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Fluid UI vs Anima vs Looka Comparison

Last updated:

Fluid UI

4.2(43 reviews)

Starting at $8.25 /Month

  • Large Enterprises
  • Medium Business

Fluid UI is the web-based wireframing dream. It gives full control over all the static, visual elements: fonts, colors, images, html elements, etc. Fluid UI › files can easily be opened and edited in any text editor as w…

Anima

Starting at $31 /User/Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

Anima offers a complete solution that completely satisfies all the graphic design needs of the small affordable business owner. Its unique focus on the needs of users who are not experts in graphic design software means…

Looka

4.1(11,322 reviews)

Starting at $4.99 /Month

  • Individuals
  • Medium Business

The looka design suite comprises a full software environment for every stage of a designer's work. The suite enables designers to create and share a seamless style in every image. With looka, any image can have a consist…

Fluid UI leads on user satisfaction with a 4.2-star rating across 43 reviews.

Fluid UI vs Anima vs Looka — at a glance

FeatureFluid UIAnimaLooka
Rating4.2 / 54.1 / 5
Reviews4311,322
Starting price$8.25 /Month$31 /User/Month$4.99 /Month
Free trial No Yes No
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessIndividuals, Freelancers / Consultants, Large EnterprisesIndividuals, Medium Business, Small Business
CategoryWireframe ToolsGraphic Design SoftwareGraphic Design Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modesBusiness Hours, OnlineOnlineOnline
CertificationsGDPR
Data residencyGlobalUSUS

Key differences between Fluid UI and Anima

  • Pricing: Fluid UI starts at $8.25 /Month, while Anima starts at $31 /User/Month.
  • Free trial: Anima offers a free trial; Fluid UI does not.
  • Target audience: Fluid UI is built for Large Enterprises and Medium Business, while Anima targets Individuals and Freelancers / Consultants.
  • Deployment: Fluid UI supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; Anima supports SaaS/Web/Cloud.

Compare Fluid UI vs Anima vs Looka — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Wireframe Tools tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Fluid UI - Wireframe Tools
Talk to an expert
Talk to an expert
Anima - Graphic Design Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

Fluid UI

Best for quick, interactive mobile and web app wireframing with easy sharing.

Choose if
  • You need a simple, drag-and-drop tool for mobile or web app prototyping.
  • You want to share interactive prototypes easily across web browsers with clients.
  • You require editable project files compatible with text editors and design apps like Photoshop.
Consider alternatives if
  • Your team needs advanced collaboration or complex prototyping features.
  • You require support for complex UI conditions or non-Latin character sets.

Anima

Best for

Individuals, Freelancers / Consultants, Large Enterprises

Looka

Best for quick, easy logo and brand identity design for small teams.

Choose if
  • You need fast, simple logo creation with minimal learning curve.
  • You want consistent brand styling across multiple images effortlessly.
  • You value responsive, personalized customer support for design issues.
Consider alternatives if
  • Your team requires advanced design features and deep customization.
  • You represent a large enterprise needing complex design workflows.

Fluid UI typically suits Large Enterprises and Medium Business. Anima tends to fit Individuals and Freelancers / Consultants better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Fluid UI is the web-based wireframing dream. It gives full control over all the static, visual elements: fonts, colors, images, html elements, etc. Fluid UI › files can easily be opened and ... Read More about Fluid UI

Anima offers a complete solution that completely satisfies all the graphic design needs of the small affordable business owner. Its unique focus on the needs of users who are not experts in ... Read More about Anima

The looka design suite comprises a full software environment for every stage of a designer's work. The suite enables designers to create and share a seamless style in every image. With ... Read More about Looka

Entry Level Pricing

  • Starts from $8.25 , Billed Yearly
  • Starts from $31 , Billed Yearly
  • Starts from $4.99

Free Trial Availability

  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

9.5/10

7.4/10

9.1/10

User Ratings

Based on verified Spotsaas reviews

4.2

(43)

Best Company Size

1-50 employees51-500 employees
1-50 employees51-200 employees
Get pricing help
Get pricing help

Software Demo

Demo

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Fluid UI, Anima and Looka Compare on Features?

