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Spot Score

Zoho Marketing Automation - Marketing Automation Software

Zoho Marketing Automation Reviews in June 2026: User Ratings, Pros & Cons

Maximize marketing success. Streamline tasks. Boost ROI.

3.8

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Zoho Marketing Automation Reviews & Ratings

3.8

Very Good

Based on 23 ratings & 86 reviews

Rating Distribution

Excellent

(49)

Very Good

(29)

Good

(5)

Poor

(1)

Terible

(2)

Spotsaas Editor’s POV

Zoho Marketing Automation is a robust and user-friendly tool designed to streamline marketing efforts and enhance customer engagement. Its standout features include a highly intuitive interface, seamless integration with other Zoho applications, and a wide range of automation capabilities, such as email workflows, landing page creation, and behavioral targeting. ...Read more

Zoho Marketing Automation pros and cons

  • User-friendly and intuitive interface, making it easy to use even for beginners.

  • Seamless integration with Zoho CRM and other Zoho applications, ensuring smooth workflows.

  • Comprehensive automation features, saving time and effort in managing campaigns.

  • Behavioral targeting and advanced campaign personalization improve customer engagement.

  • Limited advanced functionalities when compared to competitors like HubSpot or Salesforce.

  • Steep learning curve for new users when exploring the entire spectrum of features.

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Showing 81-86 out of 86

AU

Anonymous User

11/23/19

3 out of 5

"Great to build loyal customers"

What do you like best about Zoho Marketing Automation? Analyze visitors and their actions. Then analyze behavior and set goals. Give me help to make them customers

AU

Anonymous User

11/06/19

2.5 out of 5

"Not bad"

What do you like best about Zoho Marketing Automation? I so wish I can use Marketing Hub, I've spent hours trying to figure out how to just get a journey setup

JA

João A

09/20/19

3.5 out of 5

"A growing Marketing Automation Platform"

What do you like best about Zoho Marketing Automation? Everything that Zoho does its a good thing, and this is another exemple of it.

AU

Anonymous User

06/06/19

4.5 out of 5

"Easy to integrate powerful communication platform"

What do you like best about Zoho Marketing Automation? Zoho MarketingHub allows to easily collect marketing analytics and reach out to target audience.

RL

Richard L

05/25/19

5 out of 5

"An All-in-One solution for all your Marketing needs."

What do you like best about Zoho Marketing Automation? I love that this is an all-in-one solution to marketing, website integration, emails, customer journeys, surveys, plus so much more! It really connects all the dots between the Zoho apps used in marketing to fully nurture leads. It opened up a whole new world for me and my team so we can automate more, and keep us focused on the bigger tasks we deal with day-to-day.

RP

Rick P

05/21/19

5 out of 5

"If there's another, more powerful marketing companion, I'd like to try it out"

What do you like best about Zoho Marketing Automation? Incredibly extensive toolset for creating and managing leads but more importantly for outlining, documenting, and tracking the entire process from lead generation to sales follow-ups, all packaged in a well-designed user-friendly package.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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