Blog Archive
Continue browsing comparisons, buyer guides, and category research built for software buyers who want signal over noise.
30 verified SaaS directories with real submission links, free vs paid status, and priority tiers — plus the short list that actually drives buyers.
Platform-by-platform incentive rules for G2, Capterra, TrustRadius, and Spotsaas, plus ask templates and timing that turn customers into reviewers.
Spotsaas’s own guide to getting listed: it’s free, takes ~5 minutes to apply, and goes live in under two weeks. Here’s exactly how it works.
What Capterra advertising costs in 2026: the PPC auction, real CPC ranges, a worked ROI example, and honest alternatives for SaaS vendors.
How Spotsaas Buyer Intel works: first-party category intent from Spotsaas’s own traffic, three signal modes, sold to vendors per category.
Company-level tools match 30-65% of B2B traffic; person-level tools identify named visitors, mostly in the US. See real 2026 pricing and GDPR rules.
Bombora intent data: how Company Surge works, real 2026 pricing, and how it compares to 6sense, ZoomInfo, and first-party alternatives.
G2 Buyer Intent explained: signal types, pricing (unpublished, reported $10K-$95K/yr), strengths, real limitations, and alternatives compared.
Bombora, 6sense, G2 Buyer Intent, and 7 more intent data providers compared on data source, pricing, and contract terms — updated July 2026.
Buyer intent data explained: sources, collection methods, first-party vs third-party, real playbooks, provider costs, and GDPR compliance for 2026.
One company now owns four of the five biggest software review sites. The 2026 ownership map, the AI shift, and why independence matters now.
Is G2 legit? Yes, but rankings partly reflect vendor spend. How G2, Capterra, TrustRadius, and Spotsaas actually make money.