Which is better, Heymarket or Sendlane?

Heymarket edges out Sendlane based on user ratings across 445 reviews. That said, the best pick depends on your workflow — Sendlane may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

What are the main differences between Heymarket and Sendlane?

Key differences between Heymarket and Sendlane include pricing (Heymarket starts at $29 vs Sendlane at $79). Use the Spotsaas comparison table to evaluate each dimension before deciding.

Do both Heymarket and Sendlane offer a Free trial?

Yes, both Heymarket and Sendlane offer a Free Trial.

Who are the typical users of Heymarket?

Heymarket is designed for Large Enterprises, Medium Business, Small Business.

Who are the typical users of Sendlane?

Sendlane is designed for Large Enterprises, Medium Business, Small Business.

What is the starting price of Heymarket and Sendlane?

Pricing for Heymarket starts at $29/Month, whereas Sendlane starts at $79/Month.

What are the best alternatives to Heymarket?

Some top alternatives to Heymarket include Zoho Campaigns, SMS Gateway Hub, Sendchamp, Zipwhip, SendHub.

What are the best alternatives to Sendlane?

Some top alternatives to Sendlane include ActiveCampaign, ActiveTrail, Klaviyo, iSalesCRM, Constant Contact.

Heymarket vs Sendlane vs Call Loop Comparison

Last updated: May 21, 2026

Heymarket

4.6(445 reviews)

Starting at $29 /Month

Free Trial
Large Enterprises
Medium Business

Heymarket is a wonderful SMS marketing software that allows users to send bulk messages to mobile phone for advertising their products and services. The software has 2 in-built SMS gateways that make it easy to connect t…

View Pricing Read Reviews

Sendlane

4.1(143 reviews)

Starting at $79 /Month

Free Trial
Large Enterprises
Medium Business

Sendlane is an SMS Marketing Software. Sendlane has been specifically engineered to help to get more subscribers on mailing list with less work. It does so by letting user send SMS messages from the PC without having to…

View Pricing Read Reviews

Call Loop

3.7(97 reviews)

Starting at $25 /Month

Free Trial
Large Enterprises
Medium Business

Loop is a easy and most powerful SMS marketing platform. Sign up for a free Loop account, select contacts, and begin sending personalized messages today. The Call Loop API makes it easy to access SMS service from the web…

View Pricing Read Reviews

Heymarket leads on user satisfaction with a 4.6-star rating across 445 reviews.

Heymarket vs Sendlane vs Call Loop — at a glance

Feature	Heymarket	Sendlane	Call Loop
Rating	4.6 / 5	4.1 / 5	3.7 / 5
Reviews	445	143	97
Starting price	$29 /Month	$79 /Month	$25 /Month
Free trial	Yes	Yes	Yes
Free version	No	No	No
Best for	Large Enterprises, Medium Business, Small Business	Large Enterprises, Medium Business, Small Business	Large Enterprises, Medium Business, Small Business
Category	SMS Marketing Software	SMS Marketing Software	SMS Marketing Software
Platforms	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud	SaaS/Web/Cloud
API	Available	Available	Available
Support modes	Business Hours, Online	24/7 (Live rep), Online	Business Hours, Online
Certifications	SOC 2, HIPAA, GDPR	GDPR	GDPR
Data residency	US	US	US

Key differences between Heymarket and Sendlane

Pricing: Heymarket starts at $29 /Month, while Sendlane starts at $79 /Month.
User satisfaction: Heymarket scores higher with a 4.6-star average.
Deployment: Heymarket supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Sendlane supports SaaS/Web/Cloud.

Compare Heymarket vs Sendlane vs Call Loop — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most SMS Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	Heymarket (77) Talk to an expert Talk to an expert	Sendlane (71) Talk to an expert Talk to an expert	Call Loop (20) Talk to an expert Talk to an expert

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Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

Heymarket

Best for streamlined bulk personalized SMS marketing with reliable network connectivity.

