Image Relay vs Brandfolder vs MerlinOne Comparison
Image Relay
Starting at Contact for pricing
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Image Relay is a digital asset management software package that simplifies the process of managing and updating digital assets across the organization. Packing all the features user could need into an easy-to-use interfa…
Brandfolder
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Brandfolder is a digital asset management solution and replaces file cabinets, email boxes, Google Docs, and the like with a single, interconnected platform for all content. It provides a central space for you to search…
MerlinOne
Starting at Contact for pricing
- Large Enterprises
- Medium Business
MerlinOne is an intuitive, user-friendly software product that helps organizations create, control, and fulfill their digital assets. This Digital Asset Management (DAM) tool enables businesses to effectively manage larg…
Image Relay vs Brandfolder vs MerlinOne — at a glance
| Feature | Image Relay | Brandfolder | MerlinOne |
|---|---|---|---|
| Rating | 4.5 / 5 | 4.5 / 5 | 3.9 / 5 |
| Reviews | 489 | 923 | 81 |
| Starting price | Contact for pricing | Contact for pricing | Contact for pricing |
| Free trial | Yes | No | No |
| Free version | No | No | No |
| Best for | Freelancers / Consultants, Large Enterprises, Medium Business | Large Enterprises, Medium Business | Large Enterprises, Medium Business, Small Business |
| Category | Digital Asset Management Software | Digital Asset Management Software | Digital Asset Management Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac |
| API | Available | Available | — |
| Support modes | Business Hours, Online | 24/7 (Live rep), Business Hours, Online | Business Hours, Online |
| Certifications | — | SOC 2, GDPR | SOC 2 |
| Data residency | US | US | US |
Key differences between Image Relay and Brandfolder
- Free trial: Image Relay offers a free trial; Brandfolder does not.
- Target audience: Image Relay is built for Freelancers / Consultants and Large Enterprises, while Brandfolder targets Large Enterprises and Medium Business.
- Deployment: Image Relay supports SaaS/Web/Cloud; Brandfolder supports SaaS/Web/Cloud.
Compare Image Relay vs Brandfolder vs MerlinOne — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Digital Asset Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert | Talk to an expert Talk to an expert |
Free PDF comparison
Download this Image Relay vs Brandfolder vs MerlinOne comparison
Get the full side-by-side as a PDF — these picks plus the top Digital Asset Management Software tools, with verified ratings, pricing and features.
- Side-by-side on pricing, features & ratings
- Plus the category top 10, scored & ranked
- Emailed to you — no on-screen download
No file downloads on screen — we email it to you. One-click unsubscribe anytime.
Biggest differences
Start here before you go deeper into features.
Best for medium to large marketing teams needing streamlined digital asset management.
- You manage digital assets for marketing agencies or creative enterprise teams.
- You need an intuitive, user-friendly interface for easy asset organization and retrieval.
- You want strong customer support and onboarding to simplify adoption.
- You are a small team or freelancer with a limited budget due to higher pricing.
- Your workflows require deep Adobe Cloud integration for seamless asset syncing.
Best for marketing teams needing intuitive, AI-powered digital asset management.
- You manage large volumes of brand assets across marketing or creative teams.
- You want AI-assisted tagging and fast retrieval of multimedia content.
- You require seamless integration with tools like Smartsheet and InDesign.
- You need rapid setup with minimal initial configuration effort.
- You rely heavily on a broad third-party app marketplace for integrations.
Large Enterprises, Medium Business, Small Business
Image Relay: Best for medium to large marketing teams needing streamlined digital asset management. Brandfolder: Best for marketing teams needing intuitive, AI-powered digital asset management.
Description | Image Relay is a digital asset management software package that simplifies the process of managing and updating digital assets across the organization. Packing all the features user could ... Read More about Image Relay | Brandfolder is a digital asset management solution and replaces file cabinets, email boxes, Google Docs, and the like with a single, interconnected platform for all content. It provides a ... Read More about Brandfolder | MerlinOne is an intuitive, user-friendly software product that helps organizations create, control, and fulfill their digital assets. This Digital Asset Management (DAM) tool enables ... Read More about MerlinOne |
|---|---|---|---|
Free Trial Availability |
|
|
|
Spotsaas ScoreWhat's this? ↗ | 9.0/10 | 9.8/10 | 8.7/10 |
User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | 51-500 employees500+ employees | Medium BusinessLarge Enterprises | — |
Get pricing help | Get pricing help | Get pricing help |
Software Demo
Demo |
|---|
Need a second opinion?
Get shortlist help from a software advisor
Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.
- Independent advice — matched to your business
- Understand the tradeoffs before you talk to vendors
- Free 15-min call with a software advisor.
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
How do Image Relay, Brandfolder and MerlinOne Compare on Features?
Total Features | 10 Features | 10 Features | 10 Features |
|---|---|---|---|
Unique Features | No unique features | No unique features | No unique features |
Get Quote | Get Quote | Get Quote |
Compare Image Relay, Brandfolder and MerlinOne on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Pricing Option | |||
|---|---|---|---|
Pricing Plans |
|
|
|
Pricing Page | Pricing information not available |  | Pricing information not available |
Other Details
Organization Types supported |
|
|
|
|---|---|---|---|
Platforms Supported |
|
|
|
Modes of support |
|
|
|
API Support |
|
|
|
Get help choosing | Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | ✓ Yes | ✓ Yes |
|---|---|---|---|
HIPAA | ✗ No | ✗ No | ✗ No |
GDPR | — | ✓ Yes | — |
Single Sign-On (SSO) | — | ✓ Yes | — |
Multi-Factor Auth (MFA) | — | ✓ Yes | — |
Data Encryption | — | ✓ Yes | — |
Audit Logs | — | ✓ Yes | — |
Data Residency | 🇺🇸 US | 🇺🇸 US | 🇺🇸 US |
Image Relay vs Brandfolder User Reviews & Rating Comparison
User Ratings | |||
|---|---|---|---|
Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Users generally praise Image Relay for its organizational capabilities, ease of use, and efficient asset sharing, though some note cost and integration limitations. What buyers like
Common complaints
| Buyer sentiment Users generally praise Brandfolder for its intuitive interface and efficient asset management, though some find setup and tagging time-consuming. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is mixed to positive across 35 reviews, with clear strengths and a few common watchouts. What buyers like
Common complaints
|
Pros and Cons |
|
|
|
Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Media and Screenshots
Screenshots |  10 Screenshots |  13 Screenshots |  9 Screenshots |
|---|---|---|---|
Videos |  1 Videos |  2 Videos |  3 Videos |
Alternatives
Alternatives |
|---|
Add another option to compare side by side
Search by product name to compare pricing, fit, and buyer feedback in one view.Compare similar software options
Related Blogs and Articles for Digital Asset Management Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Image Relay or Brandfolder?
- Image Relay and Brandfolder are closely matched with equal user ratings of 4.5. The right choice depends on your team size, budget, and specific Digital Asset Management Software needs.
- Do Image Relay and Brandfolder offer a free trial?
- Image Relay offers a free trial. Brandfolder does not.
- What is the starting price of Image Relay vs Brandfolder?
- Image Relay starts at Contact for pricing. Brandfolder starts at Contact for pricing.
- What are the top alternatives to Image Relay?
- Top alternatives to Image Relay include IMatch, ePhoto DAM, MediaValet, Asset Bank, Brandfolder.
- What are the top alternatives to Brandfolder?
- Top alternatives to Brandfolder include Canto, MediaValet, iDAM, Bynder, Frontify.