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8.5

Spot Score

Zoho Marketing Automation - Marketing Automation Software

Zoho Marketing Automation Reviews in June 2026: User Ratings, Pros & Cons

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3.8

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Zoho Marketing Automation Reviews & Ratings

3.8

Very Good

Based on 23 ratings & 86 reviews

Rating Distribution

Excellent

(49)

Very Good

(29)

Good

(5)

Poor

(1)

Terible

(2)

Spotsaas Editor’s POV

Zoho Marketing Automation is a robust and user-friendly tool designed to streamline marketing efforts and enhance customer engagement. Its standout features include a highly intuitive interface, seamless integration with other Zoho applications, and a wide range of automation capabilities, such as email workflows, landing page creation, and behavioral targeting. ...Read more

Zoho Marketing Automation pros and cons

  • User-friendly and intuitive interface, making it easy to use even for beginners.

  • Seamless integration with Zoho CRM and other Zoho applications, ensuring smooth workflows.

  • Comprehensive automation features, saving time and effort in managing campaigns.

  • Behavioral targeting and advanced campaign personalization improve customer engagement.

  • Limited advanced functionalities when compared to competitors like HubSpot or Salesforce.

  • Steep learning curve for new users when exploring the entire spectrum of features.

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Showing 71-80 out of 86

SF

Sylvester F

01/19/22

3.5 out of 5

"Review ZMA"

What do you like best about Zoho Marketing Automation? Easy to integrate with the other Zoho products, outstanding automation features.

ER

Elanchezhiyan R

01/08/22

3.5 out of 5

"A decent Marketing Tool"

What do you like best about Zoho Marketing Automation? The UI/UX is good. The tool is intuitive and makes my scheduling easier. I am able to manage the campaigns efficiently with the help of this tool. It has a bundle of sub tools which are quite useful.

AU

Anonymous User

12/28/21

3 out of 5

"Ease of use"

What do you like best about Zoho Marketing Automation? Its easy to set up a marketign campaign, also essy to leversge insghts.

AU

Anonymous User

12/14/21

4.5 out of 5

"Zoho the best for your sales team"

What do you like best about Zoho Marketing Automation? Zoho for yes Are been the best application for sales but they didn't stop, they grow thinking about all the aspects of sales, marketing and tema work

AU

Anonymous User

08/23/21

4.5 out of 5

"Email Blasting Made Easier"

What do you like best about Zoho Marketing Automation? Email blasting is more straightforward using Zoho Marketing Automation. The downside is that depending on the license that you bought, there is a limit on how many you can email per day.

AU

Anonymous User

08/22/21

4.5 out of 5

"Zoho is good for manage and to be understood."

What do you like best about Zoho Marketing Automation? In Zoho the most helpful thing is to manage the Zoho and to be understood to easy..

JP

Justin P

09/15/20

0 out of 5

"Buggy, Unintuitive, Disconnected and Floored"

What do you like best about Zoho Marketing Automation? Email Templates are decent enough, graphics are nice What do you dislike about Zoho Marketing Automation?

AU

Anonymous User

07/08/20

1 out of 5

"Powerful tool but there are too many glitches in the sync to CRM"

What do you like best about Zoho Marketing Automation? It's incredibly powerful and offers a vast library of tools. There a lot of ways to review performance reports, and the main campaign builder is relatively simple to use. It also syncs with many of the other Zoho products; integration and tracking stats in the other tools within the suite we have was very important to us. The journey builder is also a real boon, and while we haven't implemented the customer journeys yet, we are working ...

Read more

AU

Anonymous User

03/01/20

5 out of 5

"Productive overall"

What do you like best about Zoho Marketing Automation? Efficiency increment for our portfolio management. What do you dislike about Zoho Marketing Automation?

AU

Anonymous User

02/28/20

3.5 out of 5

"Very well integrated"

What do you like best about Zoho Marketing Automation? I really like how the filter for contact and wordpress plugin to push lead directly into the system.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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