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6sense vs CB Insights Comparison

Last updated:

6sense

4.3(102 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

6sense utilizes advanced AI technology to supply companies with detailed insights and intent data. This allows them to prioritize actions and build more meaningful and lasting relations with their customers. The platform…

CB Insights

4.6(11 reviews)

Starting at Contact for pricing

  • Large Enterprises

CB Insights is an innovative market intelligence platform that empowers strategic decision-making. With millions of data points, users get a comprehensive view of the technology landscape, rich insights into markets, and…

CB Insights leads on user satisfaction with a 4.6-star rating across 11 reviews.

6sense vs CB Insights — at a glance

Feature6senseCB Insights
Rating4.3 / 54.6 / 5
Reviews10211
Starting priceContact for pricingContact for pricing
Free trial No No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises
CategoryMarketing Analytics SoftwareMarketing Analytics Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailable
Support modesOnlineOnline
CertificationsSOC 2, GDPR
Data residencyGlobalGlobal

Key differences between 6sense and CB Insights

  • User satisfaction: CB Insights scores higher with a 4.6-star average.
  • Deployment: 6sense supports SaaS/Web/Cloud; CB Insights supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

6sense vs CB Insights — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

6sense - Marketing Analytics Software
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CB Insights - Marketing Analytics Software
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Biggest differences

Start here before you go deeper into features.

6sense

Best for

Large Enterprises, Medium Business, Small Business

CB Insights

Best for

Large Enterprises

6sense typically suits Large Enterprises and Medium Business. CB Insights tends to fit Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

6sense utilizes advanced AI technology to supply companies with detailed insights and intent data. This allows them to prioritize actions and build more meaningful and lasting relations ... Read More about 6sense

CB Insights is an innovative market intelligence platform that empowers strategic decision-making. With millions of data points, users get a comprehensive view of the technology landscape, ... Read More about CB Insights

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.34

(102)

4.59

(11)
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Software Demo

Demo

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How do 6sense and CB Insights Compare on Features?

Total Features

5 Features

5 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare 6sense and CB Insights on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      Pricing information not available

      CB Insights pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🌐 Global
      🌐 Global

      6sense User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      95

      36

      5

      3

      5

      20

      0

      0

      1

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 144 reviews, with strong overall satisfaction.

      What buyers like

      • Provides valuable insights into account-based marketing plays with layers of intent, targeting, and orchestration, contributing to better marketing efforts.
      • Integrated with CRM and marketing platform, easing daily use and setting up of ABM plays and display advertising campaigns.
      • Helps prioritize industries and accounts for targeted marketing, ensuring confident targeting and effective messaging.

      Common complaints

      • Complexity in system implementation and technical aspects may require support for new users.
      • System can be slow and unintuitive initially, and reporting features could be improved to enhance user experience.

      Buyer sentiment

      Buyer sentiment is very strong across 21 reviews, with consistently positive feedback.

      What buyers like

      • Provides an excellent database of vendors and VC funding in emerging tech areas, aiding in research and analysis.
      • Offers curated collections of vendors and startups with scoring, enhancing procurement and discovery processes.
      • Delivers insightful research reports and market insights in a user-friendly format, helping users stay informed about trends.

      Common complaints

      • The UI can be complex, especially the advanced search functionality, requiring improvements for better user experience.
      • Limited "expert collections" compared to competitors like Tracxn, leading to the need for manual collection creation in some cases.
      • Higher price point may be a deterrent for some users, suggesting a need for more cost-effective subscription options.

      Pros and Cons

      • Advanced AI capabilities enhance marketing effectiveness.

      • Comprehensive visibility into sales processes.

      • Focus on account-based strategies drives better results.

      • Setup may be complex for non-technical users.

      • Higher pricing may deter small businesses.

      • Provides an excellent database of vendors and VC funding in emerging tech areas, aiding in research and analysis.

      • Offers curated collections of vendors and startups with scoring, enhancing procurement and discovery processes.

      • Delivers insightful research reports and market insights in a user-friendly format, helping users stay informed about trends.

      • The UI can be complex, especially the advanced search functionality, requiring improvements for better user experience.

      • Limited "expert collections" compared to competitors like Tracxn, leading to the need for manual collection creation in some cases.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      Used 6sense or CB Insights? Tell buyers what actually differs.

      List of Customers

      Customers

      Dell

      Dell

      AGILE

      AGILE

      Aprimo

      Aprimo

      CISCO

      CISCO

      Salesforce

      Salesforce

      ADP

      ADP

      Media and Screenshots

      Screenshots

      No screenshots available.

      Mosaic

      2 Screenshots

      Videos

      video-0

      3 Videos

      video-0

      3 Videos

      Top Alternatives to 6sense and CB Insights in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, 6sense or CB Insights?
      CB Insights edges out the other on user ratings (4.6 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do 6sense and CB Insights offer a free trial?
      Neither 6sense nor CB Insights currently lists a free trial.
      What is the starting price of 6sense vs CB Insights?
      6sense starts at Contact for pricing. CB Insights starts at Contact for pricing.
      What are the top alternatives to 6sense?
      Top alternatives to 6sense include Hubspot Marketing Hub, Highspot, Clearbit, ZoomInfo Engage, ZoomInfo.
      What are the top alternatives to CB Insights?
      Top alternatives to CB Insights include SalesIntel, InsideView, Intricately, Statsbot, Panintelligence.