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Kajabi vs Big Cartel Comparison

Last updated:

Kajabi

4.7(1,290 reviews)

Starting at $119 /Month

  • Free Trial
  • Medium Business
  • Small Business

Kajabi is a powerful content management system that supports businesses in their goals to profit from the Internet. It offers everything needed to manage business, customers and their sales funnel, and online content inc…

Big Cartel

2.1(39 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Big Cartel is a shopping cart software for online stores. Big Cartel combines best-in-class shopping cart features with unlimited storage, customizable themes, and a wide range of tools to make it simple for anyone to st…

Kajabi leads on user satisfaction with a 4.7-star rating across 1,290 reviews.

Kajabi vs Big Cartel — at a glance

FeatureKajabiBig Cartel
Rating4.7 / 52.1 / 5
Reviews1,29039
Starting price$119 /MonthContact for pricing
Free trial Yes No
Free version No No
Best forMedium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryContent Management SoftwareShopping Cart Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API
Support modesBusiness Hours, OnlineOnline
CertificationsSOC 2, GDPRGDPR
Data residencyUSUS

Key differences between Kajabi and Big Cartel

  • Pricing: Kajabi starts at $119 /Month. Big Cartel pricing is not publicly listed.
  • Free trial: Kajabi offers a free trial; Big Cartel does not.
  • Target audience: Kajabi is built for Medium Business and Small Business, while Big Cartel targets Large Enterprises and Medium Business.
  • User satisfaction: Kajabi scores higher with a 4.7-star average.
  • Deployment: Kajabi supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Big Cartel supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Kajabi vs Big Cartel — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Content Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Kajabi - Content Management Software
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Big Cartel
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Biggest differences

Start here before you go deeper into features.

Kajabi

Best all-in-one platform for small businesses selling online courses and memberships.

Choose if
  • You want a simple, streamlined system to manage websites, courses, and sales funnels in one place.
  • You are a small to mid-sized business owner or content creator needing easy setup and use.
  • You value responsive, around-the-clock customer support and comprehensive tutorials for non-technical users.
Consider alternatives if
  • Your business requires extensive third-party app integrations or advanced customization options.
  • You need transparent pricing upfront to facilitate straightforward budgeting decisions.

Big Cartel

Best for small businesses needing simple, affordable online store setup.

Choose if
  • You are a solo entrepreneur or small business owner with limited technical skills.
  • You want a budget-friendly platform with transparent pricing and low transaction fees.
  • You prefer a minimalistic, easy-to-use interface with mobile-optimized templates.
Consider alternatives if
  • You require advanced website customization and design control.
  • You need built-in automated marketing or customer review tools.

Kajabi: Best all-in-one platform for small businesses selling online courses and memberships. Big Cartel: Best for small businesses needing simple, affordable online store setup.

Description

Kajabi is a powerful content management system that supports businesses in their goals to profit from the Internet. It offers everything needed to manage business, customers and their sales ... Read More about Kajabi

Big Cartel is a shopping cart software for online stores. Big Cartel combines best-in-class shopping cart features with unlimited storage, customizable themes, and a wide range of tools to ... Read More about Big Cartel

Entry Level Pricing

  • Starts from $119 , Billed Yearly
  • Not Available

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

9.6/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.72

(1290)

2.08

(39)

Best Company Size

1-50 employees51-500 employees
1-50 employees51-200 employees
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Big Cartel has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do Kajabi and Big Cartel Compare on Features?

Total Features

22 Features

4 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Kajabi and Big Cartel on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $119 , Billed Yearly
      • Not Available

      Pricing Plans

      • Basic

        • 3 Products

        • 3 Pipelines

        • Unlimited Landing Pages

        Show more +

      • Growth

        • 15 Products

        • 15 Pipelines

        • Unlimited Landing Pages

        Show more +

      • Pro

        • 100 Products

        • 100 Pipelines

        • Unlimited Landing Pages

        Show more +

      • Not Available

      Pricing Page

      Kajabi pricing

      Pricing information not available

      Other Details

      Organization Types supported

      • Individuals
      • Freelancers
      • Small Business
      • Large Enterprises
      • Medium Business
      • Individuals
      • Freelancers
      • Small Business
      • Large Enterprises
      • Medium Business

      Platforms Supported

      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes
      ✓ Yes

      ISO 27001

      ✗ No

      Single Sign-On (SSO)

      ✓ Yes
      ✗ No

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes
      ✓ Yes

      Audit Logs

      ✗ No

      Data Residency

      🇺🇸 US
      🇺🇸 US

      Kajabi User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      1110

      123

      50

      22

      16

      9

      1

      0

      3

      26

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Users generally express high satisfaction with Kajabi’s all-in-one capabilities, ease of use, and customer support, though some desire more advanced features and integrations.

      What buyers like

      • All-in-one platform
      • Customer support
      • Ease of use

      Common complaints

      • Limited integrations
      • Feature improvements needed

      Buyer sentiment

      Users appreciate Big Cartel's affordability and ease of use but note its limited customization and marketing features.

      What buyers like

      • Affordable pricing
      • Ease of use
      • Low transaction fees

      Common complaints

      • Limited customization
      • Lack of automated review features

      Pros and Cons

      • All-in-one platform combining websites, courses, mailing lists, funnels, and coaching tools

      • Excellent and responsive customer support available even at odd hours

      • User-friendly interface with comprehensive tutorials suitable for non-technical users

      • Limited marketplace for additional apps and connectors restricting advanced functionality

      • Certain features need improvement for a smoother user experience

      • Affordable pricing plans suitable for small businesses and startups

      • Easy-to-use platform with no coding required, ideal for beginners

      • Low transaction fees when using specific payment methods like Stripe

      • Limited customization options for advanced users

      • Lack of built-in automatic review features

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      Used Kajabi or Big Cartel? Tell buyers what actually differs.

      Media and Screenshots

      Screenshots

      No screenshots available.

      Developer Portal

      2 Screenshots

      Videos

      video-0

      5 Videos

      No videos available.

      Top Alternatives to Kajabi and Big Cartel in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Kajabi or Big Cartel?
      Kajabi edges out the other on user ratings (4.7 vs 2.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Kajabi and Big Cartel offer a free trial?
      Kajabi offers a free trial. Big Cartel does not.
      What is the starting price of Kajabi vs Big Cartel?
      Kajabi starts at $119 /Month. Big Cartel starts at Contact for pricing.
      What are the top alternatives to Kajabi?
      Top alternatives to Kajabi include Story Chief, WordPress, Squarespace, ClickFunnels, FlyerFunnel.
      What are the top alternatives to Big Cartel?
      Top alternatives to Big Cartel include Cartloom, UltraCart, PayKickstart, Invotide, Gumroad.