenue from customer advocacy. Its intuitive and ... Read More about Friendbuy

Entry Level Pricing

  • Not Available
  • Starts from $47
  • Not Available

Free Trial Availability

  • Free Trial available
  • Free Trial available

User Ratings

Based on verified Spotsaas reviews

4.1

(58)

Best Company Size

Small BusinessLarge Enterprises
Small BusinessMedium Business
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Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Friendbuy has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Compare ReferralCandy, Omnistar Affiliate Software and Friendbuy on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $47
        • Not Available

        Pricing Plans

        • Not Available
        • Not Available
        • Not Available

        Pricing Page

        ReferralCandy pricing
        Omnistar Affiliate Software pricing
        Friendbuy pricing

        Other Details

        Organization Types supported

        • Small Business
        • Large Enterprises
        • Medium Business
        • Freelancers
        • Individuals
        • Small Business
        • Large Enterprises
        • Medium Business
        • Freelancers
        • Individuals
        • Small Business
        • Large Enterprises
        • Medium Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Data Residency

        🌐 Global
        🌐 Global
        🇺🇸 US

        ReferralCandy vs Omnistar Affiliate Software User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        57

        5

        1

        0

        2

        No reviews available for this product

        30

        12

        0

        0

        0

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Users generally appreciate ReferralCandy's flexibility and professional support, though some express concerns about pricing transparency and complexity.

        What buyers like

        • Campaign customization
        • Customer support
        • Feature flexibility

        Common complaints

        • Pricing clarity
        • Ease of setup

        What buyers like

        • Tracks multiple campaigns
        • Generates leads efficiently
        • Automates customer service analysis

        Common complaints

        • Complex setup process
        • Limited customer support
        • May lack advanced features

        Buyer sentiment

        Overall positive sentiment highlights ease of use, customization, and strong reporting, tempered by concerns over complexity and limited integrations.

        What buyers like

        • Ease of use
        • Customization options
        • Reporting capabilities

        Common complaints

        • Platform complexity
        • Limited marketplace integrations

        Pros and Cons

        • Ability to create personalized referral campaigns

        • Support from marketing professionals and software engineers

        • Enterprise-grade flexibility for running contests, quizzes, and loyalty programs

        • Lack of publicly available pricing information

        • Potential complexity for very small businesses or those new to referral marketing

        • Automates lead generation and customer service inquiries.

        • Comprehensive tracking for multiple campaigns.

        • Cost-effective solution for affiliate management.

        • Setup can be complex and time-consuming.

        • Limited support may hinder user experience.

        • Intuitive and well-designed interface enabling easy navigation and setup

        • A/B testing capabilities for optimizing referral initiatives

        • Robust reporting for tracking program performance

        • Complexity and customization options can be intimidating for new users

        • Limited marketplace selection restricting advanced functionalities

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        No Customers information available.

        No Customers information available.

        GrubHub

        GrubHub

        Dollar Shave Club

        Dollar Shave Club

        NatureBox

        NatureBox

        Media and Screenshots

        Screenshots

        Adding a coupon

        3 Screenshots

        screenshots

        3 Screenshots

        Over View

        4 Screenshots

        Videos

        video-0

        2 Videos

        video-0

        2 Videos

        No videos available.

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, ReferralCandy or Omnistar Affiliate Software?
        ReferralCandy edges out the other on user ratings (4.1 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do ReferralCandy and Omnistar Affiliate Software offer a free trial?
        Yes, both ReferralCandy and Omnistar Affiliate Software offer a free trial.
        What is the starting price of ReferralCandy vs Omnistar Affiliate Software?
        ReferralCandy starts at Contact for pricing. Omnistar Affiliate Software starts at $47 /Month.
        What are the top alternatives to ReferralCandy?
        Top alternatives to ReferralCandy include Affiliatise, Promocate, Affiliatics, advos, ReferralMagic.
        What are the top alternatives to Omnistar Affiliate Software?
        Top alternatives to Omnistar Affiliate Software include Taggstar, Promocate, Affiliatics, advos, ReferralCandy.

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