Choose if

You need to run retail or event SMS marketing campaigns targeting mobile users.
Your team requires simple, scheduled SMS notifications for customer engagement.
You want built-in GSM and CDMA gateway support for broad mobile network reach.

Consider alternatives if

Your marketing strategy demands multi-channel campaigns beyond SMS messaging.
You require transparent, detailed pricing and advanced analytics features.

Sendlane

Best for

Large Enterprises, Medium Business, Small Business

Call Loop

Best for

Large Enterprises, Medium Business, Small Business

Heymarket typically suits Large Enterprises and Medium Business. Sendlane tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description	Heymarket is a wonderful SMS marketing software that allows users to send bulk messages to mobile phone for advertising their products and services. The software has 2 in-built SMS gateways ... Read More about Heymarket	Sendlane is an SMS Marketing Software. Sendlane has been specifically engineered to help to get more subscribers on mailing list with less work. It does so by letting user send SMS messages ... Read More about Sendlane	Loop is a easy and most powerful SMS marketing platform. Sign up for a free Loop account, select contacts, and begin sending personalized messages today. The Call Loop API makes it easy to ... Read More about Call Loop
Entry Level Pricing	Starts from $29 , Billed Yearly	Starts from $79 , Billed Yearly	Starts from $25 , Billed Yearly
Free Trial Availability	Get Free Trial	Get Free Trial	Get Free Trial
User Ratings Based on verified Spotsaas reviews	4.6 (445)	4.1 (143)	3.7 (97)
Best Company Size	Small BusinessMedium Business	Small BusinessMedium Business	—
	Get pricing help	Get pricing help	Get pricing help

Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

Compare Heymarket, Sendlane and Call Loop on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	$29 , Billed Yearly	$79 , Billed Yearly	$25 , Billed Yearly
Pricing Plans	Basic Get Started Included SMS/MMS (per month): 500 Group Texting (per day): 200 Team Members: Unlimited Show more + Premium Get Started Included SMS/MMS (per month): 1,000 Group Texting (per day): 400 Team Members: Unlimited Show more + Team Get Started Included SMS/MMS (per month): 2,500 Group Texting (per day): 600 Team Members: Unlimited Show more + Browse all pricing plans	Starter Get Started Our Starter Package Includes: 6 months 6 Month Access to the Sendlane Growth Plan Regular price: $594 All the features of Sendlane Growth Show more + Growth Get Started Intelligent Pop ups & Forms Real Time Data & Anayltics Tags & Custom Fields Show more + Pro Get Started Send Unlimited Emails Campaigns & Newsletters Drag-and-Drop Visual Email Builder Show more +	Pay As You Go Get Started Message Credits: 25 Free Credits! Text-to-Join Keywords: 1 Demo Keyword Additional Purchases: 5¢/message or $15/keyword/month Basic Get Started Message Credits: 3,000 Text-to-Join Keywords: 1 Custom Keyword Additional Purchases: 5¢/message or $15/keyword/month Pro Get Started Message Credits: 1,000 Text-to-Join Keywords: 2 Custom Keyword Additional Purchases: 4.5¢/message or $15/keyword/month Browse all pricing plans
Pricing Page
	View detailed pricing	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Freelancers Large Enterprises Medium Business Small Business Individuals	Freelancers Large Enterprises Medium Business Small Business Individuals	Freelancers Large Enterprises Medium Business Small Business Individuals
Platforms Supported	Browser Based (Cloud) Mobile - iOS Mobile - Android Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - iOS Mobile - Android Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - iOS Mobile - Android Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	Available
	Get help choosing	Get help choosing	Get help choosing

Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	✓ Yes	—	—
HIPAA	✓ Yes	✗ No	✗ No
GDPR	✓ Yes	✓ Yes	✓ Yes
Single Sign-On (SSO)	✓ Yes	—	—
Multi-Factor Auth (MFA)	✓ Yes	—	—
Data Encryption	✓ Yes	✓ Yes	✓ Yes
Audit Logs	✓ Yes	—	—
Data Residency	🇺🇸 US	🇺🇸 US	🇺🇸 US