Total Features

9 Features

3 Features

6 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Fluid UI, Anima and Looka on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $8.25 , Billed Yearly
        • $31 , Billed Yearly
        • $4.99

        Pricing Plans

        • Free

          • Free

          • High fidelity prototype

          • Sharing permissions

          Show more +

        • Pro

          • $31 Per contributor/month billed annually

          • $39 Per contributor/month billed monthly

          • Unlimited projects

          Show more +

        • Pro

          • $78 Starts at $26 per user/month with 3 seats included

          • $96 Starts at $32 per user/month with 3 seats included

          • Unlimited projects

          Show more +

        • Not Available

        Pricing Page

        Fluid UI pricing
        Anima pricing
        Looka pricing

        Other Details

        Organization Types supported

        • Individuals
        • Small Business
        • Medium Business
        • Freelancers
        • Large Enterprises
        • Individuals
        • Small Business
        • Medium Business
        • Freelancers
        • Large Enterprises
        • Individuals
        • Small Business
        • Medium Business
        • Freelancers
        • Large Enterprises

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Not Available
        • Available
        • Not Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        HIPAA

        ✗ No
        ✗ No

        GDPR

        Data Residency

        🌐 Global
        🇺🇸 US

        Fluid UI vs Anima User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        10

        9

        1

        1

        0

        No reviews available for this product

        816

        44

        7

        10

        29

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Users generally appreciate Fluid UI for its ease of use and interactive prototyping capabilities but note limitations in advanced features and pricing.

        What buyers like

        • Ease of use
        • Wide UI element library
        • Interactive prototype sharing

        Common complaints

        • Pricing concerns
        • Limited free trial features

        What buyers like

        • User-friendly for non-experts
        • Affordable for small businesses
        • Comprehensive graphic design tools

        Common complaints

        • Limited advanced features
        • May not satisfy expert designers
        • Less customization options

        Buyer sentiment

        Users generally appreciate Looka for its ease of use and outstanding customer support, though some note limitations in advanced features and occasional technical issues.

        What buyers like

        • Customer support responsiveness
        • Ease of use
        • Diverse design options

        Common complaints

        • Limited advanced customization
        • Technical hiccups

        Pros and Cons

        • Easy to use with drag-and-drop design functionality

        • Wide range of UI elements and material design library

        • Ability to share interactive prototypes across web browsers

        • Pricing perceived as expensive by some users

        • Free trial version has limited features and restrictions

        • Designed specifically for non-experts, making it accessible.

        • Affordable pricing tailored for small businesses.

        • Comprehensive tools that cover basic design needs.

        • May lack advanced features for professional use.

        • Customization options are limited compared to competitors.

        • Excellent and responsive customer support with quick issue resolution

        • Easy-to-use platform enabling seamless and fast logo creation

        • Diverse design options allowing for consistent brand styling

        • Limited advanced functionalities and customization beyond logo creation

        • Occasional technical issues such as SSL challenges

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Media and Screenshots

        Screenshots

        Unlock your creativity

        8 Screenshots

        No screenshots available.

        Videos

        video-0

        3 Videos

        video-0

        2 Videos

        Alternatives

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        Add another option to compare side by side

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Fluid UI or Anima?
        Fluid UI edges out the other on user ratings (4.2 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Fluid UI and Anima offer a free trial?
        Anima offers a free trial. Fluid UI does not.
        What is the starting price of Fluid UI vs Anima?
        Fluid UI starts at $8.25 /Month. Anima starts at $31 /User/Month.
        What are the top alternatives to Fluid UI?
        Top alternatives to Fluid UI include Miro, UX-App, HotGloo, Balsamiq, MockupTiger.
        What are the top alternatives to Anima?
        Top alternatives to Anima include Looka, Justinmind, Figma, HotGloo, Pidoco.

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