Heymarket vs Sendlane User Reviews & Rating Comparison

User Ratings	4.6 (based on 445 reviews)	4.1 (based on 143 reviews)	3.7 (based on 97 reviews)
Rating Distribution	70 6 1 0 0	56 14 0 0 1	4 16 0 0 0
Spotsaas Editor’s POV generated by AI	Buyer sentiment Users generally express positive sentiment about Heymarket's ease of sending bulk personalized SMS and reliable network connectivity. What buyers like Ease of sending bulk SMS Network connectivity via built-in gateways Message scheduling capabilities Common complaints Lack of transparent pricing Limited marketing channel options	Buyer sentiment Users appreciate the simplicity and ease of use but note limitations in advanced features and pricing clarity. What buyers like Ease of setup User-friendly interface No hardware requirement Common complaints Limited advanced features Unclear pricing	Buyer sentiment Buyer sentiment is mixed to positive across 20 reviews, with clear strengths and a few common watchouts. What buyers like Personalized messaging Easy API access Free account option Common complaints Limited integrations Basic reporting features No advanced automation
Pros and Cons	Ability to send bulk personalized SMS messages Integration with GSM and CDMA networks via built-in gateways Scheduled notifications for regular customer engagement Lack of detailed pricing information publicly available Limited to SMS marketing without multi-channel support	Easy setup with no hardware or phone line needed User-friendly interface similar to basic text messaging Ability to send SMS messages directly from PC Limited advanced marketing features Lack of detailed pricing information	Personalized messaging enhances customer engagement. API access allows for seamless integration with other tools. User-friendly interface simplifies campaign management. Limited integrations may restrict functionality. Basic reporting may not meet all needs.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews	Read reviews

List of Customers

Customers	No Customers information available.	Nutralife Wellness JJVirgin Veriheal	No Customers information available.

Media and Screenshots

Screenshots	2 Screenshots	5 Screenshots	No screenshots available.
Videos	3 Videos	3 Videos	3 Videos

Alternatives

Alternatives	Zoho Campaigns 4.3 SMS Gateway Hub 4.8 Sendchamp 4.3	ActiveCampaign 4.5 ActiveTrail 4.8 Klaviyo 4.79	CircleLoop 4.22 Sendloop SMS Gateway Hub 4.8

Frequently asked questions

Which is better, Heymarket or Sendlane?: Heymarket edges out the other on user ratings (4.6 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do Heymarket and Sendlane offer a free trial?: Yes, both Heymarket and Sendlane offer a free trial.
What is the starting price of Heymarket vs Sendlane?: Heymarket starts at $29 /Month. Sendlane starts at $79 /Month.
What are the top alternatives to Heymarket?: Top alternatives to Heymarket include Zoho Campaigns, SMS Gateway Hub, Sendchamp, Zipwhip, SendHub.
What are the top alternatives to Sendlane?: Top alternatives to Sendlane include ActiveCampaign, ActiveTrail, Klaviyo, iSalesCRM, Constant Contact.

Heymarket vs Sendlane vs Call Loop Comparison

Heymarket

Sendlane

Call Loop

Heymarket vs Sendlane vs Call Loop — at a glance

Key differences between Heymarket and Sendlane

Compare Heymarket vs Sendlane vs Call Loop — and walk away knowing which one fits.

Heymarket

Sendlane

Call Loop

Download this Heymarket vs Sendlane vs Call Loop comparison

Biggest differences

Description

Entry Level Pricing

Free Trial Availability

User Ratings

Best Company Size

Software Demo

Demo

Get shortlist help from a software advisor

How big is your team?

Compare Heymarket, Sendlane and Call Loop on pricing

Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Security & Compliance

Heymarket vs Sendlane User Reviews & Rating Comparison

List of Customers

Customers

Media and Screenshots

Screenshots

Videos

Alternatives

Related Blogs and Articles for Sms Marketing Software

Frequently asked questions